6,595 Shares in Alphabet Inc. $GOOGL Bought by B.A. Schrock Wealth Management Inc.

Key Points

• B.A. Schrock Wealth Management purchased 6,595 Alphabet shares worth approximately $2.23 million in the third quarter, while institutional investors collectively own 40.03% of the company.
• Analysts remain broadly bullish, with an average “Buy” rating and a consensus price target of $425.04; JPMorgan, Pivotal Research, Needham and KeyCorp recently raised or reaffirmed their targets.
• Alphabet reported quarterly revenue of $119.8 billion and EPS of $9.11, exceeding estimates, although insiders sold 420,865 shares worth about $8.29 million over the past three months.

B.A. Schrock Wealth Management Inc. purchased a new position in Alphabet Inc. (NASDAQ:GOOGL - Free Report) in the third quarter, according to the company in its most recent 13F filing with the SEC. The institutional investor purchased 6,595 shares of the information services provider's stock, valued at approximately $2,231,000.

Other large investors also recently bought and sold shares of the company. Nolet Wealth Management LLC increased its stake in shares of Alphabet by 1.3% in the third quarter. Nolet Wealth Management LLC now owns 5,295 shares of the information services provider's stock valued at $1,822,000 after purchasing an additional 67 shares during the period. Howard Financial Services LTD. increased its stake in shares of Alphabet by 15.1% in the third quarter. Howard Financial Services LTD. now owns 19,357 shares of the information services provider's stock worth $6,660,000 after acquiring an additional 2,539 shares during the last quarter. Ashurst Perkins Coie Trust Co raised its holdings in shares of Alphabet by 1.4% during the third quarter. Ashurst Perkins Coie Trust Co now owns 61,948 shares of the information services provider's stock worth $21,314,000 after acquiring an additional 870 shares in the last quarter. ZWJ Investment Counsel Inc. raised its holdings in shares of Alphabet by 2.3% during the third quarter. ZWJ Investment Counsel Inc. now owns 32,509 shares of the information services provider's stock worth $11,186,000 after acquiring an additional 732 shares in the last quarter. Finally, West Wealth Group LLC boosted its position in Alphabet by 3.2% during the third quarter. West Wealth Group LLC now owns 3,759 shares of the information services provider's stock valued at $1,294,000 after purchasing an additional 115 shares during the last quarter. Institutional investors and hedge funds own 40.03% of the company's stock.

Analysts Set New Price Targets

Several equities analysts recently weighed in on the stock. JPMorgan Chase & Co. raised their price objective on shares of Alphabet from $420.00 to $425.00 and gave the company an "overweight" rating in a research report on Thursday. Pivotal Research restated a "buy" rating and set a $475.00 price target (up from $470.00) on shares of Alphabet in a report on Thursday, July 23rd. Needham & Company LLC reaffirmed a "buy" rating and issued a $450.00 price objective on shares of Alphabet in a research note on Thursday, October 8th. KeyCorp upped their price objective on shares of Alphabet from $425.00 to $445.00 and gave the stock an "overweight" rating in a report on Friday, July 10th. Finally, Benchmark reissued a "buy" rating on shares of Alphabet in a research report on Thursday, October 1st. Five analysts have rated the stock with a Strong Buy rating, forty-six have issued a Buy rating and four have given a Hold rating to the stock. Based on data from MarketBeat.com, the company presently has an average rating of "Buy" and an average price target of $425.04.

Insider Buying and Selling

In related news, CAO Marsida Saraci sold 449 shares of the stock in a transaction that occurred on Wednesday, July 29th. The shares were sold at an average price of $333.20, for a total value of $149,606.80. Following the sale, the chief accounting officer directly owned 27,386 shares in the company, valued at $9,125,015.20. This trade represents a 1.61% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is available at this link. Also, Director Frances Arnold sold 83 shares of Alphabet stock in a transaction that occurred on Wednesday, September 30th. The stock was sold at an average price of $340.45, for a total transaction of $28,257.35. Following the transaction, the director directly owned 19,076 shares in the company, valued at $6,494,424.20. The trade was a 0.43% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders sold a total of 420,865 shares of company stock valued at $8,293,477 over the last three months. Company insiders own 11.61% of the company's stock.

