Crocs (NASDAQ:CROX) Given New $107.00 Price Target at UBS Group

Key Points

• UBS raised its price target on Crocs to $107 from $97 while keeping a "neutral" rating, implying roughly a 4.6% upside; the Street average target is $103.73 and consensus remains a "Hold."
• Crocs beat Q1 estimates, reporting $2.99 EPS vs. $2.78 expected and $921.5M revenue, and management raised FY 2026 guidance to $13.20–13.75 EPS with Q2 guidance of $4.15–4.35, driven by DTC momentum and margin targets.
• Shares traded near $102.35 (52-week range $73.21–$122.84) with a $5.12B market cap, high institutional ownership (~93%), and a disclosed insider sale by an EVP.

Crocs (NASDAQ:CROX - Get Free Report) had its price target boosted by analysts at UBS Group from $97.00 to $107.00 in a report issued on Friday,MarketScreener reports. The firm presently has a "neutral" rating on the textile maker's stock. UBS Group's price target would suggest a potential upside of 4.55% from the stock's current price.

A number of other research firms also recently issued reports on CROX. Robert W. Baird set a $110.00 price target on Crocs in a research report on Friday, February 13th. The Goldman Sachs Group upped their target price on Crocs from $71.00 to $81.00 and gave the stock a "sell" rating in a research report on Friday, February 13th. BTIG Research initiated coverage on Crocs in a research report on Tuesday, March 10th. They issued a "neutral" rating for the company. KeyCorp reaffirmed a "sector weight" rating on shares of Crocs in a research report on Thursday, January 22nd. Finally, Wall Street Zen raised Crocs from a "hold" rating to a "buy" rating in a research report on Saturday, April 11th. One investment analyst has rated the stock with a Strong Buy rating, three have given a Buy rating, eight have issued a Hold rating and three have given a Sell rating to the stock. According to data from MarketBeat, Crocs has an average rating of "Hold" and an average price target of $103.73.

Crocs Trading Up 0.4%

CROX stock traded up $0.37 during trading on Friday, reaching $102.35. 92,821 shares of the stock traded hands, compared to its average volume of 1,282,385. The business's 50 day moving average price is $90.70 and its 200-day moving average price is $87.11. Crocs has a 52-week low of $73.21 and a 52-week high of $122.84. The company has a debt-to-equity ratio of 0.95, a current ratio of 1.27 and a quick ratio of 0.74. The firm has a market capitalization of $5.12 billion, a PE ratio of -81.57, a P/E/G ratio of 1.16 and a beta of 1.54.

Crocs (NASDAQ:CROX - Get Free Report) last posted its quarterly earnings results on Thursday, April 30th. The textile maker reported $2.99 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $2.78 by $0.21. Crocs had a positive return on equity of 45.17% and a negative net margin of 2.01%.The firm had revenue of $921.46 million during the quarter, compared to the consensus estimate of $900.57 million. During the same quarter in the previous year, the business earned $3.00 earnings per share. The firm's quarterly revenue was down 1.7% compared to the same quarter last year. Crocs has set its Q2 2026 guidance at 4.150-4.350 EPS and its FY 2026 guidance at 13.200-13.750 EPS. As a group, sell-side analysts forecast that Crocs will post 13.38 earnings per share for the current year.

Insider Buying and Selling at Crocs

In other news, EVP Anne Mehlman sold 12,145 shares of the company's stock in a transaction dated Friday, February 20th. The stock was sold at an average price of $100.06, for a total value of $1,215,228.70. Following the completion of the sale, the executive vice president owned 131,112 shares of the company's stock, valued at $13,119,066.72. This represents a 8.48% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. 3.00% of the stock is owned by insiders.

Institutional Investors Weigh In On Crocs

Institutional investors and hedge funds have recently modified their holdings of the stock. Step Capital Management Pte. Ltd. acquired a new position in shares of Crocs in the fourth quarter worth about $1,710,000. iA Global Asset Management Inc. acquired a new position in shares of Crocs in the third quarter worth about $5,818,000. Marshall Financial Group LLC acquired a new position in shares of Crocs in the fourth quarter worth about $1,237,000. TD Waterhouse Canada Inc. acquired a new position in shares of Crocs in the third quarter worth about $3,206,000. Finally, State of Alaska Department of Revenue lifted its stake in shares of Crocs by 87.3% in the third quarter. State of Alaska Department of Revenue now owns 41,884 shares of the textile maker's stock worth $3,499,000 after acquiring an additional 19,526 shares in the last quarter. Hedge funds and other institutional investors own 93.44% of the company's stock.

Trending Headlines about Crocs

Here are the key news stories impacting Crocs this week:

• Positive Sentiment: Q1 beats: Crocs reported $2.99 EPS vs. $2.78 expected and revenue of $921.5M (also above estimates), signaling resilient demand and execution. Crocs, Inc. Reports Better-Than-Expected First Quarter 2026 Results And Raises Full-Year Outlook
• Positive Sentiment: Guidance lift: Management raised full-year 2026 revenue and EPS outlook (FY EPS 13.20–13.75) and increased confidence in the model — a clear positive for forward expectations. Crocs Raises Outlook after Q1 Tops Expectations
• Positive Sentiment: Direct-to-consumer momentum: DTC sales grew (~12% y/y) and management reiterated margin targets (Q2 margin guidance near ~24.7%), underpinning upside to profitability if trends sustain. Crocs Q1 Earnings Beat Estimates on DTC Growth, View Raised
• Neutral Sentiment: Analyst posture: Brokerages published target updates (example: $102.73 target), reflecting mixed views as beat is balanced against brand-specific headwinds. Brokerages Set Crocs, Inc. NASDAQ: CROX Target Price at $102.73
• Neutral Sentiment: ESG / branding: Crocs published its 2025 Comfort Report highlighting sustainability and inclusivity efforts — positive for brand value over time but not an immediate earnings driver. Crocs, Inc. Publishes 2025 Comfort Report Detailing Updates on Purpose & Sustainability
• Negative Sentiment: Mixed Q2 signal: Q2 EPS guidance (4.15–4.35) has a midpoint slightly below some expectations and prompted investor concern about near-term cadence despite the beat. Crocs Inc CROX Q1 earnings shares down on Q2 outlook
• Negative Sentiment: Brand-specific weakness: Coverage highlights that HEYDUDE brand softness tempered the overall print, creating uncertainty on multi-brand growth consistency. Why Is Crocs Stock Falling Thursday?

Crocs Company Profile

Crocs, Inc is a global footwear designer, developer and distributor best known for its lightweight, proprietary Croslite™ foam-clog construction. The company's product portfolio encompasses a range of styles, including clogs, sandals, slides, boots and sneakers, all featuring the slip-resistant, odor-resistant and cushion-providing qualities of the Croslite material. Crocs distributes its products through an omnichannel network that includes e-commerce platforms, company-owned retail stores, authorized dealers and wholesale partners.

Founded in 2002 by Scott Seamans, Lyndon “Duke” Hanson and George Boedecker Jr., Crocs launched its first clog on the island of Vail, Colorado.

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