The Rubicon Project Company Profile (NYSE:RUBI)

About The Rubicon Project

The Rubicon Project, Inc. offers a technology solution to automate the purchase and sale of advertising for both buyers and sellers. The Company's solution enables buyers and sellers to purchase and sell a range of advertising units, including display and video, utilizing various inventory types, including direct sale of inventory, real-time bidding (RTB) and static bidding, across digital channels, including mobile Web, mobile application and desktop, as well as across various out of home channels, such as digital billboards. The Company's platform features applications for digital advertising sellers, including Websites, mobile applications and other digital media properties, to sell their advertising inventory; applications and services for buyers, including advertisers, agencies, agency trading desks (ATDs), demand side platforms (DSPs) and advertisement networks, to buy advertising inventory, and a marketplace over which such transactions are executed.

Industry, Sector and Symbol:

Sector: Computer and Technology
Industry: Application Software
Sub-Industry: N/A
Exchange: NYSE
Symbol: RUBI
CUSIP:

Key Metrics:

Previous Close: $8.41
50 Day Moving Average: $8.813
200 Day Moving Average: $13.805
52-Week Range: $8.04 - $20.37
Trailing P/E Ratio: 23.883
Foreward P/E Ratio: 9.85
P/E Growth: 0.890
Market Cap: $407.75M
Outstanding Shares: 48,920,000
Beta: 1.54

Profitability:

Net Margins: 6.15%
Return on Equity: 13.18%
Return on Assets: 7.39%

Debt:

Current Ratio: 1.84%
Quick Ratio: 1.84%

Additional Links:

Companies Related to The Rubicon Project:

Consensus Ratings for The Rubicon Project (NYSE:RUBI) (?)

Ratings Breakdown:	1 Sell Rating, 11 Hold Ratings, 3 Buy Ratings
Consensus Rating:	Hold (Score: 2.13)
Consensus Price Target:	$16.43 (98.71% upside)

Analysts' Ratings History for The Rubicon Project (NYSE:RUBI)

Show:

Date	Firm	Action	Rating	Price Target
9/13/2016	Citigroup Inc.	Boost Price Target	Neutral	$17.00 -> $19.00
9/12/2016	Jefferies Group	Reiterated Rating	Buy	$14.00
9/12/2016	Morgan Stanley	Downgrade	Equal Weight -> Underweight	$8.00
9/2/2016	Cantor Fitzgerald	Reiterated Rating	Hold
8/16/2016	First Analysis	Downgrade	Overweight -> Equal Weight	$22.00 -> $10.50
8/5/2016	B. Riley	Reiterated Rating	Buy	$16.00
8/3/2016	Needham & Company LLC	Downgrade	Buy -> Hold
8/3/2016	Boenning Scattergood	Downgrade	Outperform -> Neutral
8/3/2016	Oppenheimer Holdings Inc.	Downgrade	Outperform -> Market Perform
8/3/2016	Raymond James Financial Inc.	Downgrade	Outperform -> Market Perform
8/3/2016	SunTrust Banks Inc.	Downgrade	Buy -> Neutral	$19.00 -> $13.00
8/3/2016	RBC Capital Markets	Downgrade	Outperform -> Sector Perform	$22.00 -> $14.00
8/3/2016	Royal Bank Of Canada	Downgrade	Outperform -> Sector Perform	$22.00 -> $14.00
2/26/2016	Craig Hallum	Lower Price Target	Buy	$22.00
2/8/2016	Goldman Sachs Group Inc.	Lower Price Target	Neutral	$18.00 -> $15.00
4/16/2015	Stephens	Initiated Coverage	Overweight	$27.00

(Data available from 9/29/2014 forward)

Earnings History for The Rubicon Project (NYSE:RUBI)

Date	Quarter	Consensus Estimate	Actual EPS	Revenue Estimate	Actual Revenue	Release Link	Conference Call
10/25/2016
8/2/2016	Q216	$0.10	$0.17	$63.76 million	$65.10 million	View	Listen
5/3/2016	Q116	$0.03	$0.05	$59.32 million	$69.20 million	View	Listen
2/23/2016	Q415	$0.33	$0.72	$77.99 million	$94.00 million	View	Listen
10/27/2015	Q315	$0.04	$0.23	$64.03 million	$64.30 million	View	Listen
7/28/2015	Q215	($0.20)	$0.06	$42.34 million	$53.00 million	View	Listen
5/5/2015	Q115	($0.12)	$0.02	$34.80 million	$37.20 million	View	N/A
2/24/2015	Q414	$0.03	$0.04	$39.43 million	$41.80 million	View	N/A
10/23/2014	Q314	($0.17)	$0.05	$29.10 million	$32.20 million	View	Listen
5/13/2014	Q114	($0.42)	($0.15)	$20.28 million	$23.00 million	View	N/A

