Loop Insights Inc. (OTCMKTS:RACMF) is a Vancouver‐based technology company specializing in location‐based engagement and analytics solutions for live venues, retail environments and smart cities. The company develops a suite of cloud‐native software and Internet of Things (IoT) hardware that captures and analyzes rich visitor, customer and asset‐level data. Through its platforms, Loop Insights enables property owners and event operators to deliver personalized customer experiences, drive loyalty programs and optimize operations using real‐time insights.
The company’s flagship offering, Loop Pavilion, combines Bluetooth Low Energy beacons, Wi‐Fi sensors and proprietary edge devices to track foot traffic, dwell times and consumer behaviors. Data streams feed into the Nexus analytics engine, which uses machine learning algorithms to generate predictive models, heat maps and automated reporting dashboards. Additional modules support contactless ticketing, NFC‐enabled ordering, mobile wallet integrations and location‐aware messaging, helping venues boost ancillary revenues and streamline guest services.
Loop Insights serves a diverse roster of customers including sports stadiums, convention centers, museums, retail chains and hospitality groups across North America, Europe and select markets in Asia Pacific. The company partners with networking and telecommunications vendors to extend its indoor 5G and small‐cell testing services, repurposing its sensor network for network performance analysis and RF mapping. Integration with leading CRM and point‐of‐sale systems ensures a seamless flow of data between front‐line engagement initiatives and back‐office marketing workflows.
Founded in Vancouver in the mid‐2010s, Loop Insights evolved from a beacon‐based engagement start‐up into an end‐to‐end analytics provider through organic R&D and strategic acquisitions. Under the leadership of CEO Josh Rosen and a management team with backgrounds in telecommunications, data science and venue operations, the company has expanded its product portfolio and geographic footprint. As enterprises seek greater visibility into physical spaces and customer journeys, Loop Insights aims to position its platform at the nexus of digital transformation and brick‐and-mortar innovation.
AI Generated. May Contain Errors.
