DICK'S Sporting Goods (NYSE:DKS) Rating Increased to Strong Sell at BMO Capital Markets

Key Points

• BMO Capital Markets upgraded DICK’S Sporting Goods to a “strong sell” rating, while Zacks also issued a strong-sell rating. Despite this, the broader analyst consensus remains “Hold,” with an average price target of $167.20.
• DICK’S shares opened at $133.30, well below their 52-week high of $244.38 and below both their 50-day and 200-day moving averages. The company’s latest quarterly results missed analysts’ EPS and revenue estimates, although revenue increased 53.2% year over year.
• Company insiders bought 29,563 shares worth approximately $3.84 million during the quarter, while institutional investors own 89.83% of the stock. These purchases suggest some internal and institutional confidence despite the recent share-price weakness.

DICK'S Sporting Goods (NYSE:DKS - Get Free Report) was upgraded by BMO Capital Markets to a "strong sell" rating in a research report issued to clients and investors on Tuesday, Zacks reports.

A number of other research firms have also issued reports on DKS. Guggenheim reiterated a "neutral" rating on shares of DICK'S Sporting Goods in a report on Wednesday, August 26th. Robert W. Baird dropped their price target on shares of DICK'S Sporting Goods from $264.00 to $150.00 and set an "outperform" rating for the company in a research note on Wednesday, August 26th. Zacks Research lowered DICK'S Sporting Goods from a "hold" rating to a "strong sell" rating in a research report on Tuesday, September 1st. Barclays reduced their price objective on DICK'S Sporting Goods from $280.00 to $150.00 and set an "overweight" rating on the stock in a research note on Wednesday, August 26th. Finally, BTIG Research decreased their target price on DICK'S Sporting Goods from $300.00 to $180.00 and set a "buy" rating for the company in a report on Wednesday, August 26th. Twelve equities research analysts have rated the stock with a Buy rating, eight have issued a Hold rating and three have given a Sell rating to the stock. According to MarketBeat.com, the stock currently has a consensus rating of "Hold" and an average target price of $167.20.

DICK'S Sporting Goods Stock Performance

NYSE DKS opened at $133.30 on Tuesday. The company has a debt-to-equity ratio of 0.33, a current ratio of 1.49 and a quick ratio of 0.36. The company has a market cap of $11.93 billion, a P/E ratio of 14.32, a P/E/G ratio of 1.55 and a beta of 1.11. The stock has a 50-day moving average of $187.46 and a two-hundred day moving average of $204.87. DICK'S Sporting Goods has a 1-year low of $120.40 and a 1-year high of $244.38.

DICK'S Sporting Goods (NYSE:DKS - Get Free Report) last issued its quarterly earnings results on Tuesday, August 25th. The sporting goods retailer reported $3.53 earnings per share (EPS) for the quarter, missing the consensus estimate of $3.74 by ($0.21). DICK'S Sporting Goods had a return on equity of 19.21% and a net margin of 3.97%.The business had revenue of $5.59 billion for the quarter, compared to analyst estimates of $5.64 billion. During the same period in the prior year, the company posted $4.38 EPS. The firm's revenue for the quarter was up 53.2% compared to the same quarter last year. DICK'S Sporting Goods has set its FY 2026 guidance at 11.000-12.000 EPS. As a group, analysts anticipate that DICK'S Sporting Goods will post 11.7 EPS for the current year.

Insider Activity

In other news, Director Sandeep Mathrani bought 1,550 shares of the stock in a transaction that occurred on Wednesday, August 26th. The stock was purchased at an average price of $128.89 per share, for a total transaction of $199,779.50. Following the completion of the purchase, the director owned 11,136 shares in the company, valued at approximately $1,435,319.04. This trade represents a 16.17% increase in their position. The purchase was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, Director William J. Colombo bought 913 shares of the company's stock in a transaction that occurred on Tuesday, September 1st. The stock was acquired at an average cost of $133.19 per share, for a total transaction of $121,602.47. Following the acquisition, the director directly owned 181,000 shares of the company's stock, valued at $24,107,390. The trade was a 0.51% increase in their ownership of the stock. Additional details regarding this purchase are available in the official SEC disclosure. Insiders have acquired a total of 29,563 shares of company stock valued at $3,843,882 over the last quarter. Company insiders own 28.91% of the company's stock.

Institutional Trading of DICK'S Sporting Goods

Institutional investors have recently bought and sold shares of the business. Tidal Investments LLC boosted its position in shares of DICK'S Sporting Goods by 1,429.8% during the 2nd quarter. Tidal Investments LLC now owns 40,479 shares of the sporting goods retailer's stock worth $9,181,000 after acquiring an additional 37,833 shares in the last quarter. National Pension Service acquired a new stake in shares of DICK'S Sporting Goods during the 2nd quarter worth about $740,000. Darsana Capital Partners LP raised its position in shares of DICK'S Sporting Goods by 9.1% during the 2nd quarter. Darsana Capital Partners LP now owns 1,500,000 shares of the sporting goods retailer's stock worth $340,215,000 after acquiring an additional 125,000 shares in the last quarter. WINTON GROUP Ltd lifted its stake in DICK'S Sporting Goods by 1,573.8% during the second quarter. WINTON GROUP Ltd now owns 55,167 shares of the sporting goods retailer's stock worth $12,512,000 after purchasing an additional 51,871 shares during the last quarter. Finally, Cidel Asset Management Inc. purchased a new stake in DICK'S Sporting Goods during the second quarter worth approximately $205,000. 89.83% of the stock is owned by hedge funds and other institutional investors.

Key DICK'S Sporting Goods News

Here are the key news stories impacting DICK'S Sporting Goods this week:

• Positive Sentiment: Traders purchased a large volume of DKS call options, indicating some investors are positioning for a potential rebound despite the recent weakness. Stock Traders Purchase Large Volume of DICK'S Sporting Goods Call Options
• Neutral Sentiment: Several law firms reminded shareholders that November 3, 2026 is the deadline to seek lead-plaintiff status in a securities class action covering investors who purchased DKS shares between September 8, 2025 and August 24, 2026. These notices repeat the same lawsuit and do not represent new operating developments. ROSEN securities class action notice
• Negative Sentiment: The securities lawsuit alleges that DICK’S and certain executives violated federal securities laws in connection with statements about the Foot Locker integration. Investor alerts say the case followed an August guidance cut that was associated with a reported $55.02-per-share decline. The allegations have not been proven, but the litigation creates legal, reputational and potential financial risks. DKS shareholder alert and class action details
• Negative Sentiment: Zacks Research lowered its EPS forecasts across fiscal 2027 through fiscal 2029, including fiscal 2027 EPS from $14.10 to $11.49 and fiscal 2028 EPS from $16.26 to $13.43. Zacks maintains a “Strong Sell” rating, reinforcing concerns about DICK’S longer-term earnings outlook.
• Negative Sentiment: The pressure follows DICK’S latest quarterly results, which missed analysts’ EPS and revenue expectations, while quarterly EPS declined year over year despite revenue growth driven partly by the Foot Locker acquisition.

About DICK'S Sporting Goods

DICK'S Sporting Goods, Inc is a leading American sporting goods retailer that sells athletic equipment, apparel, footwear and accessories for a broad range of sports and outdoor activities. Its merchandise includes products for fitness, team sports, golf, running, hunting, fishing and camping, as well as casual and performance-oriented clothing and footwear.

The company operates through its DICK'S Sporting Goods stores and e-commerce platform, along with specialty and concept businesses including Golf Galaxy, Public Lands and House of Sport locations.

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