Inuvo (INUV) Competitors

CPI Card Group (NASDAQ:PMTS) and Inuvo (NYSE:INUV) are both small-cap business services companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, earnings, community ranking, institutional ownership, dividends, risk, profitability, media sentiment and valuation.

Does the media prefer PMTS or INUV?

In the previous week, CPI Card Group had 4 more articles in the media than Inuvo. MarketBeat recorded 6 mentions for CPI Card Group and 2 mentions for Inuvo. CPI Card Group's average media sentiment score of 0.87 beat Inuvo's score of 0.30 indicating that CPI Card Group is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
CPI Card Group	4 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Inuvo	0 Very Positive mention(s)	2 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Is PMTS or INUV more profitable?

CPI Card Group has a net margin of 3.38% compared to Inuvo's net margin of -10.59%. CPI Card Group's return on equity of -46.90% beat Inuvo's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
CPI Card Group	3.38%	-46.90%	6.89%
Inuvo	-10.59%	-57.24%	-27.77%

Do analysts rate PMTS or INUV?

CPI Card Group presently has a consensus price target of $36.75, suggesting a potential upside of 73.43%. Inuvo has a consensus price target of $2.00, suggesting a potential upside of 347.23%. Given Inuvo's stronger consensus rating and higher possible upside, analysts plainly believe Inuvo is more favorable than CPI Card Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
CPI Card Group	0 Sell rating(s)	0 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	3.00
Inuvo	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	1 Strong Buy rating(s)	3.50

Which has higher earnings and valuation, PMTS or INUV?

CPI Card Group has higher revenue and earnings than Inuvo. Inuvo is trading at a lower price-to-earnings ratio than CPI Card Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
CPI Card Group	$491.43M	0.49	$23.99M	$1.59	13.33
Inuvo	$93.48M	0.69	-$10.39M	-$0.03	-14.91

Which has more volatility and risk, PMTS or INUV?

CPI Card Group has a beta of 1.77, meaning that its stock price is 77% more volatile than the S&P 500. Comparatively, Inuvo has a beta of 0.98, meaning that its stock price is 2% less volatile than the S&P 500.

Does the MarketBeat Community believe in PMTS or INUV?

CPI Card Group received 38 more outperform votes than Inuvo when rated by MarketBeat users. Likewise, 89.36% of users gave CPI Card Group an outperform vote while only 4.04% of users gave Inuvo an outperform vote.

Company	Underperform	Outperform
CPI Card Group	Outperform Votes 42 89.36%	Underperform Votes 5 10.64%
Inuvo	Outperform Votes 4 4.04%	Underperform Votes 95 95.96%

Do insiders & institutionals have more ownership in PMTS or INUV?

22.1% of CPI Card Group shares are held by institutional investors. Comparatively, 29.4% of Inuvo shares are held by institutional investors. 2.8% of CPI Card Group shares are held by insiders. Comparatively, 5.0% of Inuvo shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Summary

CPI Card Group beats Inuvo on 13 of the 19 factors compared between the two stocks.