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Planet Fitness (PLNT) Competitors

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$50.86 +0.88 (+1.77%)
Closing price 09/11/2026 03:58 PM Eastern
Extended Trading
$50.69 -0.17 (-0.34%)
As of 09/11/2026 07:56 PM Eastern
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PLNT vs. PTON, LTH, MTN, PRKS, and FUN

Should you buy Planet Fitness stock or one of its competitors? Planet Fitness's main competitors and comparable companies include Peloton Interactive (PTON), Life Time Group (LTH), Vail Resorts (MTN), United Parks & Resorts (PRKS), and Six Flags Entertainment (FUN). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "consumer discretionary" sector.

How does Planet Fitness compare to Peloton Interactive?

Planet Fitness (NYSE:PLNT) and Peloton Interactive (NASDAQ:PTON) are both mid-cap consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their earnings, analyst recommendations, institutional ownership, profitability, valuation, media sentiment, dividends and risk.

Planet Fitness has a beta of 1.01, meaning that its share price is 1% more volatile than the broader market. Comparatively, Peloton Interactive has a beta of 2.52, meaning that its share price is 152% more volatile than the broader market.

Planet Fitness has a net margin of 16.88% compared to Peloton Interactive's net margin of 2.58%. Peloton Interactive's return on equity of -23.92% beat Planet Fitness' return on equity.

Company Net Margins Return on Equity Return on Assets
Planet Fitness16.88% -59.46% 8.60%
Peloton Interactive 2.58%-23.92%3.00%

95.5% of Planet Fitness shares are owned by institutional investors. Comparatively, 77.0% of Peloton Interactive shares are owned by institutional investors. 0.9% of Planet Fitness shares are owned by insiders. Comparatively, 1.3% of Peloton Interactive shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Planet Fitness has higher earnings, but lower revenue than Peloton Interactive. Planet Fitness is trading at a lower price-to-earnings ratio than Peloton Interactive, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Planet Fitness$1.32B2.90$219.10M$2.9517.24
Peloton Interactive$2.45B0.89$63.20M$0.1241.25

In the previous week, Planet Fitness had 21 more articles in the media than Peloton Interactive. MarketBeat recorded 35 mentions for Planet Fitness and 14 mentions for Peloton Interactive. Peloton Interactive's average media sentiment score of 0.49 beat Planet Fitness' score of 0.30 indicating that Peloton Interactive is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Planet Fitness
5 Very Positive mention(s)
3 Positive mention(s)
27 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Peloton Interactive
2 Very Positive mention(s)
5 Positive mention(s)
5 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Planet Fitness presently has a consensus price target of $70.24, suggesting a potential upside of 38.09%. Peloton Interactive has a consensus price target of $7.95, suggesting a potential upside of 60.61%. Given Peloton Interactive's higher probable upside, analysts plainly believe Peloton Interactive is more favorable than Planet Fitness.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Planet Fitness
1 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.55
Peloton Interactive
1 Sell rating(s)
7 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.31

Summary

Planet Fitness beats Peloton Interactive on 10 of the 17 factors compared between the two stocks.

How does Planet Fitness compare to Life Time Group?

Planet Fitness (NYSE:PLNT) and Life Time Group (NYSE:LTH) are both mid-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their dividends, risk, analyst recommendations, valuation, institutional ownership, profitability, media sentiment and earnings.

In the previous week, Planet Fitness had 18 more articles in the media than Life Time Group. MarketBeat recorded 35 mentions for Planet Fitness and 17 mentions for Life Time Group. Life Time Group's average media sentiment score of 0.73 beat Planet Fitness' score of 0.30 indicating that Life Time Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Planet Fitness
5 Very Positive mention(s)
3 Positive mention(s)
27 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Life Time Group
11 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Planet Fitness has a beta of 1.01, suggesting that its share price is 1% more volatile than the broader market. Comparatively, Life Time Group has a beta of 1.48, suggesting that its share price is 48% more volatile than the broader market.

Planet Fitness has a net margin of 16.88% compared to Life Time Group's net margin of 13.07%. Life Time Group's return on equity of 10.56% beat Planet Fitness' return on equity.

