DraftKings (DKNG) Competitors $42.98 -1.59 (-3.57%) Closing price 07/11/2025 04:00 PM EasternExtended Trading$42.96 -0.02 (-0.06%) As of 07/11/2025 07:51 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock DKNG vs. CZR, PENN, ROKU, WYNN, FUBO, MGM, RSI, TKO, EDR, and WMGShould you be buying DraftKings stock or one of its competitors? The main competitors of DraftKings include Caesars Entertainment (CZR), PENN Entertainment (PENN), Roku (ROKU), Wynn Resorts (WYNN), fuboTV (FUBO), MGM Resorts International (MGM), Rush Street Interactive (RSI), TKO Group (TKO), Endeavor Group (EDR), and Warner Music Group (WMG). These companies are all part of the "consumer discretionary" sector. DraftKings vs. Its Competitors Caesars Entertainment PENN Entertainment Roku Wynn Resorts fuboTV MGM Resorts International Rush Street Interactive TKO Group Endeavor Group Warner Music Group DraftKings (NASDAQ:DKNG) and Caesars Entertainment (NASDAQ:CZR) are both consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their media sentiment, valuation, earnings, analyst recommendations, institutional ownership, dividends, profitability and risk. Do insiders and institutionals believe in DKNG or CZR? 37.7% of DraftKings shares are owned by institutional investors. Comparatively, 91.8% of Caesars Entertainment shares are owned by institutional investors. 51.2% of DraftKings shares are owned by insiders. Comparatively, 0.8% of Caesars Entertainment shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term. Which has more volatility & risk, DKNG or CZR? DraftKings has a beta of 1.67, suggesting that its share price is 67% more volatile than the S&P 500. Comparatively, Caesars Entertainment has a beta of 2.29, suggesting that its share price is 129% more volatile than the S&P 500. Is DKNG or CZR more profitable? Caesars Entertainment has a net margin of -2.08% compared to DraftKings' net margin of -7.97%. Caesars Entertainment's return on equity of -2.60% beat DraftKings' return on equity.Company Net Margins Return on Equity Return on Assets DraftKings-7.97% -34.55% -8.51% Caesars Entertainment -2.08%-2.60%-0.35% Does the media refer more to DKNG or CZR? In the previous week, Caesars Entertainment had 2 more articles in the media than DraftKings. MarketBeat recorded 18 mentions for Caesars Entertainment and 16 mentions for DraftKings. DraftKings' average media sentiment score of 1.11 beat Caesars Entertainment's score of 0.98 indicating that DraftKings is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment DraftKings 9 Very Positive mention(s) 2 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Caesars Entertainment 7 Very Positive mention(s) 4 Positive mention(s) 4 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Which has better valuation & earnings, DKNG or CZR? Caesars Entertainment has higher revenue and earnings than DraftKings. DraftKings is trading at a lower price-to-earnings ratio than Caesars Entertainment, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioDraftKings$5.00B7.64-$507.29M-$0.83-51.78Caesars Entertainment$11.25B0.56-$278M-$1.09-27.55 Do analysts recommend DKNG or CZR? DraftKings presently has a consensus price target of $53.93, indicating a potential upside of 25.48%. Caesars Entertainment has a consensus price target of $43.20, indicating a potential upside of 43.86%. Given Caesars Entertainment's higher probable upside, analysts clearly believe Caesars Entertainment is more favorable than DraftKings.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score DraftKings 0 Sell rating(s) 1 Hold rating(s) 27 Buy rating(s) 0 Strong Buy rating(s) 2.96Caesars Entertainment 0 Sell rating(s) 3 Hold rating(s) 11 Buy rating(s) 1 Strong Buy rating(s) 2.87 SummaryCaesars Entertainment beats DraftKings on 11 of the 17 factors compared between the two stocks. Get DraftKings News Delivered to You Automatically Sign up to receive the latest news and ratings for DKNG and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding DKNG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart DKNG vs. The Competition Export to ExcelMetricDraftKingsGAMING IndustryDiscretionary SectorNASDAQ ExchangeMarket Cap$38.22B$8.70B$8.23B$9.09BDividend YieldN/A2.10%3.14%4.02%P/E Ratio-51.7821.8121.3320.26Price / Sales7.648.594.03152.10Price / CashN/A20.0316.7457.67Price / Book37.3712.904.655.49Net Income-$507.29M$25.40M$214.95M$250.45M7 Day Performance5.67%2.97%36.31%4.79%1 Month Performance17.75%14.04%45.20%9.59%1 Year Performance13.52%12.08%16.07%16.41% DraftKings Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)DKNGDraftKings4.459 of 5 stars$42.98-3.6%$53.93+25.5%+13.5%$38.22B$5.00B-51.785,100Positive NewsAnalyst ForecastCZRCaesars Entertainment3.8954 of 5 stars$29.97+1.9%$42.50+41.8%-24.9%$6.23B$11.30B-27.5022,000Analyst ForecastPENNPENN Entertainment4.471 of 5 stars$18.31-0.1%$23.15+26.4%-13.4%$2.76B$6.64B-29.5323,118Trending NewsAnalyst ForecastROKURoku2.0726 of 5 stars$88.14+0.1%$90.37+2.5%+45.1%$12.86B$4.11B-120.743,340Trending NewsAnalyst ForecastInsider TradeAnalyst RevisionWYNNWynn Resorts3.258 of 5 stars$110.46+1.6%$112.62+2.0%+29.5%$11.55B$7.13B30.6828,000Analyst ForecastFUBOfuboTV1.6949 of 5 stars$3.62-0.8%$4.06+12.2%+150.4%$1.24B$1.62B18.10510MGMMGM Resorts International4.8702 of 5 stars$37.53+1.4%$46.94+25.1%-17.7%$10.21B$17.24B16.7563,000Analyst ForecastRSIRush Street Interactive2.1018 of 5 stars$15.44+1.0%$15.89+2.9%+67.4%$3.54B$924.08M193.02470Insider TradeTKOTKO Group2.3585 of 5 stars$173.13-1.8%$168.08-2.9%+54.7%$34.26B$2.85B87.881,300Analyst DowngradeInsider TradeAnalyst RevisionEDREndeavor GroupN/A$30.05+4.2%N/A+9.5%$20.62B$7.11B-14.661,120High Trading VolumeWMGWarner Music Group3.6836 of 5 stars$29.49+0.2%$33.68+14.2%-3.7%$15.37B$6.43B33.905,800News CoverageAnalyst ForecastOptions Volume Related Companies and Tools Related Companies Caesars Entertainment Alternatives PENN Entertainment Alternatives Roku Alternatives Wynn Resorts Alternatives fuboTV Alternatives MGM Resorts International Alternatives Rush Street Interactive Alternatives TKO Group Alternatives Endeavor Group Alternatives Warner Music Group Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:DKNG) was last updated on 7/13/2025 by MarketBeat.com Staff From Our PartnersINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredThis Signal Only Flashes Once Every 4 Years – And It Just TriggeredThis same signal has appeared twice before in the past 8 years — both times, it kicked off major moves in cryp...Crypto Swap Profits | SponsoredPresidential Bombshell: $150T Resource to Be Released as soon as this Summer?Something extraordinary is happening in Washington. 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