Simmons First National Q3 2025 Earnings Report

Simmons First National EPS Results

• Actual EPS: $0.46
• Consensus EPS: $0.47
• Beat/Miss: Missed by -$0.01
• One Year Ago EPS: $0.37

Simmons First National Revenue Results

• Actual Revenue: $232.54 million
• Expected Revenue: $103.26 million
• Beat/Miss: Beat by +$129.27 million
• YoY Revenue Growth: +14.40%

Simmons First National Announcement Details

• Quarter: Q3 2025
• Date: 10/16/2025
• Time: After Market Closes
• Conference Call Date: Friday, October 17, 2025
• Conference Call Time: 8:30AM ET

Simmons First National (NASDAQ:SFNC) (NASDAQ:SFNC) is a bank holding company headquartered in Pine Bluff, Arkansas. Through its primary operating subsidiary, Simmons Bank, the company maintains a network of more than 200 branches across Arkansas, Tennessee, Missouri, Mississippi, Texas, Oklahoma and North Carolina. Simmons First National offers a full suite of financial services to individuals, small businesses and commercial clients, emphasizing relationship-driven community banking.

The company’s core business activities span deposit-taking, lending and payment services. Products include checking, savings and money market accounts; consumer and commercial loans; mortgage origination and servicing; and treasury management solutions. Simmons Bank also provides trust and wealth management services, investment products and insurance solutions, aiming to deliver comprehensive financial strategies through a combination of in-branch support and digital platforms.

Founded in 1903 by John Franklin Simmons, the firm has pursued steady growth through both organic expansion and targeted acquisitions of regional financial institutions. Key deals over the decades have extended its market presence beyond Arkansas into neighboring states, allowing the company to diversify its revenue streams while preserving its community-focused culture.

Under experienced executive leadership, Simmons First National remains committed to balancing traditional banking values with innovation in technology and risk management. The company continues to invest in digital enhancements, expand its commercial banking capabilities and strengthen ties with the local communities it serves.

Simmons First National Q3 2025 Earnings Call Transcript

Key Takeaways

• Positive Sentiment: The company completed a bold HTM restructuring and expanded hedging, driving a meaningful jump in net interest margin and guiding Q4 NIM to 3.65%+, which management says is defendable through rate moves.
• Positive Sentiment: Management highlighted an upcoming mechanical tailwind—nearly $3 billion of fixed‑rate loans reprice over the next 24 months—meaning NII can rise materially even without significant loan volume growth.
• Positive Sentiment: Simmons materially reduced wholesale/brokered funding (about $1.4 billion) and intends to drive brokered deposits toward zero over time by growing core deposits, which should improve deposit mix and lower funding cost pressure.
• Neutral Sentiment: Credit remained benign this quarter with reserves viewed as appropriate; management is proactively working to resolve two larger problem loans from Q1 and expects further actions in Q4.
• Neutral Sentiment: Leadership plans continued investments in talent acquisition and operational efficiency to support organic growth—management expects balanced expense growth as they add capability while pursuing efficiency gains.

Presentation

[Operator]

Good day, and welcome to the Simmons First National Corporation Third Quarter 2025 Earnings Conference Call and Webcast. All participants will be in a listen-only mode. Should you need assistance, please signal a conference specialist by pressing the star key followed by zero. After today's presentation, there will be an opportunity to ask questions. To ask a question, you may press star, then one on a touch-tone phone. To withdraw your question, please press star and then two. Please note this event is being recorded. I would now like to turn the conference over to Ed Bilek, Investor Relations. Please go ahead.

[Ed Bilek, Director of Investor Relations at Simmons First National Corporation]

Good morning and welcome to Simmons First National Corporation's Third Quarter 2025 Earnings Call. Joining me today are several members of our executive management team, including Chairman and CEO George Makris, President Jay Brogdon, CFO Daniel Hobbs, and Chief Operating Officer Chris Van Steenburg. Today's call will be in a Q&A format. Before we begin, I would like to remind you that our Third Quarter Earnings materials, including the earnings release and the presentation deck, are available on our website at simmonsbank.com under the Investor Relations tab. During today's call, we will make forward-looking statements about our future plans, goals, expectations, estimates, projections, and outlook, including, among others, our outlook regarding future economic conditions, interest rates, lending and deposit activity, credit quality, liquidity, and interest margin.

