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Super Group (SGHC) (SGHC) Competitors

Super Group (SGHC) logo
$11.23 -0.13 (-1.11%)
Closing price 10/2/2026 03:59 PM Eastern
Extended Trading
$11.24 +0.01 (+0.10%)
As of 10/2/2026 07:30 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.
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SGHC vs. FLUT, DKNG, WYNN, MGM, and CZR

Should you buy Super Group (SGHC) stock or one of its competitors? Super Group (SGHC)'s main competitors and comparable companies include Flutter Entertainment (FLUT), DraftKings (DKNG), Wynn Resorts (WYNN), MGM Resorts International (MGM), and Caesars Entertainment (CZR). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "casinos & gaming" industry.

How does Super Group (SGHC) compare to Flutter Entertainment?

Flutter Entertainment (NYSE:FLUT) and Super Group (SGHC) (NYSE:SGHC) are both consumer discretionary companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, profitability, dividends, analyst recommendations, media sentiment, institutional ownership, earnings and risk.

Super Group (SGHC) has a net margin of 15.22% compared to Flutter Entertainment's net margin of -4.39%. Super Group (SGHC)'s return on equity of 47.37% beat Flutter Entertainment's return on equity.

Company Net Margins Return on Equity Return on Assets
Flutter Entertainment-4.39% 7.27% 2.33%
Super Group (SGHC) 15.22%47.37%29.05%

5.1% of Super Group (SGHC) shares are owned by institutional investors. 0.1% of Flutter Entertainment shares are owned by company insiders. Comparatively, 10.4% of Super Group (SGHC) shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Flutter Entertainment has a beta of 1.39, indicating that its share price is 39% more volatile than the broader market. Comparatively, Super Group (SGHC) has a beta of 1.1, indicating that its share price is 10% more volatile than the broader market.

Flutter Entertainment presently has a consensus price target of $155.37, suggesting a potential upside of 107.41%. Super Group (SGHC) has a consensus price target of $19.00, suggesting a potential upside of 69.13%. Given Flutter Entertainment's higher possible upside, research analysts plainly believe Flutter Entertainment is more favorable than Super Group (SGHC).

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Flutter Entertainment
3 Sell rating(s)
9 Hold rating(s)
17 Buy rating(s)
2 Strong Buy rating(s)
2.58
Super Group (SGHC)
0 Sell rating(s)
2 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.75

Super Group (SGHC) has lower revenue, but higher earnings than Flutter Entertainment. Flutter Entertainment is trading at a lower price-to-earnings ratio than Super Group (SGHC), indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Flutter Entertainment$16.38B0.79-$310M-$4.30N/A
Super Group (SGHC)$2.23B2.55$217M$0.7215.60

In the previous week, Flutter Entertainment had 17 more articles in the media than Super Group (SGHC). MarketBeat recorded 19 mentions for Flutter Entertainment and 2 mentions for Super Group (SGHC). Flutter Entertainment's average media sentiment score of 0.30 beat Super Group (SGHC)'s score of 0.20 indicating that Flutter Entertainment is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Flutter Entertainment
4 Very Positive mention(s)
7 Positive mention(s)
4 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral
Super Group (SGHC)
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Super Group (SGHC) beats Flutter Entertainment on 10 of the 17 factors compared between the two stocks.

How does Super Group (SGHC) compare to DraftKings?

DraftKings (NASDAQ:DKNG) and Super Group (SGHC) (NYSE:SGHC) are both mid-cap consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their risk, institutional ownership, earnings, dividends, media sentiment, valuation, profitability and analyst recommendations.

