dotdigital Group (LON:DOTD) Share Price Passes Below Two Hundred Day Moving Average - Time to Sell?

Key Points

• Shares fell below its 200-day moving average, trading as low as GBX 46.90 and last at GBX 47.80 on heavy volume (~12.36m shares), indicating potential technical weakness.
• Analysts remain bullish — the stock has an average "Buy" rating with an average price target of GBX 130 and Canaccord reissuing a GBX 150 target.
• Significant insider buying: insiders purchased 29,081 shares in the last 90 days (recent buys at GBX 52–53) and now own 18.34% of the company.

dotdigital Group Plc (LON:DOTD - Get Free Report) shares passed below its 200-day moving average during trading on Thursday . The stock has a 200-day moving average of GBX 61.95 and traded as low as GBX 46.90. dotdigital Group shares last traded at GBX 47.80, with a volume of 12,364,234 shares trading hands.

Wall Street Analysts Forecast Growth

Separately, Canaccord Genuity Group reissued a "buy" rating and issued a GBX 150 price target on shares of dotdigital Group in a research note on Wednesday, March 4th. Two research analysts have rated the stock with a Buy rating, According to data from MarketBeat, the stock has an average rating of "Buy" and an average price target of GBX 130.

dotdigital Group Stock Up 1.7%

The firm has a 50-day moving average of GBX 52.57 and a 200 day moving average of GBX 61.95. The stock has a market capitalization of £144.95 million, a price-to-earnings ratio of 16.26, a PEG ratio of 11.36 and a beta of 1.51. The company has a debt-to-equity ratio of 1.46, a current ratio of 3.11 and a quick ratio of 3.94.

dotdigital Group (LON:DOTD - Get Free Report) last posted its earnings results on Tuesday, March 10th. The company reported GBX 2.29 EPS for the quarter. dotdigital Group had a net margin of 10.76% and a return on equity of 8.80%. As a group, sell-side analysts forecast that dotdigital Group Plc will post 4.6030099 earnings per share for the current fiscal year.

Insider Activity at dotdigital Group

In other dotdigital Group news, insider Thomas (Tom) Oliver Mullan bought 17,158 shares of dotdigital Group stock in a transaction on Thursday, March 12th. The shares were purchased at an average cost of GBX 52 per share, with a total value of £8,922.16. Also, insider John Conoley purchased 10,000 shares of the firm's stock in a transaction on Wednesday, March 11th. The stock was acquired at an average price of GBX 53 per share, with a total value of £5,300. Insiders bought 29,081 shares of company stock valued at $1,522,212 in the last ninety days. 18.34% of the stock is currently owned by insiders.

dotdigital Group Company Profile

Dotdigital Group plc AIM: DOTD is the leading SaaS provider of an AI-powered customer experience and data platform for intelligent, personalised marketing engagement at scale. Dotdigital's customer experience and data platform (CXDP) combines the power of automation and AI to help businesses deliver hyper-relevant customer experiences at scale. With Dotdigital, marketing teams can unify and enrich their customer data, identify valuable customer segments, and deliver personalised cross-channel customer journeys that result in engagements, conversions, and loyalty. Founded in 1999, Dotdigital is headquartered in London with offices in Manchester, Southampton, New York, Melbourne, Sydney, Singapore, Tokyo and Cape Town.

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