996 Meta Platforms, Inc. $META Shares Acquired by KFG Wealth Management LLC

Key Points

• KFG Wealth Management increased its Meta stake by 269.2% in the second quarter, acquiring 996 additional shares and bringing its holdings to 1,366 shares valued at approximately $769,000. Institutional investors collectively own 79.91% of Meta’s stock.
• Meta insiders sold 123,333 shares worth approximately $80.8 million over the past three months, including sales by Christopher Cox and COO Javier Olivan under pre-arranged Rule 10b5-1 plans.
• Meta reported 28% year-over-year revenue growth to $60.8 billion, though quarterly EPS of $6.18 missed estimates. Analysts maintain a “Moderate Buy” consensus with an average price target of $780.12, while the company declared a quarterly dividend of $0.525 per share.

KFG Wealth Management LLC increased its stake in Meta Platforms, Inc. (NASDAQ:META - Free Report) by 269.2% during the 2nd quarter, according to its most recent filing with the Securities & Exchange Commission. The fund owned 1,366 shares of the social networking company's stock after buying an additional 996 shares during the period. KFG Wealth Management LLC's holdings in Meta Platforms were worth $769,000 as of its most recent filing with the Securities & Exchange Commission.

Other institutional investors and hedge funds also recently added to or reduced their stakes in the company. Carter Financial Group INC. lifted its position in Meta Platforms by 21.3% in the 2nd quarter. Carter Financial Group INC. now owns 1,384 shares of the social networking company's stock valued at $779,000 after acquiring an additional 243 shares in the last quarter. Greenspring Advisors LLC increased its holdings in Meta Platforms by 3.8% in the 2nd quarter. Greenspring Advisors LLC now owns 5,411 shares of the social networking company's stock worth $3,048,000 after buying an additional 196 shares in the last quarter. Continuum Advisory LLC raised its holdings in shares of Meta Platforms by 8.0% during the second quarter. Continuum Advisory LLC now owns 7,190 shares of the social networking company's stock valued at $4,050,000 after purchasing an additional 535 shares during the last quarter. Safeguard Investment Advisory Group LLC grew its position in Meta Platforms by 18.0% in the 2nd quarter. Safeguard Investment Advisory Group LLC now owns 3,119 shares of the social networking company's stock worth $1,758,000 after purchasing an additional 475 shares during the period. Finally, Alamar Capital Management LLC lifted its holdings in shares of Meta Platforms by 12.5% during the 2nd quarter. Alamar Capital Management LLC now owns 900 shares of the social networking company's stock valued at $507,000 after buying an additional 100 shares during the period. Institutional investors own 79.91% of the company's stock.

Insider Buying and Selling

In other Meta Platforms news, insider Christopher Cox sold 40,000 shares of the company's stock in a transaction on Monday, September 21st. The stock was sold at an average price of $712.76, for a total value of $28,510,400.00. Following the transaction, the insider owned 184,516 shares of the company's stock, valued at $131,515,624.16. This represents a 17.82% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is available through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, COO Javier Olivan sold 946 shares of the business's stock in a transaction on Monday, September 21st. The shares were sold at an average price of $680.27, for a total transaction of $643,535.42. Following the sale, the chief operating officer directly owned 9,770 shares of the company's stock, valued at $6,646,237.90. This represents a 8.83% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last three months, insiders sold 123,333 shares of company stock valued at $80,795,845. Insiders own 13.53% of the company's stock.

Meta Platforms Stock Performance

Meta Platforms stock opened at $777.59 on Friday. The company's 50-day moving average price is $613.05 and its 200-day moving average price is $612.10. The company has a quick ratio of 2.23, a current ratio of 2.23 and a debt-to-equity ratio of 0.32. The company has a market cap of $1.98 trillion, a PE ratio of 29.29, a price-to-earnings-growth ratio of 1.28 and a beta of 1.25. Meta Platforms, Inc. has a twelve month low of $520.26 and a twelve month high of $779.82.

Meta Platforms (NASDAQ:META - Get Free Report) last posted its quarterly earnings data on Wednesday, July 29th. The social networking company reported $6.18 earnings per share for the quarter, missing analysts' consensus estimates of $7.19 by ($1.01). Meta Platforms had a net margin of 29.83% and a return on equity of 33.18%. The firm had revenue of $60.80 billion for the quarter, compared to the consensus estimate of $60.22 billion. During the same quarter last year, the firm earned $7.14 EPS. The company's revenue was up 28.0% on a year-over-year basis. On average, equities research analysts forecast that Meta Platforms, Inc. will post 27.93 EPS for the current fiscal year.

