Park National Corp OH Boosts Stock Position in Netflix, Inc. $NFLX

Key Points

• Park National Corp OH boosted its Netflix stake by 1,926.4% in Q4 to 421,449 shares (adding 400,651 shares), worth about $39.52 million and representing roughly 1.2% of its holdings (its 19th largest position).
• Company insiders have been net sellers — CEO Gregory K. Peters sold 105,781 shares on Jan. 29 and insiders have sold a total of 1,520,133 shares worth about $137.26 million in the last 90 days.
• Analysts are mixed but generally positive: Netflix has a consensus rating of "Moderate Buy" with a consensus price target of $114.35, alongside several recent target revisions and coverage changes.

Park National Corp OH lifted its stake in Netflix, Inc. (NASDAQ:NFLX - Free Report) by 1,926.4% in the fourth quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The firm owned 421,449 shares of the Internet television network's stock after acquiring an additional 400,651 shares during the period. Netflix makes up about 1.2% of Park National Corp OH's holdings, making the stock its 19th largest holding. Park National Corp OH's holdings in Netflix were worth $39,515,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

Other hedge funds also recently made changes to their positions in the company. Vanguard Group Inc. lifted its holdings in Netflix by 0.4% during the 3rd quarter. Vanguard Group Inc. now owns 38,521,322 shares of the Internet television network's stock worth $46,183,983,000 after purchasing an additional 142,238 shares in the last quarter. State Street Corp grew its holdings in Netflix by 2.1% during the 2nd quarter. State Street Corp now owns 17,444,013 shares of the Internet television network's stock valued at $23,359,801,000 after buying an additional 360,604 shares in the last quarter. Norges Bank purchased a new position in Netflix during the 2nd quarter valued at about $7,929,645,000. Laurel Wealth Advisors LLC increased its position in shares of Netflix by 128,553.9% during the second quarter. Laurel Wealth Advisors LLC now owns 4,881,129 shares of the Internet television network's stock valued at $6,536,466,000 after buying an additional 4,877,335 shares during the period. Finally, Invesco Ltd. increased its position in shares of Netflix by 7.2% during the third quarter. Invesco Ltd. now owns 4,643,749 shares of the Internet television network's stock valued at $5,567,483,000 after buying an additional 313,014 shares during the period. 80.93% of the stock is currently owned by hedge funds and other institutional investors.

Analysts Set New Price Targets

A number of equities analysts have recently commented on NFLX shares. Benchmark restated a "hold" rating on shares of Netflix in a research report on Tuesday, January 13th. Guggenheim decreased their target price on shares of Netflix from $145.00 to $130.00 and set a "buy" rating on the stock in a report on Wednesday, January 21st. HSBC lowered their target price on shares of Netflix from $107.00 to $106.00 and set a "buy" rating on the stock in a research note on Wednesday, January 21st. Evercore began coverage on shares of Netflix in a research report on Friday, February 27th. They set an "outperform" rating and a $115.00 price target for the company. Finally, Phillip Securities raised shares of Netflix from a "sell" rating to a "moderate buy" rating and upped their price target for the stock from $95.00 to $100.00 in a report on Monday, January 26th. Two research analysts have rated the stock with a Strong Buy rating, thirty-five have given a Buy rating and thirteen have assigned a Hold rating to the company's stock. Based on data from MarketBeat, Netflix presently has a consensus rating of "Moderate Buy" and a consensus target price of $114.35.

Insider Activity at Netflix

In related news, CEO Gregory K. Peters sold 105,781 shares of Netflix stock in a transaction on Thursday, January 29th. The shares were sold at an average price of $82.94, for a total value of $8,773,476.14. Following the transaction, the chief executive officer owned 122,140 shares in the company, valued at $10,130,291.60. This trade represents a 46.41% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website. Also, Director Bradford L. Smith sold 31,790 shares of the business's stock in a transaction on Thursday, January 15th. The stock was sold at an average price of $88.86, for a total transaction of $2,824,859.40. Following the completion of the sale, the director directly owned 79,690 shares of the company's stock, valued at $7,081,253.40. This represents a 28.52% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold 1,520,133 shares of company stock worth $137,259,786 in the last 90 days. Corporate insiders own 1.37% of the company's stock.

Netflix Price Performance

Shares of Netflix stock opened at $91.75 on Friday. The company has a current ratio of 1.19, a quick ratio of 1.19 and a debt-to-equity ratio of 0.51. The firm has a market capitalization of $387.38 billion, a PE ratio of 36.31, a price-to-earnings-growth ratio of 1.45 and a beta of 1.68. The business's 50-day moving average price is $86.82 and its 200-day moving average price is $101.89. Netflix, Inc. has a 12 month low of $75.01 and a 12 month high of $134.12.

Netflix (NASDAQ:NFLX - Get Free Report) last released its earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share for the quarter, topping analysts' consensus estimates of $0.55 by $0.01. The company had revenue of $12.05 billion during the quarter, compared to the consensus estimate of $11.97 billion. Netflix had a return on equity of 43.26% and a net margin of 24.30%.Netflix's quarterly revenue was up 17.6% compared to the same quarter last year. During the same quarter in the previous year, the company posted $0.43 EPS. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. Sell-side analysts forecast that Netflix, Inc. will post 24.58 EPS for the current fiscal year.

Key Stories Impacting Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Citi reinstated coverage on NFLX with a Buy and a higher price target, arguing the company is better positioned to raise prices, expand margins and return cash after stepping away from a Warner deal. Citi bullish on Netflix after walking away from Warner deal
• Positive Sentiment: Content and event catalysts: Netflix is pushing originals and theatrical windows (Stranger Things movie activity), hosting a major BTS event and reportedly planning a global tour tied to its K‑pop hit — moves that can drive engagement and ancillary revenue. Netflix balances EU rule talks with BTS event and franchise wins
• Neutral Sentiment: Media noise and PR stories (including coverage about Meghan & Harry and Netflix) are getting press attention but are unlikely to materially affect core subscriber or revenue trends. Variety / aggregated coverage on royal couple and Netflix
• Negative Sentiment: Operational concerns: reports note a sharp slowdown in paid subscriber growth (reported ~46% YoY decline in a headline) while Netflix plans to increase 2026 content spending ~10%, raising near‑term margin and cash‑flow questions. Netflix stock tumbles as subscriber growth stalls and content budget balloons
• Negative Sentiment: Short‑term stock weakness/profit taking: outlets note a pullback after a ~23% one‑month advance and intraday/closing declines; the market is digesting mixed signals (growth vs. spend) and trimming positions. Netflix falls more steeply than broader market

Netflix Profile

Netflix, Inc NASDAQ: NFLX is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company's primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.

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