Eastern Bank Grows Stock Holdings in ServiceNow, Inc. $NOW

Key Points

• Eastern Bank boosted its stake in ServiceNow by 389.9% in Q4 to 243,586 shares valued at $37.3 million, and other institutions like Nordea also made large increases (Nordea up ~388.7% to 4.7M shares), signaling notable institutional accumulation.
• ServiceNow beat Q4 estimates with $0.92 EPS vs. $0.89 expected and $3.57B in revenue (up 20.7% YoY), and analysts forecast roughly 8.93 EPS for the fiscal year while maintaining an overall “Moderate Buy” consensus.
• The stock is trading down (~3.9%) at about $99.58, well below its 1-year high of $211.48, with a market cap of $104.2B and a P/E of 59.7, even as some analysts trim targets while the consensus target remains near $192.61.

Eastern Bank grew its stake in ServiceNow, Inc. (NYSE:NOW - Free Report) by 389.9% during the fourth quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The institutional investor owned 243,586 shares of the information technology services provider's stock after acquiring an additional 193,868 shares during the period. Eastern Bank's holdings in ServiceNow were worth $37,315,000 at the end of the most recent reporting period.

A number of other institutional investors have also modified their holdings of NOW. Vanguard Group Inc. raised its stake in shares of ServiceNow by 1.6% during the third quarter. Vanguard Group Inc. now owns 20,210,924 shares of the information technology services provider's stock valued at $18,599,709,000 after acquiring an additional 315,861 shares in the last quarter. State Street Corp grew its stake in ServiceNow by 1.4% in the third quarter. State Street Corp now owns 9,454,699 shares of the information technology services provider's stock worth $8,700,970,000 after purchasing an additional 131,080 shares in the last quarter. Nordea Investment Management AB increased its holdings in ServiceNow by 388.7% during the 4th quarter. Nordea Investment Management AB now owns 4,706,164 shares of the information technology services provider's stock worth $720,325,000 after purchasing an additional 3,743,087 shares during the period. Wellington Management Group LLP increased its holdings in ServiceNow by 5.4% during the 3rd quarter. Wellington Management Group LLP now owns 2,287,300 shares of the information technology services provider's stock worth $2,104,956,000 after purchasing an additional 118,060 shares during the period. Finally, Alliancebernstein L.P. raised its position in ServiceNow by 10.2% during the 2nd quarter. Alliancebernstein L.P. now owns 1,910,078 shares of the information technology services provider's stock valued at $1,963,713,000 after purchasing an additional 177,392 shares in the last quarter. 87.18% of the stock is owned by hedge funds and other institutional investors.

ServiceNow Trading Down 3.9%

Shares of NYSE NOW opened at $99.58 on Friday. ServiceNow, Inc. has a 1-year low of $98.00 and a 1-year high of $211.48. The business has a fifty day moving average price of $112.88 and a 200 day moving average price of $150.03. The stock has a market capitalization of $104.16 billion, a P/E ratio of 59.70, a price-to-earnings-growth ratio of 1.68 and a beta of 0.99. The company has a debt-to-equity ratio of 0.12, a current ratio of 1.00 and a quick ratio of 1.00.

ServiceNow (NYSE:NOW - Get Free Report) last posted its earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.89 by $0.03. The company had revenue of $3.57 billion for the quarter, compared to analyst estimates of $3.53 billion. ServiceNow had a return on equity of 18.54% and a net margin of 13.16%.The firm's quarterly revenue was up 20.7% compared to the same quarter last year. During the same quarter in the previous year, the firm earned $0.73 earnings per share. Equities research analysts expect that ServiceNow, Inc. will post 8.93 EPS for the current fiscal year.

Wall Street Analysts Forecast Growth

Several equities research analysts have weighed in on the company. Oppenheimer reiterated an "outperform" rating and issued a $175.00 target price (down from $200.00) on shares of ServiceNow in a report on Wednesday, January 21st. TD Cowen decreased their price objective on ServiceNow from $200.00 to $185.00 and set a "buy" rating for the company in a report on Thursday, January 29th. BMO Capital Markets decreased their price objective on ServiceNow from $175.00 to $170.00 and set an "outperform" rating for the company in a report on Thursday, January 29th. Guggenheim raised shares of ServiceNow from a "sell" rating to a "neutral" rating in a research note on Tuesday, December 16th. Finally, Wall Street Zen cut shares of ServiceNow from a "buy" rating to a "hold" rating in a report on Saturday, February 28th. Three research analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, five have given a Hold rating and two have given a Sell rating to the stock. According to data from MarketBeat, the stock currently has an average rating of "Moderate Buy" and an average target price of $192.61.

Insider Activity

In related news, insider Kevin Thomas Mcbride sold 1,400 shares of the stock in a transaction that occurred on Friday, February 13th. The shares were sold at an average price of $105.71, for a total transaction of $147,994.00. Following the completion of the sale, the insider owned 26,314 shares of the company's stock, valued at $2,781,652.94. This represents a 5.05% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is available at this link. Also, insider Paul Fipps sold 3,696 shares of the firm's stock in a transaction that occurred on Monday, February 23rd. The shares were sold at an average price of $101.77, for a total transaction of $376,141.92. Following the completion of the sale, the insider owned 8,061 shares of the company's stock, valued at approximately $820,367.97. This trade represents a 31.44% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last ninety days, insiders have sold 16,237 shares of company stock worth $1,697,162. Corporate insiders own 0.34% of the company's stock.

More ServiceNow News

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: ServiceNow expanded security and distribution partnerships to make AI agents safer for enterprise workloads — deals with Zenity (agent security/posture/vulnerability), deeper ties with Cohesity (data resilience) and Carahsoft (public-sector distribution) should reduce adoption risk and accelerate enterprise deployments. ServiceNow Partnerships Aim To Make AI Agents Safer For Enterprise Workloads
• Positive Sentiment: An institutional investor note highlights product growth as ServiceNow transforms into an AI‑powered enterprise platform — an endorsement from a large fund supports the narrative of durable revenue expansion. ServiceNow (NOW) Products See Growth Amid Transformation into AI-Powered Enterprise Platform
• Positive Sentiment: inMorphis was named ServiceNow Partner of the Year 2026 for Risk & Security in APAC — signals stronger regional go‑to‑market traction that can drive adoption and services revenue in growth markets. inMorphis Named as ServiceNow Partner of the Year 2026 - Risk & Security - Asia Pacific
• Positive Sentiment: Analyst coverage remains constructive — a Zacks piece reiterates ServiceNow’s profile as a strong growth stock based on style/growth metrics, which can underpin investor interest when sentiment stabilizes. Here's Why ServiceNow (NOW) is a Strong Growth Stock
• Neutral Sentiment: Earnings season is the immediate catalyst — previews expect double‑digit earnings expansion for the upcoming quarter, so results and guidance will likely drive near‑term volatility. ServiceNow Earnings Preview: What to Expect
• Neutral Sentiment: Company messaging on “people‑first” AI enablement (HR and middle‑manager focus) shows ServiceNow pushing adoption via change management rather than purely technical sells — strategically important but not an immediate revenue swing. The Role of "AI Enablement" in HR
• Negative Sentiment: Broader market weakness and valuation worries are pressuring the stock — recent commentary questions whether current prices properly reflect growth vs. risk after a steep multi‑quarter decline from prior highs, increasing downside sensitivity into earnings. Has Market Weakness Created A Fresh Opening In ServiceNow (NOW) Stock?

ServiceNow Profile

ServiceNow NYSE: NOW is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company's flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.

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