37.7% of DraftKings shares are held by institutional investors. Comparatively, 5.1% of Super Group (SGHC) shares are held by institutional investors. 47.2% of DraftKings shares are held by insiders. Comparatively, 10.4% of Super Group (SGHC) shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

In the previous week, DraftKings had 23 more articles in the media than Super Group (SGHC). MarketBeat recorded 25 mentions for DraftKings and 2 mentions for Super Group (SGHC). Super Group (SGHC)'s average media sentiment score of 0.20 beat DraftKings' score of 0.13 indicating that Super Group (SGHC) is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
DraftKings
7 Very Positive mention(s)
2 Positive mention(s)
12 Neutral mention(s)
2 Negative mention(s)
1 Very Negative mention(s)
Neutral
Super Group (SGHC)
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

DraftKings presently has a consensus target price of $34.14, indicating a potential upside of 83.63%. Super Group (SGHC) has a consensus target price of $19.00, indicating a potential upside of 69.13%. Given DraftKings' higher probable upside, equities analysts clearly believe DraftKings is more favorable than Super Group (SGHC).

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
DraftKings
2 Sell rating(s)
8 Hold rating(s)
30 Buy rating(s)
1 Strong Buy rating(s)
2.73
Super Group (SGHC)
0 Sell rating(s)
2 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.75

Super Group (SGHC) has a net margin of 15.22% compared to DraftKings' net margin of -2.68%. Super Group (SGHC)'s return on equity of 47.37% beat DraftKings' return on equity.

Company Net Margins Return on Equity Return on Assets
DraftKings-2.68% -11.26% -1.61%
Super Group (SGHC) 15.22%47.37%29.05%

Super Group (SGHC) has lower revenue, but higher earnings than DraftKings. DraftKings is trading at a lower price-to-earnings ratio than Super Group (SGHC), indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
DraftKings$6.05B1.52$3.71M-$0.38N/A
Super Group (SGHC)$2.23B2.55$217M$0.7215.60

DraftKings has a beta of 1.61, suggesting that its share price is 61% more volatile than the broader market. Comparatively, Super Group (SGHC) has a beta of 1.1, suggesting that its share price is 10% more volatile than the broader market.

Summary

Super Group (SGHC) beats DraftKings on 9 of the 17 factors compared between the two stocks.

How does Super Group (SGHC) compare to Wynn Resorts?

Super Group (SGHC) (NYSE:SGHC) and Wynn Resorts (NASDAQ:WYNN) are both mid-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, media sentiment, valuation, institutional ownership, risk, profitability, analyst recommendations and dividends.

Super Group (SGHC) has a beta of 1.1, suggesting that its share price is 10% more volatile than the broader market. Comparatively, Wynn Resorts has a beta of 0.96, suggesting that its share price is 4% less volatile than the broader market.

5.1% of Super Group (SGHC) shares are held by institutional investors. Comparatively, 88.6% of Wynn Resorts shares are held by institutional investors. 10.4% of Super Group (SGHC) shares are held by company insiders. Comparatively, 0.9% of Wynn Resorts shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Wynn Resorts has higher revenue and earnings than Super Group (SGHC). Super Group (SGHC) is trading at a lower price-to-earnings ratio than Wynn Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Super Group (SGHC)$2.23B2.55$217M$0.7215.60
Wynn Resorts$7.14B1.09$327.33M$4.0318.83

In the previous week, Wynn Resorts had 7 more articles in the media than Super Group (SGHC). MarketBeat recorded 9 mentions for Wynn Resorts and 2 mentions for Super Group (SGHC). Super Group (SGHC)'s average media sentiment score of 0.20 beat Wynn Resorts' score of -0.07 indicating that Super Group (SGHC) is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Super Group (SGHC)
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Wynn Resorts
1 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Neutral

Super Group (SGHC) pays an annual dividend of $0.20 per share and has a dividend yield of 1.8%. Wynn Resorts pays an annual dividend of $1.00 per share and has a dividend yield of 1.3%. Super Group (SGHC) pays out 27.8% of its earnings in the form of a dividend. Wynn Resorts pays out 24.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Wynn Resorts has raised its dividend for 1 consecutive years.

