NYSEAMERICAN:PAPL Pineapple Financial (PAPL) Stock Price, News & Analysis $0.96 +0.00 (+0.31%) As of 02:23 PM Eastern This is a fair market value price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartEarningsInsider TradesNews and TrendsOwnershipSEC Filings About Pineapple Financial Stock (NYSEAMERICAN:PAPL) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Pineapple Financial alerts:Sign Up Key Stats Today's Range$0.95▼$1.0550-Day Range$0.76▼$1.2552-Week Range$0.54▼$7.03Volume122,886 shsAverage Volume2.04 million shsMarket Capitalization$24.21 millionP/E RatioN/ADividend YieldN/APrice TargetN/AConsensus RatingBuy Company Overview Pineapple Financial Inc. operates as a mortgage technology and brokerage company in Canada. The company provides mortgage brokerage services and technology solutions to Canadian mortgage agents, brokers, sub-brokers, brokerages, and consumers; and mortgage consultation services through field agents. It also operates MyPineapple, a technology platform that allows users to conduct their brokerage services. In addition, the company offers back office support services, such as digital and automated onboarding and set up, loan packaging and processing, digital document collection and client portals, loan maintenance activities, payroll, lender communication, reporting requirements for regulators and business management, cloud services, expense collections, document preparation, compliance, training, administration, and marketing. Further, it provides pre-underwriting support services, including credit review, data validation, fraud analysis and compliance, appraisal ordering and review, and data analytics. Additionally, it offers various insurance products, such as permanent and whole life, critical illness, and credit insurance. The company was formerly known as 2487269 Ontario Ltd and changed its name to Pineapple Financial Inc. in June 2021. Pineapple Financial Inc. was incorporated in 2015 and is based in North York, Canada. Read More Pineapple Financial Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks18th Percentile Overall ScorePAPL MarketRank™: Pineapple Financial scored higher than 18% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion1.5 / 5Analyst RatingBuy Consensus RatingPineapple Financial has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on no strong buy ratings, 1 buy rating, no hold ratings, and no sell ratings.Amount of Analyst CoveragePineapple Financial has received no research coverage in the past 90 days.Read more about Pineapple Financial's stock forecast and price target. Earnings and Valuation0.0 / 5Proj. Earnings GrowthN/A Price to Earnings Ratio vs. the MarketThe P/E ratio of Pineapple Financial is -1.75, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of Pineapple Financial is -1.75, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Book Value per Share RatioPineapple Financial has a P/B Ratio of 1.07. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities. Short Interest5.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted0.59% of the float of Pineapple Financial has been sold short.Short Interest Ratio / Days to CoverPineapple Financial has a short interest ratio ("days to cover") of 2.25, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Pineapple Financial has recently decreased by 34.23%, indicating that investor sentiment is improving significantly. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldPineapple Financial does not currently pay a dividend.Dividend GrowthPineapple Financial does not have a long track record of dividend growth. News and Social Media0.6 / 5News SentimentN/A MarketBeat Follows3 people have added Pineapple Financial to their MarketBeat watchlist in the last 30 days. Company Ownership0.2 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, Pineapple Financial insiders have not sold or bought any company stock.Percentage Held by Insiders6.30% of the stock of Pineapple Financial is held by insiders.Percentage Held by Institutions0.25% of the stock of Pineapple Financial is held by institutions.Read more about Pineapple Financial's insider trading history. Receive PAPL Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Pineapple Financial and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. 