Company Net Margins Return on Equity Return on Assets
Planet Fitness16.88% -59.46% 8.60%
Life Time Group 13.07%10.56%4.13%

Planet Fitness currently has a consensus target price of $70.24, suggesting a potential upside of 38.09%. Life Time Group has a consensus target price of $54.85, suggesting a potential upside of 31.81%. Given Planet Fitness' higher possible upside, analysts clearly believe Planet Fitness is more favorable than Life Time Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Planet Fitness
1 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.55
Life Time Group
0 Sell rating(s)
0 Hold rating(s)
13 Buy rating(s)
2 Strong Buy rating(s)
3.13

95.5% of Planet Fitness shares are owned by institutional investors. Comparatively, 79.4% of Life Time Group shares are owned by institutional investors. 0.9% of Planet Fitness shares are owned by insiders. Comparatively, 13.3% of Life Time Group shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Life Time Group has higher revenue and earnings than Planet Fitness. Planet Fitness is trading at a lower price-to-earnings ratio than Life Time Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Planet Fitness$1.32B2.90$219.10M$2.9517.24
Life Time Group$3.00B3.10$373.67M$1.8422.61

Summary

Life Time Group beats Planet Fitness on 11 of the 17 factors compared between the two stocks.

How does Planet Fitness compare to Vail Resorts?

Vail Resorts (NYSE:MTN) and Planet Fitness (NYSE:PLNT) are both mid-cap consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, institutional ownership, profitability, media sentiment, risk, valuation and earnings.

94.9% of Vail Resorts shares are owned by institutional investors. Comparatively, 95.5% of Planet Fitness shares are owned by institutional investors. 1.2% of Vail Resorts shares are owned by company insiders. Comparatively, 0.9% of Planet Fitness shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

In the previous week, Planet Fitness had 29 more articles in the media than Vail Resorts. MarketBeat recorded 35 mentions for Planet Fitness and 6 mentions for Vail Resorts. Vail Resorts' average media sentiment score of 0.70 beat Planet Fitness' score of 0.30 indicating that Vail Resorts is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vail Resorts
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Planet Fitness
5 Very Positive mention(s)
3 Positive mention(s)
27 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Vail Resorts has higher revenue and earnings than Planet Fitness. Planet Fitness is trading at a lower price-to-earnings ratio than Vail Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vail Resorts$2.96B1.68$280M$4.4031.84
Planet Fitness$1.32B2.90$219.10M$2.9517.24

Vail Resorts currently has a consensus price target of $149.83, suggesting a potential upside of 6.94%. Planet Fitness has a consensus price target of $70.24, suggesting a potential upside of 38.09%. Given Planet Fitness' stronger consensus rating and higher probable upside, analysts clearly believe Planet Fitness is more favorable than Vail Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vail Resorts
2 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.20
Planet Fitness
1 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.55

Vail Resorts has a beta of 0.69, suggesting that its stock price is 31% less volatile than the broader market. Comparatively, Planet Fitness has a beta of 1.01, suggesting that its stock price is 1% more volatile than the broader market.

Planet Fitness has a net margin of 16.88% compared to Vail Resorts' net margin of 5.38%. Vail Resorts' return on equity of 21.88% beat Planet Fitness' return on equity.

Company Net Margins Return on Equity Return on Assets
Vail Resorts5.38% 21.88% 2.67%
Planet Fitness 16.88%-59.46%8.60%

Summary

Planet Fitness beats Vail Resorts on 10 of the 17 factors compared between the two stocks.

How does Planet Fitness compare to United Parks & Resorts?

Planet Fitness (NYSE:PLNT) and United Parks & Resorts (NYSE:PRKS) are both consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their risk, analyst recommendations, institutional ownership, media sentiment, valuation, dividends, earnings and profitability.

Planet Fitness has higher earnings, but lower revenue than United Parks & Resorts. United Parks & Resorts is trading at a lower price-to-earnings ratio than Planet Fitness, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Planet Fitness$1.32B2.90$219.10M$2.9517.24
United Parks & Resorts$1.65B1.00$168.35M$2.5414.37

In the previous week, Planet Fitness had 31 more articles in the media than United Parks & Resorts. MarketBeat recorded 35 mentions for Planet Fitness and 4 mentions for United Parks & Resorts. United Parks & Resorts' average media sentiment score of 1.19 beat Planet Fitness' score of 0.30 indicating that United Parks & Resorts is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Planet Fitness
5 Very Positive mention(s)
3 Positive mention(s)
27 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
United Parks & Resorts
3 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

95.5% of Planet Fitness shares are held by institutional investors. 0.9% of Planet Fitness shares are held by insiders. Comparatively, 1.7% of United Parks & Resorts shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Planet Fitness presently has a consensus price target of $70.24, suggesting a potential upside of 38.09%. United Parks & Resorts has a consensus price target of $46.90, suggesting a potential upside of 28.49%. Given Planet Fitness' stronger consensus rating and higher possible upside, analysts clearly believe Planet Fitness is more favorable than United Parks & Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Planet Fitness
1 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.55
United Parks & Resorts
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21

Planet Fitness has a net margin of 16.88% compared to United Parks & Resorts' net margin of 8.11%. United Parks & Resorts' return on equity of -27.85% beat Planet Fitness' return on equity.