Meta Platforms Announces Dividend

The firm also recently declared a quarterly dividend, which will be paid on Monday, September 28th. Stockholders of record on Monday, September 21st will be issued a $0.5250 dividend. This represents a $2.10 annualized dividend and a dividend yield of 0.3%. The ex-dividend date is Monday, September 21st. Meta Platforms's dividend payout ratio is presently 7.91%.

Analyst Ratings Changes

Several research firms have recently commented on META. Robert W. Baird reduced their price target on shares of Meta Platforms from $830.00 to $750.00 and set an "outperform" rating for the company in a research report on Thursday, July 30th. Daiwa Securities Group decreased their target price on Meta Platforms from $790.00 to $687.00 and set a "buy" rating on the stock in a report on Tuesday, August 4th. Loop Capital raised their price objective on Meta Platforms from $740.00 to $955.00 and gave the stock a "buy" rating in a research note on Thursday. Susquehanna lowered their price objective on Meta Platforms from $900.00 to $650.00 and set a "positive" rating on the stock in a research report on Thursday, July 30th. Finally, Mizuho set a $750.00 price objective on Meta Platforms and gave the company an "outperform" rating in a research note on Thursday, July 30th. Three research analysts have rated the stock with a Strong Buy rating, forty-four have given a Buy rating and ten have issued a Hold rating to the stock. According to MarketBeat.com, Meta Platforms has an average rating of "Moderate Buy" and a consensus price target of $780.12.

Key Headlines Impacting Meta Platforms

Here are the key news stories impacting Meta Platforms this week:

• Positive Sentiment: Muse is strengthening Meta’s AI growth narrative. Muse reportedly reached the top of Apple’s U.S. free-app rankings and recorded approximately 642,000 U.S. daily active users during its first 12 days—outpacing ChatGPT’s early adoption at a comparable stage. Analysts see potential revenue from subscriptions, advertising, commerce and business services. Meta unveils Muse Charm handheld device as AI agent's user base grows
• Positive Sentiment: Meta unveiled a broader AI hardware ecosystem. The company announced the Muse Charm handheld device for a planned December launch, camera-free Ray-Ban Meta Audio glasses and $1,299 Meta VR Glasses. Investors view these products as potential distribution channels for Muse and evidence that Meta is moving beyond advertising. Mark Zuckerberg debuts Meta VR Glasses and Muse Charm
• Positive Sentiment: Analyst price targets moved higher. JPMorgan raised its target to $920, Tigress Financial to $995, Loop Capital to $955, and Citizens JMP to $885. Several firms cited Muse’s potential to become a major consumer AI platform and a new monetization engine. Meta stock rises as analysts raise price targets
• Positive Sentiment: Agentic commerce could expand Meta’s revenue sources. Shopify, Instacart and other commerce partners are helping Muse facilitate transactions, potentially allowing Meta to earn fees on purchases rather than relying solely on ad impressions. Amazon blocked Meta’s AI shopping agent
• Neutral Sentiment: Short-interest data is inconclusive. One report described a large increase in short interest but also listed total short interest at zero shares, indicating a likely data inconsistency rather than a meaningful change in bearish positioning.
• Negative Sentiment: Investors are questioning the cost of Meta’s AI push. Capital spending is projected to approach $145 billion, while reports point to sharply lower free cash flow. The stock’s strong recent rally also raises the risk of profit-taking and a valuation reset if monetization takes longer than expected. Meta surpassed Wall Street’s price target
• Negative Sentiment: Competition and privacy concerns remain. Amazon blocked Muse from accessing its marketplace, while backlash over camera-equipped glasses and broader AI privacy issues could slow adoption or increase regulatory scrutiny. Several Meta insiders also sold shares under pre-arranged trading plans.

Meta Platforms Company Profile

Meta Platforms, Inc develops technologies that help people connect, communicate and build communities online. The company's principal products include Facebook, Instagram, Messenger, WhatsApp and Threads, which enable social networking, messaging, content sharing and digital communication.

Meta generates most of its business through advertising displayed across its family of apps. It also develops artificial intelligence technologies, business messaging tools and hardware and software through its Reality Labs division, including Quest virtual- and mixed-reality devices and related experiences.

The company was founded as Facebook in 2004 by Mark Zuckerberg and was renamed Meta Platforms in 2021 to reflect its broader focus on building the metaverse.

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