Prosperity Advisers LLC Makes New Investment in Amazon.com, Inc. $AMZN

Key Points

• Prosperity Advisers LLC initiated a new position in Amazon (AMZN) in Q4, buying 3,640 shares worth roughly $840,000, representing about 0.7% of the fund and its 17th-largest holding.
• Sell‑side analysts show a consensus "Moderate Buy" on AMZN with an average price target of $289.21, and several firms recently raised or reaffirmed buy/overweight ratings.
• Insiders sold a total of 124,186 shares valued at about $27.8 million in the past 90 days, while institutional investors own roughly 72.20% of the company, creating mixed ownership and sentiment signals.

Prosperity Advisers LLC bought a new position in shares of Amazon.com, Inc. (NASDAQ:AMZN - Free Report) in the 4th quarter, according to its most recent Form 13F filing with the SEC. The fund bought 3,640 shares of the e-commerce giant's stock, valued at approximately $840,000. Amazon.com makes up about 0.7% of Prosperity Advisers LLC's investment portfolio, making the stock its 17th biggest position.

Other large investors also recently bought and sold shares of the company. Fairway Wealth LLC raised its holdings in shares of Amazon.com by 113.2% in the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant's stock valued at $25,000 after purchasing an additional 60 shares in the last quarter. Sellwood Investment Partners LLC purchased a new stake in shares of Amazon.com during the 3rd quarter worth $27,000. Bridge Generations Wealth Management LLC grew its stake in shares of Amazon.com by 2,330.0% during the third quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant's stock worth $53,000 after purchasing an additional 233 shares in the last quarter. Cooksen Wealth LLC grew its stake in shares of Amazon.com by 23.5% during the second quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant's stock worth $54,000 after purchasing an additional 47 shares in the last quarter. Finally, PayPay Securities Corp increased its holdings in Amazon.com by 62.3% in the third quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant's stock valued at $55,000 after buying an additional 96 shares during the last quarter. Hedge funds and other institutional investors own 72.20% of the company's stock.

Analysts Set New Price Targets

AMZN has been the topic of several research analyst reports. Wells Fargo & Company raised their target price on Amazon.com from $305.00 to $307.00 and gave the stock an "overweight" rating in a research report on Friday. The Goldman Sachs Group reaffirmed a "buy" rating on shares of Amazon.com in a report on Tuesday, April 14th. Jefferies Financial Group reiterated a "buy" rating on shares of Amazon.com in a research note on Friday. Maxim Group raised their price objective on shares of Amazon.com from $280.00 to $290.00 and gave the stock a "buy" rating in a report on Friday, February 6th. Finally, Raymond James Financial reduced their price objective on shares of Amazon.com from $260.00 to $225.00 and set an "outperform" rating for the company in a research report on Friday, February 6th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-four have assigned a Buy rating and four have issued a Hold rating to the stock. Based on data from MarketBeat, the stock currently has a consensus rating of "Moderate Buy" and an average price target of $289.21.

Amazon.com Stock Performance

Shares of AMZN opened at $263.99 on Monday. The stock has a market capitalization of $2.84 trillion, a P/E ratio of 36.82, a P/E/G ratio of 1.97 and a beta of 1.38. The company has a debt-to-equity ratio of 0.16, a quick ratio of 0.88 and a current ratio of 1.05. Amazon.com, Inc. has a 1 year low of $178.85 and a 1 year high of $264.50. The company's fifty day moving average is $218.84 and its two-hundred day moving average is $226.29.

Amazon.com (NASDAQ:AMZN - Get Free Report) last issued its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share for the quarter, missing the consensus estimate of $1.97 by ($0.02). The firm had revenue of $213.39 billion during the quarter, compared to analysts' expectations of $211.02 billion. Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The firm's revenue was up 13.6% on a year-over-year basis. During the same period in the previous year, the firm earned $1.86 EPS. On average, sell-side analysts predict that Amazon.com, Inc. will post 7.74 earnings per share for the current year.

Insider Activity

In other news, VP Shelley Reynolds sold 2,695 shares of Amazon.com stock in a transaction dated Monday, February 23rd. The shares were sold at an average price of $205.90, for a total transaction of $554,900.50. Following the completion of the sale, the vice president directly owned 119,780 shares in the company, valued at $24,662,702. The trade was a 2.20% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available through the SEC website. Also, CEO Matthew S. Garman sold 17,751 shares of Amazon.com stock in a transaction on Monday, February 23rd. The shares were sold at an average price of $205.22, for a total value of $3,642,860.22. Following the completion of the sale, the chief executive officer directly owned 9,405 shares of the company's stock, valued at approximately $1,930,094.10. This represents a 65.37% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders sold a total of 124,186 shares of company stock valued at $27,826,739 in the last 90 days. Insiders own 8.90% of the company's stock.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Major customer win for AWS custom chips — Meta signed a multiyear deal to deploy "tens of millions" of AWS Graviton5 cores for agentic AI workloads, a multibillion‑dollar contract that directly boosts AWS chip revenue and validates Amazon’s custom silicon strategy. Meta strikes deal with Amazon's cloud unit
• Positive Sentiment: Analysts lifting targets and reaffirming buys — Multiple firms have raised price targets and reiterated buy/overweight ratings, signaling stronger sell‑side conviction ahead of earnings and supporting the rally. Top Analysts Raise Amazon Stock (AMZN) Price Targets
• Positive Sentiment: Expanded Anthropic partnership locks long‑term AWS demand — Coverage highlights a bigger Anthropic commitment (and recent $5B deal), which implies sustained, high‑margin cloud revenue but also sizable compute and capex commitments from Amazon. Amazon and Anthropic $5 Billion Deal
• Positive Sentiment: Amazon‑backed X‑Energy IPO rally highlights ecosystem wins — The strong debut of X‑Energy (an Amazon‑backed SMR startup) underscores investor appetite for companies tied to AI power/data‑center infrastructure and reflects Amazon’s strategic ecosystem bets. X‑Energy Nasdaq Debut
• Neutral Sentiment: Upcoming Q1 earnings (Apr 29) are a short‑term volatility trigger — Consensus expects follow‑through on AWS strength, so results and margin/capex commentary will drive next moves. Earnings Preview: Expected Move
• Neutral Sentiment: Operational changes and selective layoffs/role renames (e.g., "builder" titles) could modestly affect culture and execution but are not immediate share‑price drivers. Amazon replaces job titles
• Negative Sentiment: Insider selling by CEO — Recent disclosure shows CEO stock sales (~$7.9M), which can create short‑term investor concern over insider timing even if routine. CEO Insider Selling
• Negative Sentiment: Legal/regulatory risk — California AG alleges Amazon pressured vendors on pricing in unsealed filings, a potential multi‑jurisdictional legal overhang that could create headline risk and fines. California price‑fixing allegations

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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