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Clorox (CLX) Stock Price, News & Analysis

Clorox logo
$123.49 +3.42 (+2.85%)
Closing price 03:59 PM Eastern
Extended Trading
$123.30 -0.19 (-0.16%)
As of 04:28 PM Eastern
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About Clorox Stock (NYSE:CLX)

Key Stats

Today's Range
$120.51
$124.09
50-Day Range
$118.03
$142.15
52-Week Range
$117.35
$171.37
Volume
2.32 million shs
Average Volume
1.39 million shs
Market Capitalization
$15.22 billion
P/E Ratio
22.17
Dividend Yield
3.95%
Price Target
$149.50
Consensus Rating
Reduce

Company Overview

The Clorox Company (NYSE: CLX) is a global consumer products company known for its portfolio of cleaning, disinfecting, and household goods. Founded in 1913 and incorporated as The Clorox Chemical Co., the company initially gained prominence through its bleach products. Over the years, Clorox has diversified its offerings into a range of categories including laundry additives, water filtration systems, charcoal and grilling products, and natural personal care items. The company serves both retail and professional customers, supplying products for home use as well as institutional and healthcare settings.

Clorox’s product lines include leading brands such as Clorox® bleach and disinfecting wipes, Pine-Sol® cleaners, Fresh Step® cat litter, Hidden Valley® dressings, and Kingsford® charcoal. The company also owns Brita® water filtration systems, Burt’s Bees® personal care products and RenewLife® digestive health supplements. Through Clorox Healthcare®, the business provides hospital-grade disinfectants and critical surface wipes to the medical community. This diverse array of products reflects the company’s strategy to address everyday consumer needs across cleaning, health, and wellness categories.

Operating in more than 100 countries, Clorox generates the majority of its revenue in North America, with growing footholds in Latin America, Europe and the Asia-Pacific region. Its distribution network spans grocery and mass merchandisers, club and e-commerce channels, specialty retailers and professional sales teams. Clorox pursues innovation through research and development centers that focus on new formulations, sustainability initiatives and packaging improvements to reduce environmental impact.

Headquartered in Oakland, California, Clorox is led by Chief Executive Officer Linda Rendle, who has overseen strategic growth and brand expansion since her appointment. The company’s executive leadership and board of directors emphasize a commitment to corporate responsibility, diversity and inclusion, and long-term value creation. As a publicly traded entity since its spin-off in 1969, Clorox continues to evolve its product mix and global presence while maintaining a reputation for quality and reliability in household and professional markets.

AI Generated. May Contain Errors.

Clorox Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
94th Percentile Overall Score

CLX MarketRank™: 

Clorox scored higher than 94% of companies evaluated by MarketBeat, and ranked 15th out of 152 stocks in the consumer staples sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Clorox has received a consensus rating of Reduce. The company's average rating score is 1.85, and is based on 1 buy rating, 9 hold ratings, and 3 sell ratings.

  • Amount of Analyst Coverage

    Clorox has been the subject of 8 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

  • Read more about Clorox's stock forecast and price target.
  • Earnings Growth

    Earnings for Clorox are expected to decrease by -0.42% in the coming year, from $7.15 to $7.12 per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Clorox is 22.16, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 24.88.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Clorox is 22.16, which means that it is trading at a more expensive P/E ratio than the Consumer Staples sector average P/E ratio of about 19.80.

  • Price to Earnings Growth Ratio

    Clorox has a PEG Ratio of 2.70. PEG Ratios above 1 indicate that a company could be overvalued.

  • Price to Book Value per Share Ratio

    Clorox has a P/B Ratio of 31.09. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

  • Read more about Clorox's valuation and earnings.
  • Percentage of Shares Shorted

    3.94% of the float of Clorox has been sold short.
  • Short Interest Ratio / Days to Cover

    Clorox has a short interest ratio ("days to cover") of 3, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Clorox has recently decreased by 3.20%, indicating that investor sentiment is improving.
  • Dividend Leadership

    Clorox is a leading dividend payer. It pays a dividend yield of 4.10%, putting its dividend yield in the top 25% of dividend-paying stocks.

  • Dividend Growth

    Clorox has been increasing its dividend for 47 years.

  • Dividend Coverage

    The dividend payout ratio of Clorox is 87.61%. Payout ratios above 75% are not desirable because they may not be sustainable.