[Ed Bilek, Director of Investor Relations at Simmons First National Corporation]

These statements involve risk and uncertainties, and you should therefore not place undue reliance on any forward-looking statement, as actual results could differ materially from those expressed in or implied by the forward-looking statements due to a variety of factors. Additional information concerning some of these factors is contained in our earnings release and investor presentation furnished with our Form 8-K yesterday, as well as our Form 10-K for the year ended December 31, 2024, and Form 10-Q for the quarter ended June 30, 2025, including the risk factors contained in those filings. These forward-looking statements speak only as of the date they are made, and Simmons assumes no obligation to update or revise any forward-looking statements or other information. Finally, in this presentation, we will discuss certain non-GAAP financial metrics we believe provide useful information to investors.

[Ed Bilek, Director of Investor Relations at Simmons First National Corporation]

Additional disclosures regarding non-GAAP metrics, including the reconciliations of those non-GAAP metrics to GAAP, are contained in our earnings release and investor presentation, which are furnished as exhibits to the Form 8-K we filed yesterday with the SEC and are also available on the Investor Relations page of our website, simmonsbank.com. Operator, we're ready to begin the Q&A session.

[Operator]

We will now begin the question and answer session. To ask a question, you may press star, then one on your touch-tone phone. If you are using a speaker phone, please pick up your handset before pressing the keys. If at any time your question has been addressed and you would like to withdraw your question, please press star and then two. Our first question comes from David Hester with Raymond James. Please go ahead.

[David Hester, Analyst at Raymond James]

Hi, good morning everybody.

[Jay Brogdon, President at Simmons First National Corporation]

Morning David.

[Daniel Hobbs, CFO at Simmons First National Corporation]

Morning.

[David Hester, Analyst at Raymond James]

It was a really busy quarter for you. You made a couple transformational actions, right? We got the restructuring. Jay, you're now taking the helm. I guess my first question is, now that these transformational actions are completed, what are your key strategic initiatives, Jay? I mean, where are you focusing your time and what are your top priorities as you're looking forward?

[Jay Brogdon, President at Simmons First National Corporation]

Yeah, David, really appreciate the question and you're exactly right. It was a busy third quarter and an important and transformational quarter for Simmons Bank. As we look forward from here, I'll say something on the call, David, that the folks inside of Simmons Bank have heard us say for the past several weeks. That is that we have put a lot of rigor and invested a lot of our capacity into addressing some structural challenges, the structure of our balance sheet. We put that in the rearview window in the third quarter. Where we really shift all of our capacity and focus is really to the structure of our business, and we've been focused there. I think we can point to demonstrated results over the last couple of years in our ability to gain efficiency in our business.

[Jay Brogdon, President at Simmons First National Corporation]

We've been very focused on generating some better and improved organic growth capabilities. I think you'll see us really focused on maybe broadly those two things, continuing to pour into our organic growth outlook and capabilities. That would include all sorts of things, for example, talent acquisition, which is a place where we're spending a lot of time and we're seeing great opportunities, particularly with a lot of disruption all throughout our footprint right now. Those types of things enable and drive growth and then continuation of what we've already been doing, maybe with just more emphasis, again, more rigor on driving operational excellence in our business and gaining efficiency throughout. That would be, David, I think how you could characterize the main pillars of our priorities moving forward from here.

[David Hester, Analyst at Raymond James]

Okay, that's helpful. Maybe just staying kind of on that growth side, look, in my mind, you ripping the Band-Aid off with the HTM restructure, you guys are taking a major bet on yourselves, right? Your ability to execute, drive loan growth. Growth has been challenging though. You know, competition's intense, pipelines are building. You've been very disciplined on pricing. Could you just touch on your thoughts on the growth side, where you're seeing opportunities and when you think you can start to see growth really start to accelerate?

