Peloton Interactive, Inc. is a connected-fitness company that combines exercise equipment, digital content and subscription services. Its product portfolio includes the Peloton Bike, Bike+, Tread treadmill, Row rowing machine and related accessories, apparel and fitness products. The company’s equipment is designed to connect users with live and on-demand instructor-led workouts through integrated screens and digital platforms.
Peloton offers subscription memberships that provide access to classes in cycling, running, strength training, yoga, meditation, rowing and other fitness disciplines. Content is available through Peloton equipment as well as the Peloton App on supported mobile devices, televisions and other platforms. The company also generates revenue from equipment sales, subscriptions, accessories and apparel.
Founded in 2012 by John Foley and co-founders including Tom Cortese and Yony Feng, Peloton initially built its business around connected indoor cycling before expanding into other fitness categories. The company serves customers primarily in the United States, United Kingdom, Canada, Germany and Australia. Peter Stern became Peloton’s chief executive officer in 2025, succeeding Barry McCarthy.
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