Procter & Gamble Company (The) $PG Shares Acquired by Crossmark Global Holdings Inc.

Key Points

• Crossmark Global Holdings increased its Procter & Gamble stake by 4.2% in the fourth quarter, bringing its holdings to 222,862 shares valued at about $31.9 million.
• Procter & Gamble reported better-than-expected quarterly earnings of $1.59 per share, though revenue of $21.24 billion came in slightly below estimates. The company also issued FY2026 guidance of 6.83 to 7.09 EPS.
• The board approved a higher quarterly dividend of $1.0885 per share, up from $1.06 previously, for an annualized yield of about 3.0%.

Crossmark Global Holdings Inc. lifted its stake in shares of Procter & Gamble Company (The) (NYSE:PG - Free Report) by 4.2% in the fourth quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor owned 222,862 shares of the company's stock after purchasing an additional 8,934 shares during the period. Crossmark Global Holdings Inc.'s holdings in Procter & Gamble were worth $31,938,000 as of its most recent filing with the Securities & Exchange Commission.

A number of other hedge funds and other institutional investors have also recently bought and sold shares of the stock. Vanguard Group Inc. lifted its position in shares of Procter & Gamble by 1.2% in the fourth quarter. Vanguard Group Inc. now owns 237,459,756 shares of the company's stock valued at $34,030,358,000 after acquiring an additional 2,829,151 shares in the last quarter. State Street Corp increased its position in shares of Procter & Gamble by 0.4% during the third quarter. State Street Corp now owns 100,634,824 shares of the company's stock worth $15,462,541,000 after purchasing an additional 370,872 shares in the last quarter. Franklin Resources Inc. raised its stake in Procter & Gamble by 8.3% in the 3rd quarter. Franklin Resources Inc. now owns 22,850,345 shares of the company's stock valued at $3,510,955,000 after purchasing an additional 1,752,481 shares during the last quarter. Legal & General Group Plc lifted its holdings in Procter & Gamble by 1.2% in the 3rd quarter. Legal & General Group Plc now owns 16,556,061 shares of the company's stock valued at $2,543,839,000 after purchasing an additional 189,968 shares in the last quarter. Finally, Fisher Asset Management LLC lifted its holdings in Procter & Gamble by 0.4% in the 3rd quarter. Fisher Asset Management LLC now owns 11,008,454 shares of the company's stock valued at $1,691,449,000 after purchasing an additional 40,941 shares in the last quarter. 65.77% of the stock is owned by hedge funds and other institutional investors.

Wall Street Analysts Forecast Growth

A number of equities research analysts have recently issued reports on PG shares. Deutsche Bank Aktiengesellschaft reaffirmed a "buy" rating and set a $163.00 target price on shares of Procter & Gamble in a report on Monday, April 27th. TD Cowen raised their price target on shares of Procter & Gamble from $142.00 to $150.00 and gave the stock a "hold" rating in a research note on Monday, April 27th. Jefferies Financial Group dropped their price objective on shares of Procter & Gamble from $179.00 to $175.00 and set a "buy" rating for the company in a research note on Monday, April 20th. Piper Sandler increased their price objective on shares of Procter & Gamble from $142.00 to $145.00 and gave the company a "neutral" rating in a report on Friday, April 24th. Finally, Dbs Bank raised shares of Procter & Gamble from a "hold" rating to a "buy" rating in a research note on Friday, January 23rd. Eleven research analysts have rated the stock with a Buy rating and nine have assigned a Hold rating to the company. According to data from MarketBeat.com, Procter & Gamble has an average rating of "Moderate Buy" and an average target price of $161.06.

Insider Buying and Selling

In other news, insider Susan Street Whaley sold 1,809 shares of Procter & Gamble stock in a transaction on Thursday, February 19th. The stock was sold at an average price of $159.46, for a total value of $288,463.14. Following the completion of the sale, the insider directly owned 30,215 shares of the company's stock, valued at approximately $4,818,083.90. The trade was a 5.65% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which can be accessed through this hyperlink. Also, CEO Gary A. Coombe sold 36,093 shares of the business's stock in a transaction on Thursday, February 12th. The shares were sold at an average price of $162.33, for a total value of $5,858,976.69. Following the completion of the sale, the chief executive officer owned 34,994 shares in the company, valued at $5,680,576.02. This represents a 50.77% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold 244,715 shares of company stock valued at $39,702,904 over the last quarter. 0.20% of the stock is owned by corporate insiders.

Procter & Gamble Stock Performance

Shares of Procter & Gamble stock opened at $146.44 on Friday. The firm has a market cap of $341.00 billion, a PE ratio of 21.41, a price-to-earnings-growth ratio of 6.26 and a beta of 0.41. The company has a quick ratio of 0.53, a current ratio of 0.73 and a debt-to-equity ratio of 0.44. Procter & Gamble Company has a 52 week low of $137.62 and a 52 week high of $170.99. The business's fifty day simple moving average is $148.41 and its 200-day simple moving average is $148.55.

Procter & Gamble (NYSE:PG - Get Free Report) last issued its quarterly earnings data on Friday, April 24th. The company reported $1.59 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $1.56 by $0.03. Procter & Gamble had a return on equity of 32.00% and a net margin of 19.16%.The firm had revenue of $21.24 billion during the quarter, compared to the consensus estimate of $21.52 billion. During the same period last year, the company earned $1.54 EPS. The company's quarterly revenue was up 7.4% on a year-over-year basis. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. Equities analysts forecast that Procter & Gamble Company will post 6.91 earnings per share for the current year.

Procter & Gamble Increases Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Friday, May 15th. Investors of record on Friday, April 24th will be given a dividend of $1.0885 per share. This represents a $4.35 dividend on an annualized basis and a dividend yield of 3.0%. The ex-dividend date of this dividend is Friday, April 24th. This is an increase from Procter & Gamble's previous quarterly dividend of $1.06. Procter & Gamble's dividend payout ratio is 63.60%.

Procter & Gamble News Roundup

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: Motley Fool highlighted Procter & Gamble as one of the best consumer staples stocks to buy and hold for decades, citing its deeply embedded household brands and dependable demand. The 2 Best Consumer Staples Stocks to Buy and Hold for Decades
• Neutral Sentiment: Jim Cramer discussed Procter & Gamble alongside Amazon, and the coverage noted that UBS recently raised its view, which may be helping sentiment around the name. Jim Cramer Shares Key Insight About Procter & Gamble (PG) And Amazon
• Negative Sentiment: Zacks Research and Erste Group both trimmed multiple forward earnings estimates for Procter & Gamble, including FY2026, FY2027 and several quarterly forecasts. Lower earnings expectations can pressure valuation and weigh on the stock. Procter & Gamble analyst estimate updates
• Neutral Sentiment: Amazon’s new logistics service named Procter & Gamble as an early user, which is more of an operational note than a direct catalyst for PG shares. Amazon Opens Logistics Network To Clients What It Means For Investors

About Procter & Gamble

Procter & Gamble NYSE: PG is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world's largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G's product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.

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