Northside Capital Management LLC Has $30.96 Million Stock Holdings in Amazon.com, Inc. $AMZN

Key Points

• Northside Capital Management trimmed its Amazon stake by 1.9% to 134,139 shares valued at $30.96 million, making up about 2.7% of its portfolio and its 9th largest holding.
• Insiders have been net sellers: SVP David Zapolsky sold 10,649 shares and insiders sold a total of 71,686 shares (≈$14.69M) over the past 90 days, though insiders still own 9.7% of the company.
• Analyst sentiment is broadly positive as upgrades tied to accelerating AWS AI demand and the Fauna Robotics acquisition have lifted targets, leaving a MarketBeat consensus of "Moderate Buy" with a $286.66 price target.

Northside Capital Management LLC reduced its stake in Amazon.com, Inc. (NASDAQ:AMZN) by 1.9% in the 4th quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The firm owned 134,139 shares of the e-commerce giant's stock after selling 2,577 shares during the period. Amazon.com makes up approximately 2.7% of Northside Capital Management LLC's investment portfolio, making the stock its 9th biggest position. Northside Capital Management LLC's holdings in Amazon.com were worth $30,962,000 as of its most recent SEC filing.

A number of other large investors have also added to or reduced their stakes in AMZN. Processus Wealth & Capital Management LLC increased its stake in Amazon.com by 4.5% during the 4th quarter. Processus Wealth & Capital Management LLC now owns 37,382 shares of the e-commerce giant's stock worth $8,629,000 after acquiring an additional 1,619 shares during the period. Permanent Capital Management LP grew its holdings in shares of Amazon.com by 4.0% during the 4th quarter. Permanent Capital Management LP now owns 13,942 shares of the e-commerce giant's stock worth $3,218,000 after purchasing an additional 532 shares in the last quarter. Sovereign Financial Group Inc. grew its holdings in shares of Amazon.com by 3.0% during the 4th quarter. Sovereign Financial Group Inc. now owns 17,683 shares of the e-commerce giant's stock worth $4,082,000 after purchasing an additional 509 shares in the last quarter. Procyon Advisors LLC increased its position in shares of Amazon.com by 29.4% in the fourth quarter. Procyon Advisors LLC now owns 138,313 shares of the e-commerce giant's stock worth $31,925,000 after purchasing an additional 31,415 shares during the period. Finally, Parisi Gray Wealth Management increased its position in shares of Amazon.com by 1.2% in the fourth quarter. Parisi Gray Wealth Management now owns 23,477 shares of the e-commerce giant's stock worth $5,419,000 after purchasing an additional 276 shares during the period. Institutional investors and hedge funds own 72.20% of the company's stock.

Insider Buying and Selling

In other news, SVP David Zapolsky sold 10,649 shares of the firm's stock in a transaction that occurred on Tuesday, February 24th. The stock was sold at an average price of $205.43, for a total value of $2,187,624.07. Following the transaction, the senior vice president owned 41,190 shares in the company, valued at $8,461,661.70. This trade represents a 20.54% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available through this hyperlink. Also, CEO Douglas J. Herrington sold 1,000 shares of the firm's stock in a transaction dated Monday, March 2nd. The shares were sold at an average price of $204.25, for a total transaction of $204,250.00. Following the transaction, the chief executive officer directly owned 521,361 shares in the company, valued at $106,487,984.25. The trade was a 0.19% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 71,686 shares of company stock worth $14,688,739 over the last ninety days. Insiders own 9.70% of the company's stock.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Analysts raise targets and reiterate buys. Citi and JPMorgan raised price targets (Citi to $285, JPMorgan to $280) and other shops (Tigress) boosted targets, signaling renewed confidence in AWS AI tailwinds and margin leverage. Analyst Price Target Raises
• Positive Sentiment: Acquisition of Fauna Robotics — Amazon confirmed it bought Fauna Robotics (kid‑size humanoid robots), expanding its push into consumer robotics and signaling longer‑term product growth beyond logistics and cloud. Fauna Robotics Acquisition
• Positive Sentiment: AWS AI demand is accelerating — Reports and analyst commentary point to stronger AI‑related commitments (large partnerships and GPU deployments), which boost higher‑margin AWS revenue expectations and are a core reason for the recent upgrades. AWS AI Demand
• Positive Sentiment: Logistics/returns partnership expands customer convenience. Amazon’s expanded free returns program with FedEx adds 10,000+ U.S. drop‑off points (improves customer experience and may lower returns friction/costs). FedEx Returns Expansion
• Neutral Sentiment: Zoox expands robotaxi footprint. Amazon’s autonomous‑vehicle arm is broadening service areas (Austin, Miami, SF, Las Vegas), reinforcing long‑term mobility upside but with near‑term regulatory/operational work. Zoox Expansion
• Neutral Sentiment: Investor positioning mixed. High‑profile funds moved in opposite directions (Ackman added materially while Buffett trimmed in past filings), which can increase trading volume and headline volatility without changing fundamentals. Buffett vs Ackman
• Negative Sentiment: AWS disruptions in Bahrain raise resiliency questions. Repeated service disruptions tied to regional drone activity have triggered customer migrations and highlight geopolitical operational risk for AWS in certain geographies. AWS Bahrain Outage
• Negative Sentiment: Regulatory/antitrust scrutiny persists. New U.S. antitrust proposals and EU-level scrutiny of Big Tech could complicate future M&A and lead to longer, more intrusive reviews. Antitrust Bill

Wall Street Analysts Forecast Growth

A number of equities research analysts have issued reports on AMZN shares. Wolfe Research reduced their price objective on shares of Amazon.com from $255.00 to $250.00 and set an "outperform" rating on the stock in a research note on Thursday, March 19th. Evercore dropped their target price on shares of Amazon.com from $335.00 to $285.00 and set an "outperform" rating for the company in a research report on Friday, February 27th. Desjardins upped their price target on shares of Amazon.com to $218.00 in a report on Monday, December 8th. Sanford C. Bernstein reiterated an "outperform" rating on shares of Amazon.com in a research report on Friday, February 6th. Finally, TD Cowen reissued a "buy" rating and issued a $300.00 price objective on shares of Amazon.com in a research note on Monday. One research analyst has rated the stock with a Strong Buy rating, fifty-three have given a Buy rating and four have issued a Hold rating to the stock. Based on data from MarketBeat, the company currently has a consensus rating of "Moderate Buy" and a consensus price target of $286.66.

Amazon.com Stock Up 2.2%

Shares of NASDAQ AMZN opened at $211.71 on Thursday. The firm has a market cap of $2.27 trillion, a PE ratio of 29.53, a price-to-earnings-growth ratio of 1.55 and a beta of 1.40. The company has a 50 day simple moving average of $217.83 and a 200 day simple moving average of $225.58. The company has a debt-to-equity ratio of 0.16, a current ratio of 1.05 and a quick ratio of 0.88. Amazon.com, Inc. has a 1 year low of $161.38 and a 1 year high of $258.60.

Amazon.com (NASDAQ:AMZN - Get Free Report) last posted its quarterly earnings data on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing analysts' consensus estimates of $1.97 by ($0.02). Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The company had revenue of $213.39 billion during the quarter, compared to analyst estimates of $211.02 billion. During the same period in the prior year, the firm earned $1.86 earnings per share. Amazon.com's revenue was up 13.6% compared to the same quarter last year. On average, research analysts forecast that Amazon.com, Inc. will post 6.31 EPS for the current year.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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