Super Group (SGHC) presently has a consensus target price of $19.00, indicating a potential upside of 69.13%. Wynn Resorts has a consensus target price of $133.35, indicating a potential upside of 75.74%. Given Wynn Resorts' stronger consensus rating and higher possible upside, analysts plainly believe Wynn Resorts is more favorable than Super Group (SGHC).

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Super Group (SGHC)
0 Sell rating(s)
2 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.75
Wynn Resorts
0 Sell rating(s)
2 Hold rating(s)
17 Buy rating(s)
1 Strong Buy rating(s)
2.95

Super Group (SGHC) has a net margin of 15.22% compared to Wynn Resorts' net margin of 6.05%. Super Group (SGHC)'s return on equity of 47.37% beat Wynn Resorts' return on equity.

Company Net Margins Return on Equity Return on Assets
Super Group (SGHC)15.22% 47.37% 29.05%
Wynn Resorts 6.05%-46.52%3.60%

Summary

Wynn Resorts beats Super Group (SGHC) on 12 of the 20 factors compared between the two stocks.

How does Super Group (SGHC) compare to MGM Resorts International?

Super Group (SGHC) (NYSE:SGHC) and MGM Resorts International (NYSE:MGM) are both mid-cap consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, institutional ownership, risk, media sentiment, profitability, valuation, dividends and earnings.

5.1% of Super Group (SGHC) shares are owned by institutional investors. Comparatively, 68.1% of MGM Resorts International shares are owned by institutional investors. 10.4% of Super Group (SGHC) shares are owned by insiders. Comparatively, 3.4% of MGM Resorts International shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Super Group (SGHC) has a beta of 1.1, suggesting that its stock price is 10% more volatile than the broader market. Comparatively, MGM Resorts International has a beta of 1.35, suggesting that its stock price is 35% more volatile than the broader market.

In the previous week, MGM Resorts International had 5 more articles in the media than Super Group (SGHC). MarketBeat recorded 7 mentions for MGM Resorts International and 2 mentions for Super Group (SGHC). Super Group (SGHC)'s average media sentiment score of 0.20 beat MGM Resorts International's score of -0.09 indicating that Super Group (SGHC) is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Super Group (SGHC)
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
MGM Resorts International
1 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Neutral

Super Group (SGHC) presently has a consensus target price of $19.00, indicating a potential upside of 69.13%. MGM Resorts International has a consensus target price of $52.61, indicating a potential upside of 72.55%. Given MGM Resorts International's higher probable upside, analysts plainly believe MGM Resorts International is more favorable than Super Group (SGHC).

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Super Group (SGHC)
0 Sell rating(s)
2 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.75
MGM Resorts International
2 Sell rating(s)
9 Hold rating(s)
9 Buy rating(s)
2 Strong Buy rating(s)
2.50

Super Group (SGHC) has higher earnings, but lower revenue than MGM Resorts International. Super Group (SGHC) is trading at a lower price-to-earnings ratio than MGM Resorts International, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Super Group (SGHC)$2.23B2.55$217M$0.7215.60
MGM Resorts International$17.54B0.44$205.86M$1.6518.48

Super Group (SGHC) has a net margin of 15.22% compared to MGM Resorts International's net margin of 2.40%. Super Group (SGHC)'s return on equity of 47.37% beat MGM Resorts International's return on equity.

Company Net Margins Return on Equity Return on Assets
Super Group (SGHC)15.22% 47.37% 29.05%
MGM Resorts International 2.40%23.30%1.90%

Summary

MGM Resorts International beats Super Group (SGHC) on 9 of the 17 factors compared between the two stocks.

How does Super Group (SGHC) compare to Caesars Entertainment?

Super Group (SGHC) (NYSE:SGHC) and Caesars Entertainment (NASDAQ:CZR) are both mid-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their analyst recommendations, risk, institutional ownership, dividends, profitability, earnings, valuation and media sentiment.