Company Net Margins Return on Equity Return on Assets
Planet Fitness16.88% -59.46% 8.60%
United Parks & Resorts 8.11%-27.85%5.04%

Planet Fitness has a beta of 1.01, meaning that its stock price is 1% more volatile than the broader market. Comparatively, United Parks & Resorts has a beta of 1.14, meaning that its stock price is 14% more volatile than the broader market.

Summary

Planet Fitness beats United Parks & Resorts on 12 of the 17 factors compared between the two stocks.

How does Planet Fitness compare to Six Flags Entertainment?

Six Flags Entertainment (NYSE:FUN) and Planet Fitness (NYSE:PLNT) are both consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their dividends, analyst recommendations, valuation, profitability, earnings, media sentiment, institutional ownership and risk.

Six Flags Entertainment has a beta of 0.38, suggesting that its share price is 62% less volatile than the broader market. Comparatively, Planet Fitness has a beta of 1.01, suggesting that its share price is 1% more volatile than the broader market.

Planet Fitness has lower revenue, but higher earnings than Six Flags Entertainment. Six Flags Entertainment is trading at a lower price-to-earnings ratio than Planet Fitness, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Six Flags Entertainment$3.10B0.43-$1.60B-$17.32N/A
Planet Fitness$1.32B2.90$219.10M$2.9517.24

Planet Fitness has a net margin of 16.88% compared to Six Flags Entertainment's net margin of -57.25%. Six Flags Entertainment's return on equity of 7.43% beat Planet Fitness' return on equity.

Company Net Margins Return on Equity Return on Assets
Six Flags Entertainment-57.25% 7.43% 0.38%
Planet Fitness 16.88%-59.46%8.60%

Six Flags Entertainment presently has a consensus price target of $21.50, indicating a potential upside of 63.23%. Planet Fitness has a consensus price target of $70.24, indicating a potential upside of 38.09%. Given Six Flags Entertainment's higher possible upside, equities analysts plainly believe Six Flags Entertainment is more favorable than Planet Fitness.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Six Flags Entertainment
3 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.25
Planet Fitness
1 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.55

In the previous week, Planet Fitness had 21 more articles in the media than Six Flags Entertainment. MarketBeat recorded 35 mentions for Planet Fitness and 14 mentions for Six Flags Entertainment. Six Flags Entertainment's average media sentiment score of 0.49 beat Planet Fitness' score of 0.30 indicating that Six Flags Entertainment is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Six Flags Entertainment
5 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Planet Fitness
5 Very Positive mention(s)
3 Positive mention(s)
27 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

64.7% of Six Flags Entertainment shares are owned by institutional investors. Comparatively, 95.5% of Planet Fitness shares are owned by institutional investors. 2.1% of Six Flags Entertainment shares are owned by company insiders. Comparatively, 0.9% of Planet Fitness shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Summary

Planet Fitness beats Six Flags Entertainment on 12 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PLNT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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PLNT vs. The Competition

MetricPlanet FitnessHotels, Restaurants & Leisure IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$3.83B$7.62B$12.71B$23.39B
Dividend YieldN/A3.89%58.24%3.56%
P/E Ratio17.2421.6845.7828.71
Price / Sales2.90339.6293.5721.10
Price / Cash9.7721.6728.5634.17
Price / Book-8.494.604.084.74
Net Income$219.10M$262.26M$445.67M$1.07B
7 Day Performance0.16%-2.26%-2.31%-2.00%
1 Month Performance5.07%-4.66%-3.96%-2.69%
1 Year Performance-50.09%-6.49%-6.12%10.45%

Planet Fitness Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
PLNT
Planet Fitness
4.4223 of 5 stars
$50.86
+1.8%
$70.24
+38.1%
-50.8%$3.83B$1.32B17.244,020
PTON
Peloton Interactive
3.9968 of 5 stars
$5.36
-1.7%
$7.94
+48.2%
-35.3%$2.39B$2.45B44.671,736
LTH
Life Time Group
4.9256 of 5 stars
$42.05
-3.4%
$54.85
+30.4%
+42.0%$9.72B$3.00B22.8544,000
MTN
Vail Resorts
2.7352 of 5 stars
$136.66
-3.7%
$149.83
+9.6%
-5.0%$5.06B$2.96B31.066,800
PRKS
United Parks & Resorts
3.9976 of 5 stars
$40.02
-5.8%
$47.30
+18.2%
-27.3%$1.93B$1.66B15.7616,200

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This page (NYSE:PLNT) was last updated on 9/12/2026 by MarketBeat.com Staff.
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