DraftKings (DKNG) Stock Price, News & Analysis

Company Overview

DraftKings, Inc. is a digital sports entertainment and gaming company that offers daily fantasy sports contests, sports betting, and iGaming services through its online platform. The company provides a range of products that allow users to participate in fantasy leagues across major professional and collegiate sports, place real-money wagers on sporting events, and engage in casino-style games such as slots and table games. DraftKings operates its services via web and mobile applications, aiming to deliver user-friendly experiences with live odds, statistics, and personalized promotions.

Founded in 2012 by Jason Robins, Matt Kalish, and Paul Liberman, DraftKings began as a fantasy sports start-up and quickly grew in popularity by offering daily and weekly contest formats. In 2020, the company completed a business combination with Diamond Eagle Acquisition Corp and SB Tech, transitioning to a publicly traded entity on the NASDAQ under the ticker DKNG. This strategic move provided DraftKings with additional capital to expand its technology infrastructure, marketing initiatives, and regulatory compliance efforts.

DraftKings’ core offerings include its signature Daily Fantasy Sports platform, which covers a broad spectrum of professional sports leagues in North America and Europe. The DraftKings Sportsbook, launched following regulatory approvals in 2018, enables users to place bets on a variety of sporting events, including football, basketball, baseball, hockey, soccer, golf, and more. Complementing these is DraftKings Casino, which features online slots, poker, blackjack, roulette, and other virtual table games. The company employs proprietary risk-management and pricing technology, combining real-time data analytics with user behavior insights to optimize the overall gaming experience.

Headquartered in Boston, Massachusetts, DraftKings holds licenses in numerous U.S. states and international markets where online sports betting and gaming are legally sanctioned. The company has formed partnerships with professional sports leagues, teams, and media organizations to broaden its reach and enhance user engagement. Under the leadership of co-founders Jason Robins (CEO), Matt Kalish (President), and Paul Liberman (Chief Revenue Officer), DraftKings continues to invest in product innovation, regulatory compliance, and responsible gaming initiatives aimed at maintaining industry leadership and long-term growth.

Key Stats

• Today's Range: $43.11 to $44.54
• 50-Day Range: $33.73 to $44.57
• 52-Week Range: $28.69 to $53.61
• Volume: 2.49 million shs
• Average Volume: 10.41 million shs
• Market Capitalization: $39.50 billion
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $54.10
• Consensus Rating: Moderate Buy

DraftKings Stock Analysis - MarketRank™

DraftKings scored higher than 79% of companies evaluated by MarketBeat, and ranked 90th out of 293 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.5 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

DraftKings has received a consensus rating of Moderate Buy. The company's average rating score is 2.96, and is based on 27 buy ratings, 1 hold rating, and no sell ratings.

Amount of Analyst Coverage

DraftKings has been the subject of 20 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 139.06%

Earnings Growth

Earnings for DraftKings are expected to grow by 139.06% in the coming year, from $0.64 to $1.53 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of DraftKings is -53.43, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of DraftKings is -53.43, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Growth Ratio

DraftKings has a PEG Ratio of 1.38. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

DraftKings has a P/B Ratio of 38.65. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 2.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

6.71% of the float of DraftKings has been sold short.

Short Interest Ratio / Days to Cover

DraftKings has a short interest ratio ("days to cover") of 2.8, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in DraftKings has recently increased by 13.57%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

DraftKings does not currently pay a dividend.

Dividend Growth

DraftKings does not have a long track record of dividend growth.

Sustainability and ESG

• Score: 0.0 / 5
• Environmental Score: -0.56

Percentage of Shares Shorted

6.71% of the float of DraftKings has been sold short.

Short Interest Ratio / Days to Cover

DraftKings has a short interest ratio ("days to cover") of 2.8, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in DraftKings has recently increased by 13.57%, indicating that investor sentiment is decreasing significantly.

News and Social Media

• Score: 2.7 / 5
• News Sentiment: 0.89

News Sentiment

DraftKings has a news sentiment score of 0.89. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.68 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 36 news articles for DraftKings this week, compared to 20 articles on an average week.

Search Interest

Only 25 people have searched for DKNG on MarketBeat in the last 30 days. This is a decrease of -31% compared to the previous 30 days.

MarketBeat Follows

Only 10 people have added DraftKings to their MarketBeat watchlist in the last 30 days. This is a decrease of -9% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, DraftKings insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $19,748,622.00 in company stock.

Percentage Held by Insiders

47.08% of the stock of DraftKings is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

Only 37.70% of the stock of DraftKings is held by institutions.

DKNG Stock Analysis - Frequently Asked Questions

How have DKNG shares performed this year?

DraftKings' stock was trading at $37.20 at the beginning of 2025. Since then, DKNG stock has increased by 19.5% and is now trading at $44.4420.

How were DraftKings' earnings last quarter?

DraftKings Inc. (NASDAQ:DKNG) announced its quarterly earnings data on Thursday, February, 13th. The company reported ($0.28) EPS for the quarter, missing analysts' consensus estimates of $0.07 by $0.35. DraftKings had a negative net margin of 7.97% and a negative trailing twelve-month return on equity of 34.55%.
Read the conference call transcript.

Who are DraftKings' major shareholders?

Top institutional investors of DraftKings include Atwood & Palmer Inc. (0.06%), Zevenbergen Capital Investments LLC (0.02%), Mn Services Vermogensbeheer B.V. (0.02%) and Public Employees Retirement System of Ohio (0.02%). Insiders that own company stock include Matthew Kalish, Jason Robins, Paul Liberman, R Stanton Dodge, Harry Sloan, Jason Park, Alan Wayne Ellingson, Erik Bradbury and Jocelyn Moore.
View institutional ownership trends.

How do I buy shares of DraftKings?

Shares of DKNG stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of DraftKings own?

Based on aggregate information from My MarketBeat watchlists, some other companies that DraftKings investors own include NVIDIA (NVDA), Meta Platforms (META), Advanced Micro Devices (AMD), Tesla (TSLA), JPMorgan Chase & Co. (JPM), Salesforce (CRM).

Company Calendar

• Last Earnings: 2/13/2025
• Today: 7/21/2025
• Next Earnings (Estimated): 7/30/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Consumer Discretionary
• Industry: GAMING
• Sub-Industry: Entertainment
• Current Symbol: NASDAQ:DKNG
• CIK: 1883685
• Web: www.draftkings.com
• Phone: 617-986-6744
• Fax: N/A
• Employees: 5,100
• Year Founded: 2012

Price Target and Rating

• Average Price Target for DraftKings: $54.10
• High Price Target: $65.00
• Low Price Target: $35.00
• Potential Upside/Downside: +22.3%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.96
• Research Coverage: 28 Analysts

Profitability

• EPS (Trailing Twelve Months): ($0.83)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 69.15
• P/E Growth: 1.38
• Net Income: -$507.29 million
• Net Margins: -7.97%
• Pretax Margin: -9.78%
• Return on Equity: -34.55%
• Return on Assets: -8.51%

Debt

• Debt-to-Equity Ratio: 2.11
• Current Ratio: 1.20
• Quick Ratio: 1.20

Sales & Book Value

• Annual Sales: $4.77 billion
• Price / Sales: 8.25
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: $1.15 per share
• Price / Book: 38.48

Miscellaneous

• Outstanding Shares: 889,300,000
• Free Float: 470,618,000
• Market Cap: $39.36 billion
• Optionable: Optionable
• Beta: 1.67