Geely Automobile Holdings Limited is a China-based automotive manufacturer and a subsidiary of Zhejiang Geely Holding Group. Established in 1997 by entrepreneur Li Shufu, the company has grown from a regional car assembler into one of China’s leading privately owned passenger vehicle producers. Geely Auto made its public debut on the Hong Kong Stock Exchange in 2005 and trades over-the-counter in the U.S. under the symbol GELYF.
Geely’s core business centers on the design, development, manufacturing and sale of a broad range of passenger cars. Its product portfolio encompasses traditional combustion-engine sedans and SUVs as well as a rapidly expanding lineup of new energy vehicles (NEVs), including plug-in hybrids and fully electric models. Flagship series such as Emgrand, Vision and the Geometry electric sub-brand illustrate Geely’s focus on integrating advanced powertrains, connected-car technology and modern design.
Though Geely’s home market remains mainland China, the company has actively pursued international expansion. It exports vehicles to markets across Asia, the Middle East, Africa and Latin America, and has initiated pilot sales efforts in select European countries. Geely Auto also benefits from strategic partnerships and technology sharing with other brands under the Geely Holding umbrella, including Volvo Cars and Lynk & Co, helping to accelerate its global product development and distribution network.
Under the leadership of founder and chairman Li Shufu, Geely Automobile has prioritized innovation in electrification, autonomous driving research and smart-connectivity solutions. The company operates multiple R&D centers in China and overseas, and collaborates with universities and tech firms to advance next-generation mobility. With a commitment to sustainable growth and international market penetration, Geely Auto continues to position itself as a dynamic competitor in the global automotive landscape.
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