SBI Okasan Asset Management Co.Ltd. bought a new position in shares of Netflix, Inc. (NASDAQ:NFLX - Free Report) in the fourth quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm bought 13,645 shares of the Internet television network's stock, valued at approximately $1,285,000.
A number of other large investors have also recently added to or reduced their stakes in the business. Brighton Jones LLC boosted its stake in Netflix by 5.0% in the 4th quarter. Brighton Jones LLC now owns 5,390 shares of the Internet television network's stock worth $4,804,000 after purchasing an additional 257 shares during the period. Revolve Wealth Partners LLC boosted its stake in Netflix by 16.4% in the 4th quarter. Revolve Wealth Partners LLC now owns 1,023 shares of the Internet television network's stock worth $912,000 after purchasing an additional 144 shares during the period. Sivia Capital Partners LLC boosted its stake in Netflix by 21.2% in the 2nd quarter. Sivia Capital Partners LLC now owns 1,406 shares of the Internet television network's stock worth $1,883,000 after purchasing an additional 246 shares during the period. Strategic Investment Advisors MI boosted its stake in Netflix by 18.9% in the 2nd quarter. Strategic Investment Advisors MI now owns 774 shares of the Internet television network's stock worth $1,036,000 after purchasing an additional 123 shares during the period. Finally, Schnieders Capital Management LLC. boosted its stake in Netflix by 12.1% in the 2nd quarter. Schnieders Capital Management LLC. now owns 2,115 shares of the Internet television network's stock worth $2,832,000 after purchasing an additional 228 shares during the period. 80.93% of the stock is currently owned by institutional investors.
Wall Street Analysts Forecast Growth
A number of research firms recently commented on NFLX. DZ Bank reaffirmed a "buy" rating on shares of Netflix in a research note on Friday, April 17th. Erste Group Bank lowered shares of Netflix from a "buy" rating to a "hold" rating in a research note on Monday, April 27th. Guggenheim reaffirmed a "buy" rating and issued a $120.00 price objective on shares of Netflix in a research note on Friday, May 15th. Phillip Securities raised their price objective on shares of Netflix from $100.00 to $110.00 in a research note on Monday, April 20th. Finally, The Goldman Sachs Group raised shares of Netflix from a "neutral" rating to a "buy" rating in a research note on Monday, April 13th. Two investment analysts have rated the stock with a Strong Buy rating, thirty-four have assigned a Buy rating and sixteen have assigned a Hold rating to the company. According to MarketBeat, the stock has an average rating of "Moderate Buy" and a consensus target price of $114.82.
View Our Latest Stock Report on NFLX
Key Headlines Impacting Netflix
Here are the key news stories impacting Netflix this week:
- Positive Sentiment: Several analysts and market commentators remain constructive on Netflix, pointing to upside from the ad-supported tier, expanding ad-tech tools, and stronger cash generation. One report highlighted projections for about $3 billion in ad revenue in 2026, while another said Netflix could be a major comeback story if its ad business and free cash flow continue to scale.
- Positive Sentiment: Netflix continues to attract upbeat coverage after recent earnings and guidance updates, with commentary emphasizing better-than-expected profitability, raised free cash flow outlook, and long-term growth potential from higher-margin monetization.
- Positive Sentiment: New AI-related content and production efficiency narratives are also supportive, with reports suggesting Netflix could use AI tools to reduce visual effects and production costs, potentially improving margins over time.
- Positive Sentiment: Netflix is also benefiting from new content and licensing deals, including a reported $100 million agreement tied to Jay Shetty’s “On Purpose,” reinforcing its ability to keep expanding premium content offerings.
- Neutral Sentiment: One article compared Netflix’s stock performance with other entertainment names, noting it has lagged peers recently but that analysts still expect patience could pay off for long-term investors.
- Neutral Sentiment: Another item referenced Netflix’s connection to Nick Bilton, but it appears more related to broader media talent movement than a direct business catalyst for NFLX.
- Negative Sentiment: Some recent coverage framed Netflix as still being in a bear market or suggested it is not the top choice versus peers like Apple, which may weigh on sentiment even as fundamentals improve.
Netflix Trading Down 1.1%
Shares of NASDAQ:NFLX opened at $86.36 on Friday. The firm has a fifty day moving average of $93.29 and a two-hundred day moving average of $93.43. The firm has a market capitalization of $363.64 billion, a P/E ratio of 27.89, a price-to-earnings-growth ratio of 1.11 and a beta of 1.55. Netflix, Inc. has a 12-month low of $75.01 and a 12-month high of $134.12. The company has a quick ratio of 1.41, a current ratio of 1.41 and a debt-to-equity ratio of 0.43.
Netflix (NASDAQ:NFLX - Get Free Report) last issued its earnings results on Thursday, April 16th. The Internet television network reported $1.23 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $0.76 by $0.47. The company had revenue of $12.25 billion during the quarter, compared to analyst estimates of $12.17 billion. Netflix had a net margin of 28.52% and a return on equity of 40.92%. The company's revenue for the quarter was up 16.2% on a year-over-year basis. During the same quarter last year, the business posted $6.61 EPS. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. On average, equities analysts expect that Netflix, Inc. will post 3.6 EPS for the current fiscal year.
Insider Buying and Selling at Netflix
In other news, CEO Gregory K. Peters sold 27,312 shares of the firm's stock in a transaction on Thursday, May 7th. The shares were sold at an average price of $88.69, for a total transaction of $2,422,301.28. Following the transaction, the chief executive officer owned 120,931 shares in the company, valued at approximately $10,725,370.39. This trade represents a 18.42% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. Also, insider David A. Hyman sold 5,722 shares of the firm's stock in a transaction on Tuesday, May 5th. The shares were sold at an average price of $88.08, for a total transaction of $503,993.76. Following the transaction, the insider owned 316,100 shares in the company, valued at $27,842,088. This represents a 1.78% decrease in their position. The SEC filing for this sale provides additional information. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold 1,365,509 shares of company stock worth $129,675,743 in the last ninety days. Company insiders own 1.24% of the company's stock.
About Netflix
(
Free Report)
Netflix, Inc NASDAQ: NFLX is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company's primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
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