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PAPL Stock News HeadlinesPineapple Financial Inc.: Pineapple Financial Reports $25.3 Million in Third-Quarter Net Income as Company Enters Its Next Stage of GrowthJuly 20, 2026 | finanznachrichten.dePineapple Financial Inc.July 1, 2026 | marketwatch.comMILLIONAIRE MASTERCLASS INVITE: AltucherJames Altucher says Elon Musk is preparing an unprecedented project set to surface on September 25. Altucher is hosting a free masterclass revealing what he says is locked inside a sealed briefcase detailing Musk's plans. Attendees who join early can also access a $1,000 bonus offer included with the presentation.September 8 at 1:00 AM | Paradigm Press (Ad)Pineapple Financial Inc.: Pineapple Financial Announces Initial Impact of AI-Powered Mortgage Agent Recruiting and Onboarding InitiativesMay 5, 2026 | finanznachrichten.deBenzinga's 'Stock Whisper' Index: 5 Stocks Investors Secretly Monitor But Don't Talk About YetMay 2, 2026 | benzinga.comWhat's behind the jump in Pineapple Financial Inc. stock?April 24, 2026 | msn.comPineapple Financial (PAPL) stock surges over 57% after hours: Here's what is happeningApril 24, 2026 | msn.comWhat's Behind The Jump In Pineapple Financial Inc. Stock?April 23, 2026 | benzinga.comSee More Headlines PAPL Stock Analysis - Frequently Asked Questions How have PAPL shares performed this year? Pineapple Financial's stock was trading at $1.41 at the start of the year. Since then, PAPL shares have decreased by 31.6% and is now trading at $0.9650. How were Pineapple Financial's earnings last quarter? Pineapple Financial Inc. (NYSEAMERICAN:PAPL) announced its quarterly earnings results on Monday, July, 20th. The company reported $0.99 earnings per share for the quarter, beating the consensus estimate of ($0.41) by $1.40. The firm had revenue of $0.62 million for the quarter, compared to analysts' expectations of $0.62 million. Pineapple Financial had a negative net margin of 92.89% and a positive trailing twelve-month return on equity of 77.14%. When did Pineapple Financial's stock split? Pineapple Financial's stock reverse split on Monday, July 21st 2025.The 1-20 reverse split was announced on Monday, July 21st 2025. The number of shares owned by shareholders was adjusted after the market closes on Monday, July 21st 2025. An investor that had 100 shares of stock prior to the reverse split would have 5 shares after the split. How do I buy shares of Pineapple Financial? Shares of PAPL stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Pineapple Financial own? Based on aggregate information from My MarketBeat watchlists, some other companies that Pineapple Financial investors own include Williams-Sonoma (WSM), Joby Aviation (JOBY), EHang (EH) and Axcella Health (AXLA). Company Calendar Last Earnings7/20/2026Today9/08/2026Fiscal Year End8/31/2027Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Green Zone (1m+) 1-Year History Sep 25 Dec 25 Mar 26 Jun 26 Sep 26 PAPL's financial health is in the Green zone, according to TradeSmith. PAPL has been in this zone for over one month. Industry, Sector and Symbol Stock ExchangeNYSEAMERICAN SectorFinance Industry Financial Services Sub-IndustryCommercial & Residential Mortgage Finance Current SymbolNYSEAMERICAN:PAPL CIK1938109 Webgopineapple.com Phone416-669-2046FaxN/AEmployees55Year FoundedN/AProfitability EPS (Trailing Twelve Months)($0.55) Trailing P/E RatioN/A Forward P/E RatioN/A P/E GrowthN/ANet Income-$3.64 million Net Margins-92.89% Pretax Margin-90.15% Return on Equity77.14% Return on Assets40.63% Debt Debt-to-Equity Ratio0.01 Current Ratio1.00 Quick Ratio1.00 Sales & Book Value Annual Sales$2.99 million Price / Sales8.13 Cash FlowN/A Price / Cash FlowN/A Book Value$0.90 per share Price / Book1.07Miscellaneous Outstanding Shares25,270,000Free Float23,679,000Market Cap$24.31 million OptionableNot Optionable Beta5.51 The 7 Hottest IPO Stories of 2026MarketBeat just released its list of the 7 hottest IPOs expected to hit Wall Street in 2026. See which companies are preparing to go public and why investors are watching closely.Get This Free Report This page (NYSEAMERICAN:PAPL) was last updated on 9/8/2026 by MarketBeat.com Staff. From Our PartnersEarth's biggest energy source: near Grand CanyonThe largest energy source on Earth contains 50,000 times every oil and gas reserve on the planet combined - an...Behind the Markets | SponsoredForget SpaceX, Elon Is Now Powering the Next Hot IPOElon Musk is backing a new AI startup that's quietly growing faster than Tesla, SpaceX, and reportedly 23 time...Brownstone Research | SponsoredCongress Just Opened the FloodgatesThe House passed the Digital Asset Market Clarity Act 294 to 134, creating the most comprehensive financial te...Awesomely | SponsoredBlackRock and Vanguard already own THISInstitutions own roughly 88 percent of an overlooked American oil and natural gas company. 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