Alphabet Price Performance

NASDAQ:GOOGL opened at $340.59 on Friday. The firm has a market cap of $4.17 trillion, a PE ratio of 17.11, a price-to-earnings-growth ratio of 1.01 and a beta of 1.21. Alphabet Inc. has a 12 month low of $244.15 and a 12 month high of $408.61. The company has a quick ratio of 2.64, a current ratio of 2.72 and a debt-to-equity ratio of 0.16. The company's 50-day moving average price is $344.26 and its two-hundred day moving average price is $351.32.

Alphabet (NASDAQ:GOOGL - Get Free Report) last released its earnings results on Wednesday, July 22nd. The information services provider reported $9.11 EPS for the quarter, beating the consensus estimate of $2.89 by $6.22. Alphabet had a return on equity of 51.32% and a net margin of 54.77%. The company had revenue of $119.80 billion during the quarter, compared to analysts' expectations of $117.07 billion. On average, equities analysts anticipate that Alphabet Inc. will post 20.54 EPS for the current fiscal year.

Alphabet Announces Dividend

The business also recently declared a quarterly dividend, which was paid on Monday, September 14th. Stockholders of record on Monday, September 7th were given a $0.22 dividend. This represents a $0.88 annualized dividend and a dividend yield of 0.3%. The ex-dividend date was Friday, September 4th. Alphabet's dividend payout ratio (DPR) is currently 4.42%.

Alphabet News Summary

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Strong cloud and AI momentum: Recent commentary highlights approximately 24% overall revenue growth and an 82% increase in Google Cloud, suggesting that cloud demand and AI monetization may be offsetting concerns about rising capital expenditures. Alphabet’s Cloud Surge and AI Dominance Overshadow Capex Fears
• Positive Sentiment: JPMorgan remains bullish: JPMorgan raised its Alphabet price target to $425 from $420 and maintained an “overweight” rating, implying significant upside from the referenced price. The firm believes Google can withstand fears that generative AI will disrupt Search. JPMorgan Alphabet Price Target
• Positive Sentiment: Waymo expansion: Alphabet’s autonomous-driving unit received approval to participate in Ontario’s automated-vehicle pilot program and is targeting a Toronto robotaxi launch in 2028, expanding a potential long-term growth business. Waymo Toronto Robotaxi Launch
• Positive Sentiment: Additional product and technology catalysts: Google launched its Universal Cart shopping tool in the U.S., while reports of progress in quantum-computing error reduction and a multiyear CNN AI partnership support Alphabet’s efforts to broaden AI-related revenue.
• Neutral Sentiment: Investor attention is elevated: Zacks reported unusually heavy searches for both GOOGL and GOOG, reflecting strong interest but not necessarily a change in fundamentals.
• Negative Sentiment: Capex and profitability concerns: Investors remain concerned that Alphabet’s large data-center and AI investments could pressure free cash flow and take time to generate adequate returns. A reported multibillion-dollar computing arrangement with SpaceX adds to scrutiny of spending discipline.
• Negative Sentiment: Litigation over AI disclosures: Several law firms publicized a securities-fraud class action covering investors who bought shares from May 19 through July 16, 2026. The allegations reportedly involve representations about Gemini 3.5 Pro training results; the repeated notices add headline and potential liability risk, although they do not establish wrongdoing.
• Negative Sentiment: Other risks: Google warned that suspected China-linked hackers could exploit a BeyondTrust software flaw, while political and regulatory uncertainty could affect Search, advertising and the profits funding Alphabet’s AI buildout.

Alphabet Profile

Alphabet Inc is a technology and internet services company best known as the parent company of Google. Its primary business, Google Services, includes online search, digital advertising, YouTube, Android, Chrome, Google Maps, Google Play, and a range of hardware and subscription products.

Alphabet also operates Google Cloud, which provides infrastructure, data analytics, cybersecurity, productivity software, and artificial intelligence services to businesses, governments, and other organizations.

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