[Jay Brogdon, President at Simmons First National Corporation]

Let me maybe start that one, David, with just a reminder. I hope we sound like a broken record on this at this point, but our priority is really around growing and generating consistent, strong risk-adjusted returns. When we start with growth, we're talking about soundness and profitability first and foremost. We're not really going to sacrifice either of those disciplines in pursuit of any type of growth. Our outlook's been pretty consistent the last couple of years. We've been talking about low single-digit growth rates for loans, for example, and that's been where we've been pretty consistently for the last couple of years. We talked about in the third quarter around some of the restructuring transaction. We felt like that would maybe allow for some upside from those lower single-digit growth rates.

[Jay Brogdon, President at Simmons First National Corporation]

When I think about growth this quarter, when I think about top-of-funnel activity in our pipeline, production volumes, et cetera, I think all of that supports an increasingly positive outlook for us from a growth perspective. We feel good about where we are in terms of continuing to inflect in those areas. The environment is competitive. We're going to stay really, really disciplined in light of that. I might just mention one other thing to you, David, as it comes to growth, and this is really important. We talk about this around the table and as we're evaluating our business, and that's simply that we don't really have to grow volume to grow net interest income right now. Don't hear me saying we don't want to grow volume. We are wide open for business and seeing great activity, again, in both pipeline and production.

[Jay Brogdon, President at Simmons First National Corporation]

I think it's really important to understand what I just said. Maybe let me give you an example of what I mean when I say we don't have to grow volume to grow net interest income. A figure that I focus on is we have almost $3 billion of fixed-rate loans that were originated several years ago in a much different rate environment. That almost $3 billion in loans is yielding about 3.9%. All of those loans, all almost $3 billion of those loans, reprice over the next 24 months, starting this quarter. We see significant tailwind.

[Jay Brogdon, President at Simmons First National Corporation]

When I think about a September net interest margin of 3.76%, kind of our run rate going into the fourth quarter, the actions we've taken to defend margin, the tailwind in the loan backbook, the tailwinds in the deposit backbook as the Fed continues to cut rates, we feel like we are in an incredibly strong position moving forward just by continuing to be smart, run the business well, allow all those mechanical aspects of the balance sheet to continue to support margin and grow NII. In the face of all of that, we will stay focused on growth, stay focused on operational excellence, and be really, really smart and disciplined. I think our capabilities will show through on the growth side as we do that.

[David Hester, Analyst at Raymond James]

That's great. Maybe just following up on that point. Obviously there's a lot of moving parts here with the margin. We only have a partial impact of the benefits this quarter. You gave a lot of good color in the slide deck on the margin. Exit rates are higher. Fourth quarter is expected to be at or above 3.65%. There's just a lot of moving parts with the full quarter impact of the HTM restructuring and the hedging activities. Help us think about the margin trajectory as we look forward, just given the tailwinds that you just talked about from really material repricing and remixing opportunities, as well as core deposit growth opportunities. Could you just help us think through the margin trajectory over the next 12 months?

[Jay Brogdon, President at Simmons First National Corporation]

Yeah, I'll stay in there. Daniel may want to chime in with some comments here as well. First of all, I think I'd just start with the 365+ outlook that we provided for the fourth quarter. The way I would think about that is, you know, we wanted to show the September launch point, given the partial impacts of the quarter. September is just the best way to think about run rates, given all the activities in the third quarter. The 365 relative to the 360, relative to the 376, is really just an acknowledgement that there were a lot of still partial things happening even through September. The top couple of things I would mention is, you had a rate cut that basically had no impact in September. We expect, and in our guide, we're assuming another 25 basis point rate cut here at the next meeting.