(Data available from 1/1/2011 forward)

Earnings Estimates for The Rubicon Project (NYSE:RUBI)

Current Year EPS Consensus Estimate: $0.88 EPS
Next Year EPS Consensus Estimate: $0.84 EPS

Dividend History for The Rubicon Project (NYSE:RUBI)
No dividend announcements for this company have been tracked by MarketBeat.com

Insider Trading History for The Rubicon Project (NYSE:RUBI)

Insider Ownership Percentage: 16.50%
Institutional Ownership Percentage: 65.09%

Transaction Date	Insider Name	Title	Buy/Sell	Number of Shares	Average Share Price	Total Transaction
5/17/2016	Todd L Tappin	CFO	Sell	54,927	$14.17	$778,315.59
5/16/2016	David Day	CAO	Sell	10,819	$14.22	$153,846.18
4/28/2016	Todd L Tappin	CFO	Sell	12,368	$19.47	$240,804.96
4/20/2016	David Day	CAO	Sell	1,000	$19.90	$19,900.00
4/15/2016	Lisa L Troe	Director	Sell	2,150	$19.20	$41,280.00
4/15/2016	Todd L Tappin	CFO	Sell	211,732	$19.66	$4,162,651.12
4/14/2016	David Day	CAO	Sell	19,000	$19.90	$378,100.00
3/15/2016	David Day	CAO	Sell	11,135	$16.54	$184,172.90
3/9/2016	Todd L Tappin	CFO	Sell	200,000	$17.08	$3,416,000.00
11/16/2015	Brian W Copple	General Counsel	Sell	2,800	$14.69	$41,132.00
11/16/2015	David Day	CAO	Sell	2,400	$14.74	$35,376.00
11/16/2015	Frank Addante	Insider	Sell	35,630	$14.68	$523,048.40
11/16/2015	Gregory R Raifman	President	Sell	15,787	$14.72	$232,384.64
11/16/2015	Todd L Tappin	CFO	Sell	13,782	$14.72	$202,871.04
8/17/2015	Gregory R Raifman	President	Sell	8,261	$15.24	$125,897.64
8/17/2015	Todd L Tappin	CFO	Sell	6,615	$15.24	$100,812.60
6/16/2015	Frank Addante	Insider	Sell	12,000	$16.76	$201,120.00
6/10/2015	Frank Addante	Insider	Sell	225,000	$18.10	$4,072,500.00
6/9/2015	Frank Addante	Insider	Sell	114,485	$18.07	$2,068,743.95
6/2/2015	Frank Addante	Insider	Sell	12,000	$17.19	$206,280.00
5/28/2015	Frank Addante	Insider	Sell	12,000	$17.14	$205,680.00
5/21/2015	Frank Addante	Insider	Sell	367,819	$17.08	$6,282,348.52
5/19/2015	Frank Addante	Insider	Sell	301,694	$17.03	$5,137,848.82
5/18/2015	Gregory R Raifman	President	Sell	39,292	$17.22	$676,608.24
5/18/2015	Todd L Tappin	CFO	Sell	39,361	$17.22	$677,796.42
5/15/2015	Frank Addante	Insider	Sell	250,000	$17.60	$4,400,000.00
4/14/2015	Frank Addante	Insider	Sell	38,999	$16.78	$654,403.22
4/7/2015	Frank Addante	Insider	Sell	93,001	$17.37	$1,615,427.37
4/6/2015	Frank Addante	Insider	Sell	34,096	$17.26	$588,496.96
3/3/2015	Xii A Delaware L P Mayfield	Major Shareholder	Sell	283,354	$19.14	$5,423,395.56
2/27/2015	Xii A Delaware L P Mayfield	Major Shareholder	Sell	241,725	$19.07	$4,609,695.75
2/17/2015	Gregory R Raifman	President	Sell	7,031	$16.09	$113,128.79
2/17/2015	Todd L Tappin	CFO	Sell	5,625	$16.09	$90,506.25
10/9/2014	Frank Addante	Insider	Sell	12,000	$9.93	$119,160.00
10/8/2014	Frank Addante	Insider	Sell	6,000	$9.96	$59,760.00
10/2/2014	Frank Addante	Insider	Sell	9,000	$11.06	$99,540.00
10/1/2014	Frank Addante	Insider	Sell	3,000	$11.46	$34,380.00
4/7/2014	Corp News	Major Shareholder	Sell	849,776	$15.00	$12,746,640.00

(Data available from 1/1/2013 forward)

