Brown-Forman (BF.A) Competitors

Brown-Forman (NYSE:BF.A) and Monster Beverage (NASDAQ:MNST) are both large-cap consumer staples companies, but which is the superior business? We will contrast the two businesses based on the strength of their valuation, media sentiment, profitability, analyst recommendations, institutional ownership, earnings, dividends, risk and community ranking.

Do institutionals and insiders believe in BF.A or MNST?

3.8% of Brown-Forman shares are held by institutional investors. Comparatively, 72.4% of Monster Beverage shares are held by institutional investors. 4.0% of Brown-Forman shares are held by company insiders. Comparatively, 7.8% of Monster Beverage shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Which has more volatility & risk, BF.A or MNST?

Brown-Forman has a beta of 0.74, meaning that its stock price is 26% less volatile than the S&P 500. Comparatively, Monster Beverage has a beta of 0.63, meaning that its stock price is 37% less volatile than the S&P 500.

Does the MarketBeat Community prefer BF.A or MNST?

Monster Beverage received 821 more outperform votes than Brown-Forman when rated by MarketBeat users. Likewise, 71.33% of users gave Monster Beverage an outperform vote while only 55.69% of users gave Brown-Forman an outperform vote.

Company	Underperform	Outperform
Brown-Forman	Outperform Votes 142 55.69%	Underperform Votes 113 44.31%
Monster Beverage	Outperform Votes 963 71.33%	Underperform Votes 387 28.67%

Does the media prefer BF.A or MNST?

In the previous week, Monster Beverage had 24 more articles in the media than Brown-Forman. MarketBeat recorded 25 mentions for Monster Beverage and 1 mentions for Brown-Forman. Monster Beverage's average media sentiment score of 1.35 beat Brown-Forman's score of 0.00 indicating that Monster Beverage is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Brown-Forman	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Monster Beverage	19 Very Positive mention(s)	1 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Is BF.A or MNST more profitable?

Brown-Forman has a net margin of 24.61% compared to Monster Beverage's net margin of 21.66%. Brown-Forman's return on equity of 28.83% beat Monster Beverage's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Brown-Forman	24.61%	28.83%	12.19%
Monster Beverage	21.66%	23.31%	18.48%

Do analysts recommend BF.A or MNST?

Monster Beverage has a consensus target price of $58.78, suggesting a potential downside of 2.12%. Given Monster Beverage's stronger consensus rating and higher probable upside, analysts clearly believe Monster Beverage is more favorable than Brown-Forman.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Brown-Forman	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Monster Beverage	2 Sell rating(s)	7 Hold rating(s)	10 Buy rating(s)	0 Strong Buy rating(s)	2.42

Which has higher valuation & earnings, BF.A or MNST?

Monster Beverage has higher revenue and earnings than Brown-Forman. Brown-Forman is trading at a lower price-to-earnings ratio than Monster Beverage, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Brown-Forman	$4.18B	3.88	$1.02B	$2.12	16.18
Monster Beverage	$7.49B	7.82	$1.63B	$1.49	40.30

Summary

Monster Beverage beats Brown-Forman on 14 of the 18 factors compared between the two stocks.