[Jay Brogdon, President at Simmons First National Corporation]

I think you factor those in alongside of we were layering in some hedges throughout the balance of the third quarter. That really is what kind of fuels the guide from us into that 365+ area. Again, I would go back to just the defensibility of margin in that area. That's where we feel really, really strong given the hedging actions that we've taken, even with the Fed continuing to cut rates. We're just, you know, our outlook's using the forward curve. That's all we're assuming. When we use the forward curve outlook and think about all of those repricing dynamics, I think margin can kind of hold its head right here over the next 12 months. I think it can be in this area. It'll, of course, move around a little bit, but I think it's very, very defensible.

[Jay Brogdon, President at Simmons First National Corporation]

Again, I think that, combined with all of the backbook activities, plus any incremental growth that we expect to achieve, would fuel some pretty good results from an NII and an overall returns perspective.

[Daniel Hobbs, CFO at Simmons First National Corporation]

Yeah, David, this is Daniel. I may just add a couple things to that. The balance sheet restructuring was the biggest part of the increase in NIM, but it's also important to note that the core fundamentals that we've been seeing since the low point of Q1 of 2024, which was 2.66, we've been growing that every quarter. We grew that again. The core balance sheet NIM grew seven basis points. I would expect that trend to continue, although somewhat mitigated by the rate cuts. In our forecast, we've got four rate cuts over between now and the next 12 months. You know, remind you that we were liability sensitive pre-transaction. Over the course of time, we were shifting, we were getting closer to neutral, but the transaction shifted us to asset sensitive. That's why we expanded on our hedging program.

[Daniel Hobbs, CFO at Simmons First National Corporation]

What our goal there is now that we've got a NIM of 3.65+, we have some better tools in our tool belt to be able to manage interest rate risk. Our hedging program that we did, and we put a slide on there, is kind of the manifestation of that. Our goal over the long term in an up or down 200 basis point, 250 basis point rate move, we'd like to keep our NIM somewhere in that 3.50-3.75 range. We think this hedging program that we've implemented in the third quarter or evolved in the third quarter will allow us to do that. We feel really good about that and where we're headed with NIM and our ability to protect NIM.

[David Hester, Analyst at Raymond James]

Terrific. Thanks for all the color and congrats on all the moves you guys made.

[Daniel Hobbs, CFO at Simmons First National Corporation]

Thank you, David.

[Operator]

next question comes from Woody Lay with KBW. Please go ahead.

[Woody Lay, VP at KBW]

Hey, good morning, guys.

[Jay Brogdon, President at Simmons First National Corporation]

Morning, Woody.

[Woody Lay, VP at KBW]

Wanted to start on the deposit base. You know, operating with a leaner deposit base now, I was just interested if you could share any color on how deposit betas have trended so far with the September cut and how you're thinking about betas with any incremental cuts from here.

[Daniel Hobbs, CFO at Simmons First National Corporation]

Yeah, hey, Woody, I'll take that one and others can jump in. When you look at our beta, cumulative beta was 65% so far through the rate cycle. If you think from there, I mentioned we've got four rate cuts modeled over the next 12 months. It's going to be difficult for that 65% to maintain itself primarily because, if you think about the balance sheet restructuring, we reduced $1.4 billion of brokered deposits, which had a 100% beta. In that 65% beta to date, we had a 100% beta on those $1.4 billion that's not going to be there going forward. That's one aspect of it. I just think that through this first half of the rate cycle, banks were waiting for rates to come down to proactively start bringing rates down, rate pay down.

[Daniel Hobbs, CFO at Simmons First National Corporation]

I think the competitive nature of it is going to be somewhat challenging to maintain. All that being said, I would expect that 65% beta to moderate a little bit between now and over the next three to four rate cuts. Still, our focus is striking the right balance between rate and deposit growth, and I think we've done a really good job of that so far. If you look at our deposit costs relative to peers and our ability to bring that down, we'll continue to do that, but we'll also fight and defend core customer deposits as we move from here.