  • Dividend Sustainability

    Based on earnings estimates, Clorox will have a dividend payout ratio of 68.54% next year. This indicates that Clorox will be able to sustain or increase its dividend.

  • Read more about Clorox's dividend.
  • Percentage of Shares Shorted

    3.94% of the float of Clorox has been sold short.
  • Short Interest Ratio / Days to Cover

    Clorox has a short interest ratio ("days to cover") of 3, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Clorox has recently decreased by 3.20%, indicating that investor sentiment is improving.
  • News Sentiment

    Clorox has a news sentiment score of 0.97. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.81 average news sentiment score of Consumer Staples companies.
  • News Coverage This Week

    MarketBeat has tracked 24 news articles for Clorox this week, compared to 17 articles on an average week.
  • Search Interest

    106 people have searched for CLX on MarketBeat in the last 30 days. This is an increase of 49% compared to the previous 30 days.
  • MarketBeat Follows

    Only 6 people have added Clorox to their MarketBeat watchlist in the last 30 days. This is a decrease of -25% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, Clorox insiders have bought more of their company's stock than they have sold. Specifically, they have bought $546,280.00 in company stock and sold $0.00 in company stock.

  • Percentage Held by Insiders

    Only 0.57% of the stock of Clorox is held by insiders.

  • Percentage Held by Institutions

    78.53% of the stock of Clorox is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about Clorox's insider trading history.
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CLX Stock News Headlines

Jefferies Trims Clorox (CLX) Price Target, Maintains Buy Rating
Jefferies Trims Clorox (CLX) Price Target, Maintains Buy Rating
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Nearly $600 billion is projected to be spent on AI data centers this year. That's because the ones being built now will dwarf everything that came before them. Thanks to AI's ravenous hunger for power … They are beginning to morph into sprawling behemoths.
CLX The Clorox Company - Seeking Alpha
See More Headlines

CLX Stock Analysis - Frequently Asked Questions

Clorox's stock was trading at $162.41 on January 1st, 2025. Since then, CLX stock has decreased by 24.0% and is now trading at $123.44.
View the best growth stocks for 2025 here
.

The Clorox Company (NYSE:CLX) posted its quarterly earnings data on Monday, May, 5th. The company reported $1.45 earnings per share (EPS) for the quarter, missing analysts' consensus estimates of $1.57 by $0.12. Clorox's revenue was down 8.0% on a year-over-year basis.
Read the conference call transcript
.

The following companies are subsidiaries of Clorox: Nutranext, 1221 Olux, 6570 Donlon Group, A & M Products Manufacturing Company, Andover Properties, Aplicare, Bees International Corporation, and more.

Shares of CLX stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that Clorox investors own include NVIDIA (NVDA), Meta Platforms (META), Johnson & Johnson (JNJ), Chevron (CVX), Home Depot (HD), AbbVie (ABBV) and JPMorgan Chase & Co. (JPM).

Company Calendar

Record date for 5/9 Dividend
4/23/2025
Ex-Dividend for 5/9 Dividend
4/23/2025
Last Earnings
5/05/2025
Dividend Payable
5/09/2025
Today
7/01/2025
Next Earnings (Estimated)
7/30/2025
Fiscal Year End
6/30/2026

Industry, Sector and Symbol

Stock Exchange
NYSE
Industry
CONS PD - MISC STPL
Sub-Industry
Household Products
Current Symbol
NYSE:CLX
Employees
9,000
Year Founded
1913

Price Target and Rating

Average Stock Price Target
$149.50
High Stock Price Target
$170.00
Low Stock Price Target
$129.00
Potential Upside/Downside
+24.5%
Consensus Rating
Reduce
Rating Score (0-4)
1.85
Research Coverage
13 Analysts

Profitability

Trailing P/E Ratio
21.55
Forward P/E Ratio
16.79
P/E Growth
2.7
Net Income
$280 million
Pretax Margin
13.44%

Debt

Sales & Book Value

Annual Sales
$7.09 billion
Cash Flow
$8.17 per share
Price / Cash Flow
14.69
Book Value
$3.97 per share
Price / Book
30.24

Miscellaneous

Free Float
122,550,000
Market Cap
$14.79 billion
Optionable
Optionable
Beta
0.54

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This page (NYSE:CLX) was last updated on 7/1/2025 by MarketBeat.com Staff
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