Latest Headlines for The Rubicon Project (NYSE:RUBI)

Date	Headline
	Can Shares Of The Rubicon Project, Inc. (NYSE:RUBI) Hit $27? - Investor Newswire (NYSE:RUBI) www.investornewswire.com - September 29 at 12:28 PM
	Broker Roundup For The Rubicon Project, Inc. (NYSE:RUBI) - The De Soto Edge (NYSE:RUBI) desotoedge.com - September 29 at 12:28 PM
	Even New IPOs Can Raise A Big Stink; Here's How To Handle Them (NYSE:RUBI) www.investors.com - September 28 at 6:53 PM
	Women Leaders in Tech Law: Gibson, Dunn & Crutcher's Stewart McDowell (NYSE:RUBI) www.therecorder.com - September 27 at 11:47 AM
	Rubicon Project : Recognized for Best Overall Technology for Programmatic Trading (NYSE:RUBI) www.4-traders.com - September 22 at 6:49 PM
	the Rubicon Project, Inc. (NYSE:RUBI) Upcoming Earnings: What matter for investors? - The Voice Registrar (NYSE:RUBI) voiceregistrar.com - September 22 at 11:55 AM
	Rubicon Project Recognized for Best Overall Technology for Programmatic Trading (NYSE:RUBI) finance.yahoo.com - September 22 at 11:55 AM
	Shares Of The Rubicon Project, Inc. (NYSE:RUBI) Expected To Hit $27 - Investor Newswire (NYSE:RUBI) www.investornewswire.com - September 21 at 6:42 PM
	History of the Rubicon Project, Inc. (NYSE:RUBI) stock price after earnings - The Independent Republic (NYSE:RUBI) theindependentrepublic.com - September 21 at 11:10 AM
	Why It's Already Time to Start Targeting Holiday Shoppers (NYSE:RUBI) www.inc.com - September 19 at 7:04 PM
	ETF’s with exposure to The Rubicon Project, Inc. : September 19, 2016 (NYSE:RUBI) www.capitalcube.com - September 19 at 11:40 AM
	Millions of Consumers Have Already Begun Holiday Shopping; Millennials and Parents Drive Increase in Holiday Spending This Year (NYSE:RUBI) www.publicnow.com - September 14 at 11:31 AM
	Rubicon Project (RUBI) Stock Drops, Downgraded at Morgan Stanley (NYSE:RUBI) www.thestreet.com - September 12 at 6:44 PM
	Stocks Hitting 52-Week Lows (NYSE:RUBI) feeds.benzinga.com - September 12 at 12:42 PM
	Pre-Open Stock Movers 09/12: (RPTP) (CLSN) (PRGO) Higher; (GERN) (AMRN) (PII) Lower (more...) (NYSE:RUBI) www.streetinsider.com - September 12 at 11:53 AM
	Morgan Stanley Incrementally Cautious On Rubicon Project's Top Line Growth (NYSE:RUBI) www.benzinga.com - September 12 at 11:53 AM
	Shares Lower Over the Past Quarter: the Rubicon Project, Inc. (NYSE:RUBI) - Post News (NYSE:RUBI) www.kentuckypostnews.com - September 11 at 6:32 PM
	The Rubicon Project, Inc. (NYSE:RUBI) Broker Price Targets For The ... - National Daily Press (NYSE:RUBI) www.nationaldailypress.com - September 11 at 6:32 PM
	Flipboard Launches Premium Private Marketplace; Selects Rubicon Project to Automate Buying of Mobile Ad Inventory (NYSE:RUBI) www.publicnow.com - August 30 at 10:27 AM
	Binary addition The rubicon project, inc. (nyse_rubi) updated analyst coverage inr to usd exchange rate today (NYSE:RUBI) getthatmoneyhoney.com - August 28 at 6:20 PM
	Which way the Rubicon Project, Inc. (NYSE:RUBI) earnings may go - The Voice Registrar (NYSE:RUBI) voiceregistrar.com - August 25 at 7:27 PM
	The Rubicon Project, Inc. (NYSE:RUBI) Gets 0 Recommendations To Sell - Investor Newswire (NYSE:RUBI) www.investornewswire.com - August 24 at 6:55 PM
	Dominovas Energy Set to Deliver Its Rubicon Showcase (NYSE:RUBI) www.power-eng.com - August 23 at 7:20 PM
	ETF’s with exposure to The Rubicon Project, Inc. : August 23, 2016 (NYSE:RUBI) www.capitalcube.com - August 23 at 7:20 PM