[Jay Brogdon, President at Simmons First National Corporation]

Hey, I'd just chime in with a couple other data points here too, Woody, on the deposit side. Maybe just thinking about our customer base a little bit. We can talk consumer and commercial more broadly. On the consumer side, the thing that continues to be the kind of the positive and the negative here, the positive is we're growing accounts. When we look at our consumer base, we are adding customers and growing the number of accounts in the business. The biggest headwind from a consumer deposit point of view is just the average balances per account. I think good news from a macro perspective is I think the consumer is still spending. There's a lot of activity, but there's just less and less money on average in the accounts. That's a factor that exists in our deposit base on the consumer side.

[Jay Brogdon, President at Simmons First National Corporation]

On the commercial side, similar to consumer, at least in terms of growth, we are, we've been heavily investing in our business and business banking and treasury management products over the last few years. We continue to invest heavily there. It's people, processes, and tools. We're seeing some good success. We've seen really good growth in fee income as a result of these efforts. We're seeing good inflection in terms of growing accounts and expect that to also be a bright spot in terms of customer deposit growth and fee growth into the future.

[Woody Lay, VP at KBW]

That's really helpful. I wanted to pivot to expenses. I believe you mentioned adding talent is a big initiative for y'all. Obviously, over the past couple of years, you've been really defensive on the expense base, just given the headwinds to revenue. Now that we're seeing the operating leverage play out, how do you think about the forward expense growth rate from here?

[Jay Brogdon, President at Simmons First National Corporation]

Yeah, so I think that, candidly, Q3, we cleaned up some things. If I think about the Q3 total run rate of non-interest expense, it might be a little above what I would really expect in Q4. It's probably not terribly far off of kind of a launch point in the next year when you think about payroll taxes, merit increases, the type of things that can inflate expenses a little bit in the first part of a new year. That's kind of how I think about the immediate run rate. As I think about expenses more broadly, Woody, to your question and how we think about them into the future, I'm going to take a pretty balanced view here. On the one hand, the more actionable, more reliable view that I have is that we still have a lot of ongoing opportunity to gain efficiency.

[Jay Brogdon, President at Simmons First National Corporation]

Things that we've talked to you about over the last couple of years, things we've demonstrated over the last couple of years, I still think we've got really good opportunity. Folks have heard me say we are in the middle innings of that at best right now. There's still a lot of game to be played there. On the flip side, even I personally am spending a fair amount of time on the talent acquisition front, and we're seeing some really, really good opportunities there. I'll stick with baseball metaphors. I want to have as many at bats as possible. We may or may not swing, but we want to have really quality at bats from a talent perspective. My mindset around talent is one of just talent infusion. I think that's a key part of an organic growth strategy.

[Jay Brogdon, President at Simmons First National Corporation]

I think in an environment where rates are coming down and there's a lot of dislocation in our footprint, we should be able to move bankers into our business and they should be able to move their books to our bank. Those, we're going to keep, maybe long story short, we've got opportunities, but we're going to continue to invest in the business, whether that's people or tools or whatever it is. In the absence of any more organized initiatives that we're working on that we could come and talk about, my view on expenses would be kind of balanced between those two things as we move forward.

[Woody Lay, VP at KBW]

All right. Last for me, just wanted to touch on credit. We saw a pretty sizable move in the industry yesterday, just given some events that have occurred. I know your credit was clean this quarter, but I was just hoping to get some overarching comments on how you're feeling about your credit outlook.

[Jay Brogdon, President at Simmons First National Corporation]

Yeah, I'll mention a few things from a credit perspective, Woody, and I'd maybe just start with your comment there for us when we look at, you know, whether it's NPLs, past dues, charge-offs. This was a very inline quarter, kind of a benign quarter for us from all of those perspectives. That was our expectation, and I really don't see anything that challenges that expectation as we move forward from here, even in light of some of the things we're seeing more broadly. I would maybe just remind you and everyone, we, of course, took action on a couple of loans back in the first quarter. We continue to work toward resolution on those two relationships. I'm somewhat optimistic that we can take maybe further action on those in the fourth quarter. That's our posture.