Super Group (SGHC) has a beta of 1.1, suggesting that its share price is 10% more volatile than the broader market. Comparatively, Caesars Entertainment has a beta of 1.85, suggesting that its share price is 85% more volatile than the broader market.

In the previous week, Caesars Entertainment had 1 more articles in the media than Super Group (SGHC). MarketBeat recorded 3 mentions for Caesars Entertainment and 2 mentions for Super Group (SGHC). Caesars Entertainment's average media sentiment score of 0.67 beat Super Group (SGHC)'s score of 0.20 indicating that Caesars Entertainment is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Super Group (SGHC)
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Caesars Entertainment
2 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Super Group (SGHC) has higher earnings, but lower revenue than Caesars Entertainment. Caesars Entertainment is trading at a lower price-to-earnings ratio than Super Group (SGHC), indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Super Group (SGHC)$2.23B2.55$217M$0.7215.60
Caesars Entertainment$11.49B0.53-$502M-$2.28N/A

Super Group (SGHC) has a net margin of 15.22% compared to Caesars Entertainment's net margin of -3.99%. Super Group (SGHC)'s return on equity of 47.37% beat Caesars Entertainment's return on equity.

Company Net Margins Return on Equity Return on Assets
Super Group (SGHC)15.22% 47.37% 29.05%
Caesars Entertainment -3.99%-7.64%-0.89%

Super Group (SGHC) currently has a consensus price target of $19.00, suggesting a potential upside of 69.13%. Caesars Entertainment has a consensus price target of $30.71, suggesting a potential upside of 3.59%. Given Super Group (SGHC)'s stronger consensus rating and higher possible upside, equities analysts clearly believe Super Group (SGHC) is more favorable than Caesars Entertainment.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Super Group (SGHC)
0 Sell rating(s)
2 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.75
Caesars Entertainment
2 Sell rating(s)
15 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.00

5.1% of Super Group (SGHC) shares are owned by institutional investors. Comparatively, 91.8% of Caesars Entertainment shares are owned by institutional investors. 10.4% of Super Group (SGHC) shares are owned by insiders. Comparatively, 1.2% of Caesars Entertainment shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Super Group (SGHC) beats Caesars Entertainment on 11 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SGHC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SGHC vs. The Competition

Export
MetricSuper Group (SGHC)Hotels, Restaurants & Leisure IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$5.69B$7.25B$12.32B$22.78B
Dividend Yield1.78%3.98%73.14%3.72%
P/E Ratio15.5421.0344.3727.81
Price / Sales2.55338.0993.0320.21
Price / Cash15.8520.5318.1719.11
Price / Book7.114.353.964.67
Net Income$217M$261.14M$445.29M$1.07B
7 Day Performance-6.06%-0.40%-0.87%-1.06%
1 Month Performance-19.76%-5.60%-4.86%-5.60%
1 Year Performance-20.30%-9.15%-7.90%5.09%

Super Group (SGHC) Competitors List

Export
CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SGHC
Super Group (SGHC)
4.3629 of 5 stars		$11.23
-1.1%		$19.00
+69.1%		-20.3%$5.69B$2.23B15.542,900
FLUT
Flutter Entertainment
3.494 of 5 stars		$76.68
-7.9%		$155.48
+102.8%		-70.8%$14.44B$16.38BN/A28,518
DKNG
DraftKings
4.2014 of 5 stars		$21.16
-3.9%		$34.29
+62.1%		-47.4%$10.93B$6.05BN/A5,500
WYNN
Wynn Resorts
4.8642 of 5 stars		$80.51
-0.8%		$133.35
+65.6%		-38.6%$8.35B$7.14B19.9828,500
MGM
MGM Resorts International
3.9574 of 5 stars		$31.83
-2.3%		$52.24
+64.1%		-10.1%$8.20B$17.54B19.2962,000

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This page (NYSE:SGHC) was last updated on 10/4/2026 by MarketBeat.com Staff.
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