	Hot Tech Stocks To Watch Right Now: the Rubicon Project, Inc. (RUBI), Fortinet Inc. (FTNT) - The Independent Republic (NYSE:RUBI) theindependentrepublic.com - August 23 at 11:44 AM
	Header bidding versus Google First Look (NYSE:RUBI) www.thedrum.com - August 22 at 11:48 AM
	Back to school by the numbers: How much parents spend on supplies (NYSE:RUBI) www.4-traders.com - August 18 at 7:29 PM
	Will The Rubicon Project, Inc. (NYSE:RUBI) Hit $27 Price Target? - Investor Newswire (NYSE:RUBI) www.investornewswire.com - August 18 at 10:14 AM
	First Analysis Cuts Rating On The Rubicon Project, Inc. Commo (RUBI) To “Equal-weight” (NYSE:RUBI) www.fidaily.com - August 16 at 7:19 PM
	Analyst Downgrades: Hain Celestial Group Inc, Transocean LTD, and The Rubicon Project Inc (NYSE:RUBI) www.schaeffersresearch.com - August 16 at 7:19 PM
	RUBICON PROJECT, INC. Financials (NYSE:RUBI) finance.yahoo.com - August 16 at 7:19 PM
	Analyst Downgrades: Hain Celestial Group Inc, Transocean LTD, and The Rubicon Project Inc - Schaeffers Research (blog) (NYSE:RUBI) www.schaeffersresearch.com - August 16 at 10:32 AM
	Analyst Perspectives: The Rubicon Project Inc (NYSE:RUBI) - Post Registrar (NYSE:RUBI) postregistrar.com - August 13 at 6:49 PM
	ETF’s with exposure to The Rubicon Project, Inc. : August 11, 2016 (NYSE:RUBI) www.capitalcube.com - August 11 at 7:44 PM
	The Rubicon Project, Inc. :RUBI-US: Earnings Analysis: Q2, 2016 By the Numbers : August 10, 2016 (NYSE:RUBI) www.capitalcube.com - August 10 at 7:44 PM
	Analysts Ranking Previews: 58.com Inc. (NYSE:WUBA) , The Rubicon Project, Inc. (NYSE:RUBI) - Street Updates (NYSE:RUBI) www.streetupdates.com - August 10 at 10:21 AM
	6 Companies That Destroyed Shareholders Last Week (NYSE:RUBI) 247wallst.com - August 9 at 7:31 PM
	The Rubicon Project (RUBI) Shares are Down -31.37% – Trade Calls - Trade Calls (NYSE:RUBI) www.tradecalls.org - August 8 at 7:28 PM
	Rubicon Project: Growth Trap Or Temporary Headwinds? - Seeking Alpha (NYSE:RUBI) seekingalpha.com - August 8 at 7:28 PM
	Stock under Analyst' Radar: the Rubicon Project, Inc. (NYSE:RUBI) - News Oracle (NYSE:RUBI) www.newsoracle.com - August 5 at 7:27 PM
	Mid-Day Market Update: Crude Oil Up 2.5%; Rubicon Project ... - Benzinga (NYSE:RUBI) www.benzinga.com - August 5 at 7:27 PM
	Notable Analyst Coverage: Gray Television, Inc. (NYSE:GTN), The Rubicon Project Inc (NYSE:RUBI) - Review Fortune (NYSE:RUBI) reviewfortune.com - August 5 at 7:27 PM
	The Rubicon Project Inc. (RUBI) Jumps 5.33% on August 04 - Equities.com (NYSE:RUBI) www.equities.com - August 5 at 7:27 PM
	Rubicon Projects stock plunges as downbeat outlook prompts multiple downgrades - MarketWatch (NYSE:RUBI) www.marketwatch.com - August 5 at 7:27 PM
	RUBICON PROJECT, INC. Files SEC form 10-Q, Quarterly Report (NYSE:RUBI) biz.yahoo.com - August 5 at 10:12 AM
	Why TubeMogul, Inc. Shares Jumped Today (NYSE:RUBI) www.fool.com - August 4 at 7:41 PM
	Rubicon Project to Present at the Oppenheimer Technology, Internet & Communications Conference and the Canaccord Genuity Growth Conference (NYSE:RUBI) finance.yahoo.com - August 4 at 10:26 AM
	Needham & Company Downgrades The Rubicon Project, Inc. (RUBI) to Hold (NYSE:RUBI) www.streetinsider.com - August 3 at 7:37 PM
	The Rubicon Project Inc (RUBI) is Downgraded by Cantor Fitzgerald to Hold (NYSE:RUBI) nanonews.org - August 3 at 7:37 PM
	7 Rating Changes For Rubicon On Weak EPS Guidance (NYSE:RUBI) feeds.benzinga.com - August 3 at 3:18 PM