[Jay Brogdon, President at Simmons First National Corporation]

That'll be dependent on the facts and circumstances as we move forward from here, but just keep those loans in mind. Feel really good still as I sit here today about the specific reserve levels there against those. I think it's just, our posture again there is just to move toward resolution and be able to migrate that out of the figures. I might just mention one other thing from a credit perspective, Woody, that I think about, and it may even tie back a little bit, probably a little less obvious, but maybe even ties back to some of the volume conversations from a loan perspective. We've been incredibly proactive this year, and continue to be really proactive on loans that we perceive as maybe lower quality than what our general expectation would be in terms of how those loans are performing.

[Jay Brogdon, President at Simmons First National Corporation]

Arguably, we had some really good success on that in the third quarter, and I would argue that maybe even muted some of our loan growth statistics that you would look at. We had much higher volume than usual in terms of moving some of those relationships out to other banks in the third quarter. We're going to continue to do that. As we look to Q4, again, we're going to push hard toward resolution on the larger loans. We'll continue to push hard on any kind of relationships that we think aren't the quality that we want in the book, and as we move toward 2026 and beyond, our focus is to have a balance sheet that is incredibly sound, incredibly profitable, and positions us really well moving forward.

[Woody Lay, VP at KBW]

All right. I appreciate all the detail. Thanks for taking my questions. I just wanted to wish George, congrats on his upcoming retirement.

[George Makris, Chaiman and CEO at Simmons First National Corporation]

Thanks very much.

[Daniel Hobbs, CFO at Simmons First National Corporation]

Thank you, Woody.

[Operator]

The next question comes from Jordan Ghent with Stephens Inc. Please go ahead.

[Jordan Ghent, Equity Research Associate at Stephens]

Hey, good morning. Thanks for taking my question. I just wanted to kind of go back to the deposits and kind of talk more about the brokered deposits. We saw considerable declines in balances in Q3 down to $1.8 billion at quarter end. Could you just kind of talk about where you see these going? If there's still a bit more work to do in 2026, I think it was they're 9% of total deposits. Is that where you kind of feel comfortable keeping them at, or could they move lower?

[Daniel Hobbs, CFO at Simmons First National Corporation]

Yeah, hey, Jordan, appreciate the question. Maybe first, if you go back to the balance sheet restructuring, we talked about reducing wholesale funding and brokered as part of that discussion. One of the things that we did in the quarter was, we had identified a meaningful tranche of public funds deposits that were effectively wholesale funding at a wholesale funding rate, and we chose to exit those relationships as opposed to reducing more brokered deposits because, one, there's collateral that's involved there. The pricing was about the same, and duration management between those two was part of that. We will continue to, as we go forward from here, manage how that balances a little bit. Specific to brokered, our goal is to get that to zero over the long term, and we will do that through growing core deposits.

[Daniel Hobbs, CFO at Simmons First National Corporation]

We're doing a number of things within our customer base, within marketing campaigns that we have historically not done that we're doing now. That would be the goal over time, to grow core deposits. Within the quarter, commercial actually grew a little bit. Last quarter was the first time we grew NIB. Consumer was a little bit down this quarter. We're seeing some stress in the industry with the consumer that Jay kind of referred to. Overall, we would expect, and within our strategic plan, that we're going to grow NIB deposits and core customer deposits to help reduce the need for brokered.

[Jay Brogdon, President at Simmons First National Corporation]

Yeah, I'd just chime back in, Jordan, too. I've said this many times before, but you heard me talk earlier about some of the loan repricing dynamics on the loan side. I think that's a big part of the story on the deposit side. It continues to be a little, definitely a bit of a repricing story, but also a remixing story. I think we've got a lot of good opportunity in the core to grow the core customer book there, and all of those things would be really further accretive to both NII and margin.

[Jordan Ghent, Equity Research Associate at Stephens]

Got it. Okay, thanks for answering that. Maybe just going back, talking about loans, and you kind of talked about loan pricing. What are you seeing in the market as far as competitive dynamics? What are you seeing overall as far as it goes with rates and structure? Is there anything concerning for you guys?

