Montrusco Bolton Investments Inc. Sells 306,182 Shares of Amazon.com, Inc. $AMZN

Key Points

• Montrusco Bolton cut its stake in Amazon by 11.4% (sold 306,182 shares) in Q3, leaving 2,368,481 shares valued at about $506.9 million — Amazon represents 5.9% of the fund and is its third-largest holding.
• Analysts maintain a consensus rating of Moderate Buy with a consensus price target of $286.93 (individual targets range roughly $250–$325), reflecting generally positive sentiment from the buy-side.
• Recent company developments are mixed: positives include a court win limiting a third‑party AI shopping agent, expansion of Amazon’s Health AI, and a Zoox‑Uber robotaxi partnership, while risks include large bond issuance to fund AI, AI-related outages prompting internal reviews, and regulatory scrutiny over satellite launches.

Montrusco Bolton Investments Inc. cut its position in shares of Amazon.com, Inc. (NASDAQ:AMZN - Free Report) by 11.4% in the 3rd quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The fund owned 2,368,481 shares of the e-commerce giant's stock after selling 306,182 shares during the quarter. Amazon.com comprises 5.9% of Montrusco Bolton Investments Inc.'s portfolio, making the stock its 3rd biggest position. Montrusco Bolton Investments Inc.'s holdings in Amazon.com were worth $506,886,000 at the end of the most recent quarter.

A number of other large investors also recently modified their holdings of AMZN. American Capital Advisory LLC grew its position in Amazon.com by 63.9% during the 3rd quarter. American Capital Advisory LLC now owns 8,081 shares of the e-commerce giant's stock worth $1,774,000 after purchasing an additional 3,152 shares in the last quarter. ARK Investment Management LLC lifted its holdings in shares of Amazon.com by 8.3% in the second quarter. ARK Investment Management LLC now owns 1,140,494 shares of the e-commerce giant's stock valued at $250,213,000 after purchasing an additional 86,978 shares in the last quarter. Buckhead Capital Management LLC boosted its position in shares of Amazon.com by 16.1% in the second quarter. Buckhead Capital Management LLC now owns 28,407 shares of the e-commerce giant's stock worth $6,232,000 after buying an additional 3,948 shares during the period. Compagnie Lombard Odier SCmA acquired a new stake in shares of Amazon.com in the third quarter worth $451,642,000. Finally, Alpha Wealth Funds LLC grew its holdings in shares of Amazon.com by 172.8% during the second quarter. Alpha Wealth Funds LLC now owns 3,012 shares of the e-commerce giant's stock valued at $667,000 after buying an additional 1,908 shares in the last quarter. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

Analysts Set New Price Targets

Several research firms recently weighed in on AMZN. Oppenheimer set a $260.00 price target on Amazon.com and gave the company an "outperform" rating in a research report on Friday, February 6th. Argus reaffirmed a "buy" rating and set a $325.00 target price on shares of Amazon.com in a research note on Friday, February 6th. Bank of America dropped their target price on Amazon.com from $303.00 to $286.00 and set a "buy" rating on the stock in a report on Tuesday, January 27th. Morgan Stanley reissued an "overweight" rating and issued a $300.00 price target (down from $315.00) on shares of Amazon.com in a research report on Friday, February 6th. Finally, Cantor Fitzgerald set a $250.00 price target on shares of Amazon.com and gave the stock an "overweight" rating in a report on Friday, February 6th. One investment analyst has rated the stock with a Strong Buy rating, fifty-three have given a Buy rating and four have given a Hold rating to the company's stock. According to MarketBeat.com, the stock currently has an average rating of "Moderate Buy" and a consensus target price of $286.93.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Federal court granted a preliminary injunction blocking Perplexity’s Comet AI shopping agent from making purchases on Amazon’s site, protecting Amazon’s checkout/control of the customer experience and reducing near-term risk of automated scraping or order losses. Amazon's Win Against Perplexity Kicks AI Shopping Wars Into High Gear
• Positive Sentiment: Zoox (Amazon’s autonomous-vehicle unit) struck a multiyear partnership to deploy robotaxis via Uber’s app (starting in Las Vegas), expanding distribution for Zoox tech and creating a clearer commercial path for that long-term investment. Zoox and Uber tie up to deploy robotaxis on ride-hailing network
• Positive Sentiment: Amazon expanded its Health AI assistant to all U.S. customers on the website and app, plus streamlined Shop Direct merchant integration — both moves increase product/service engagement and potential revenue streams outside traditional retail. Amazon launches healthcare AI assistant on its website, app
• Neutral Sentiment: Amazon’s jumbo bond push to fund AI/capex continues to dominate headlines — issuance is drawing exceptional demand (reports of massive order books), which eases financing risk but also highlights the scale of the company’s >$100B AI buildout that could pressure margins. Amazon leads record US corporate borrowing rush with $40bn bond sales
• Negative Sentiment: Amazon convened engineering “deep dive” meetings after multiple site outages, including incidents tied to AI-assisted code changes — operational instability raises short-term execution risk and customer/merchant disruption concerns. Amazon plans 'deep dive' internal meeting to address AI-related outages
• Negative Sentiment: Regulatory scrutiny: FCC Chair publicly criticized Amazon’s slower satellite-launch pace after Amazon opposed SpaceX proposals — a reputational/regulatory flashpoint that could complicate Project Kuiper timelines and invite further government attention. FCC chair criticizes slow pace of Amazon satellite launches

Insider Activity at Amazon.com

In related news, CEO Douglas J. Herrington sold 6,835 shares of Amazon.com stock in a transaction on Monday, February 23rd. The shares were sold at an average price of $205.82, for a total value of $1,406,779.70. Following the completion of the sale, the chief executive officer owned 522,361 shares of the company's stock, valued at approximately $107,512,341.02. The trade was a 1.29% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, SVP David Zapolsky sold 10,649 shares of the stock in a transaction on Tuesday, February 24th. The stock was sold at an average price of $205.43, for a total transaction of $2,187,624.07. Following the transaction, the senior vice president directly owned 41,190 shares in the company, valued at $8,461,661.70. The trade was a 20.54% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold a total of 71,686 shares of company stock worth $14,688,739 over the last quarter. 9.70% of the stock is currently owned by corporate insiders.

Amazon.com Trading Down 0.8%

Shares of NASDAQ AMZN opened at $212.65 on Thursday. The stock has a market cap of $2.28 trillion, a price-to-earnings ratio of 29.66, a PEG ratio of 1.61 and a beta of 1.40. The business has a 50 day simple moving average of $223.73 and a 200 day simple moving average of $226.96. Amazon.com, Inc. has a 52 week low of $161.38 and a 52 week high of $258.60. The company has a debt-to-equity ratio of 0.16, a quick ratio of 0.88 and a current ratio of 1.05.

Amazon.com (NASDAQ:AMZN - Get Free Report) last released its quarterly earnings data on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing analysts' consensus estimates of $1.97 by ($0.02). The firm had revenue of $213.39 billion during the quarter, compared to analyst estimates of $211.02 billion. Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The company's quarterly revenue was up 13.6% on a year-over-year basis. During the same quarter in the prior year, the company posted $1.86 EPS. On average, research analysts predict that Amazon.com, Inc. will post 6.31 earnings per share for the current fiscal year.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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