Shiseido (SSDOY) Stock Price, News & Analysis

Company Overview

Shiseido Company, Limited is a leading Japanese multinational specializing in cosmetics, skincare, makeup and fragrance products. Founded in 1872 and headquartered in Tokyo, the company operates through a portfolio of brands that span premium, prestige and mass-market segments. Its core business activities include the development, manufacturing and sale of skincare treatments, decorative cosmetics, hair care and sun protection products.

Shiseido’s brand portfolio encompasses flagship lines such as Shiseido, Clé de Peau Beauté, NARS and bareMinerals, alongside regional and heritage labels tailored to diverse consumer preferences. The company maintains dedicated research and development centers in Japan, the United States and Europe, leveraging advanced biotechnology and consumer insights to drive product innovation and efficacy.

With operations in more than 120 countries and regions, Shiseido serves markets across Asia Pacific, the Americas, Europe, the Middle East and Africa. Products are distributed through department stores, specialty retailers, branded boutiques, e-commerce platforms and duty-free channels. The company continues to expand its digital and omnichannel presence to meet evolving consumer demands and enhance customer engagement.

Steeped in over 150 years of history, Shiseido originated as Japan’s first Western-style pharmacy and has grown into a global beauty powerhouse. Commitment to quality, research-driven development and cultural resonance underpin its mission to inspire confidence and well-being. As of its latest corporate governance disclosures, Masahiko Uotani serves as President & CEO, guiding Shiseido’s strategic vision and long-term growth initiatives.

Key Stats

• Today's Range: $16.81 to $17.14
• 50-Day Range: $16.84 to $22.26
• 52-Week Range: $13.60 to $22.32
• Volume: 23,607 shs
• Average Volume: 24,451 shs
• Market Capitalization: $6.73 billion
• P/E Ratio: N/A
• Dividend Yield: 0.95%
• Price Target: N/A
• Consensus Rating: Moderate Buy

Shiseido Stock Analysis - MarketRank™

Shiseido scored higher than 34% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.4 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Shiseido has received a consensus rating of Moderate Buy. The company's average rating score is 2.75, and is based on 1 strong buy rating, 1 buy rating, 2 hold ratings, and no sell ratings.

Amount of Analyst Coverage

Shiseido has received no research coverage in the past 90 days.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 9.52%

Earnings Growth

Earnings for Shiseido are expected to grow by 9.52% in the coming year, from $0.84 to $0.92 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Shiseido is -26.73, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Shiseido is -26.73, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Growth Ratio

Shiseido has a PEG Ratio of 0.63. PEG Ratios below 1 indicate that a company could be undervalued.

Price to Book Value per Share Ratio

Shiseido has a P/B Ratio of 1.62. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

0.00% of the float of Shiseido has been sold short.

Short Interest Ratio / Days to Cover

Shiseido has a short interest ratio ("days to cover") of 0.28, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Shiseido has recently increased by 12.20%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.8 / 5
• Dividend Strength: Weak

Dividend Yield

Shiseido has a dividend yield of 0.94%, which is in the bottom 25% of all stocks that pay dividends.

Dividend Growth

Shiseido does not have a long track record of dividend growth.

Dividend Sustainability

Based on earnings estimates, Shiseido will have a dividend payout ratio of 17.39% next year. This indicates that Shiseido will be able to sustain or increase its dividend.

News and Social Media

• Score: N/A
• News Sentiment: N/A

Company Ownership

• Score: 0.0 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Shiseido insiders have not sold or bought any company stock.

Percentage Held by Institutions

0.02% of the stock of Shiseido is held by institutions.

Company Calendar

• Last Earnings: 5/12/2026
• Today: 5/26/2026
• Next Earnings (Estimated): 8/05/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: OTCMKTS
• Sector: Consumer Staples
• Industry: COSMETICS&TLTRS
• Sub-Industry: N/A
• Current Symbol: OTCMKTS:SSDOY
• Previous Symbol: NASDAQ:SSDOY
• CIK: 899118
• Web: www.shiseidogroup.com
• Phone: (133) 572-5111
• Fax: N/A
• Employees: 27,908
• Year Founded: 1872

Profitability

• EPS (Trailing Twelve Months): ($0.63)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 20.05
• P/E Growth: 0.63
• Net Income: -$272.55 million
• Net Margins: -3.83%
• Pretax Margin: -2.86%
• Return on Equity: 1.67%
• Return on Assets: 0.83%

Debt

• Debt-to-Equity Ratio: 0.44
• Current Ratio: 1.37
• Quick Ratio: 0.94

Sales & Book Value

• Annual Sales: $6.49 billion
• Price / Sales: 1.04
• Cash Flow: $1.32 per share
• Price / Cash Flow: 12.79
• Book Value: $10.42 per share
• Price / Book: 1.62

Miscellaneous

• Outstanding Shares: 399,530,000
• Free Float: N/A
• Market Cap: $6.73 billion
• Optionable: Not Optionable
• Beta: 0.28