[Jay Brogdon, President at Simmons First National Corporation]

Yeah, Jordan, you're probably going to get me off soapbox here this morning. You know, I've alluded to competition earlier, and I'd say to some degree, we're seeing structure things that we wouldn't do. That's not as prevalent or as severe in my mind of a competitive dynamic as the pricing piece is. That's definitely the most significant headwind that we see out there. We are just going to, again, be unapologetic about generating strong returns on capital, strong risk-adjusted returns. I'll even just give you an anecdote. In the last few days, we had a pipeline opportunity that we were working on. There's a larger bank, larger than us, in our footprint who came in and put out a term sheet for 4.5% on a loan and Fed funds -25 bps on the deposit relationship. That just doesn't seem very smart to us. We're just not like that.

[Jay Brogdon, President at Simmons First National Corporation]

When I talk about all the dynamics that I talked about earlier in the call, we don't have to have that volume to grow our profitability and to grow our returns, and we believe strongly to grow shareholder value. We're going to take a longer-term focus when we see those types of activities in the marketplace. Unfortunately, we're seeing them. The good news is, as I mentioned, pipeline activity remains incredibly, incredibly strong. Production is very strong. My outlook for growth moving into next year is better, not worse, as I sit here today. Unfortunately, I just think there's some competitive behavior that we would put at somewhere between irrational or just not very smart or both.

[Jordan Ghent, Equity Research Associate at Stephens]

Got it. Just kind of following up with that, you talked about the pipeline and unfunded commitments continue to tick up, and it looks like the commercial pipeline was relatively flat. Is there a target you're expecting for 2026 as far as loan growth goes?

[Jay Brogdon, President at Simmons First National Corporation]

Not yet. We'll come out with an outlook, I think more formally in January. I'd maybe just go back, Jordan, to when I look at the last few quarters of production, the ongoing activity in the pipeline, the timing of fund-ups, the expectations we have for paydowns. I would expect that we would be more positive than less positive from a growth perspective from where we've been recently. The big overarching factor there is what's the competitive environment shape out to be. The one thing I can guarantee you is we will maintain our discipline through that environment.

[Jordan Ghent, Equity Research Associate at Stephens]

Perfect. Thanks for answering my questions.

[Jay Brogdon, President at Simmons First National Corporation]

Thanks, Jordan.

[Operator]

The next question comes from Gary Tenner with D.A. Davidson. Please go ahead.

[Gary Tenner, Managing Director and Senior Research Analyst at D.A. Davidson]

Thanks. Good morning. Just had a couple more.

[Jay Brogdon, President at Simmons First National Corporation]

Hey, Gary.

[Gary Tenner, Managing Director and Senior Research Analyst at D.A. Davidson]

Hey, just had a couple more follow-ups on the deposit questions. Given the moving parts in the quarter, you know, and the reduction of the index deposits, et cetera, can you give us a September 30 spot rate as a jumping-off point, just given the kind of period and versus average differences in the quarter?

[Jay Brogdon, President at Simmons First National Corporation]

Gary, we can work on that, maybe provide it as a follow-up. I don't want to give out a, I don't have a spot rate here handy on that, but I think you can just look at sort of, I'd key off of what we disclosed around kind of September margin and what we included in some of the interest rate sensitivity slides around repricing dynamics in both the loan and deposit books.

[Gary Tenner, Managing Director and Senior Research Analyst at D.A. Davidson]

Okay, then kind of the follow-up, I guess, on that is, in terms of the CD repricing, I mean, a big chunk of CD maturities in the fourth quarter between customer and brokered CDs. Any thoughts on kind of, you know, particularly on the customer CD side, you know, where your rates are now and, you know, the type of repricing benefit you, you know, you might expect in those CDs.

[Daniel Hobbs, CFO at Simmons First National Corporation]

Yeah, Gary, this is Daniel. Within the quarter, the last 90 days, of the customer CDs that matured, it was in the 3.77% range. What we put on was in the 3.53% range. As we look forward from here, and we talked about this in the last quarter, that repricing benefit would start to moderate, and it did in this quarter. I would expect that to continue to moderate with one caveat, that around the rate cuts and the competitive nature around that and how banks, the competitive market moves with the rate cuts. That could be some opportunity for us, but I don't know what that's going to be till we know what it's going to be. In aggregate, I would expect it to moderate, but hopefully we get some tailwind from future rate cuts.

[Jay Brogdon, President at Simmons First National Corporation]

The good news is when you had cuts, the prior cuts, even going back to last year, there was good behavior on the deposit side. We kind of gave it all back, it seems to us, on the loan pricing side. When I say we, I'm referring to the industry more broadly. The deposit behavior was good looking backwards, and I hope that'll continue to repeat as we see rate cuts from here.

[Daniel Hobbs, CFO at Simmons First National Corporation]

Yeah, one other thing there, Gary, that's broader than just the CD rate is as those CDs mature, about 75% of those we retain within the bank. The other 25% are kind of CD-only relationships that go elsewhere. Of the 75% that are retained, there is a portion of those that go out of CDs into core deposits. There's a remixing story there that doesn't necessarily show up in the 377 and 353 math. That is going to continue, I think. That's been the trend for the last few quarters, and I think that will continue to provide additional deposit pricing benefit for us, moving forward.

[Gary Tenner, Managing Director and Senior Research Analyst at D.A. Davidson]

Yeah, pricing and mix benefit.

[Jay Brogdon, President at Simmons First National Corporation]

Yeah, appreciate that. I mean, certainly as we've gotten further away from last year's rate cuts, the deposit pricing changes have moderated, as you pointed out. I think most banks haven't been waiting on the cover of some more rate cuts for that. Hopefully there'll be an ongoing discipline around the deposit pricing side.

[Daniel Hobbs, CFO at Simmons First National Corporation]

Yeah, we agree. Thank you, Gary.

[Operator]

This concludes our question and answer session. I would like to turn the conference back over to George Makris for any closing remarks.

[George Makris, Chaiman and CEO at Simmons First National Corporation]

Thank you very much. As we've discussed in our earnings release and here today on the call, the third quarter reflected some pretty bold moves on the part of Simmons, which were possible because of the strength of our company. As a banking friend said to me after we announced the sale of the bonds, what y'all did really took guts. I agree it took guts, it also took exceptional planning and execution by the folks in this room. I want to acknowledge what they were able to accomplish for our company because it was quite honestly a bold and exceptional move. As we've said, we're well positioned to produce exceptional organic growth from this point forward. Our succession plan is firmly established, and I'm really optimistic about the future opportunities for Simmons. Today will be my last earnings call at Simmons First National Corporation.

[George Makris, Chaiman and CEO at Simmons First National Corporation]

I want to take this opportunity to thank our analysts for all of your hard work during my tenure to tell our story, which seems to have changed just about every quarter during the last 12 years. We haven't made your job very easy. I also want to point out that Matt Ole has been saddled with us since I've been here, and we really appreciate Matt's persistence and friendship and all of your advice during that period of time. Before we close, I'll leave you with one thought, which reflects my optimism, and that is that one year from now, I fully expect the media headlines to read something like this: Simmons First National Corporation earnings up $650 million from the previous year. Thank you for joining us this morning and have a great day.

[Operator]

The conference is now concluded. Thank you for attending today's presentation. You may now disconnect.

Participants

Executives

• Daniel Hobbs, CFO
• Jay Brogdon, President
• George Makris, Chaiman and CEO
• Ed Bilek, Director of Investor Relations

Analysts

• Woody Lay, VP at KBW
• Gary Tenner, Managing Director and Senior Research Analyst at D.A. Davidson
• Jordan Ghent, Equity Research Associate at Stephens
• David Hester, Analyst at Raymond James