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United Parks & Resorts (PRKS) Competitors

United Parks & Resorts logo
$44.51 -1.55 (-3.36%)
As of 02:28 PM Eastern
This is a fair market value price provided by Massive. Learn more.

PRKS vs. FUN, VAC, MTN, PLNT, and BOWL

Should you buy United Parks & Resorts stock or one of its competitors? MarketBeat compares United Parks & Resorts with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with United Parks & Resorts include Six Flags Entertainment (FUN), Marriott Vacations Worldwide (VAC), Vail Resorts (MTN), Planet Fitness (PLNT), and Bowlero (BOWL). These companies are all part of the "hotels, restaurants & leisure" industry.

How does United Parks & Resorts compare to Six Flags Entertainment?

Six Flags Entertainment (NYSE:FUN) and United Parks & Resorts (NYSE:PRKS) are both consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their profitability, valuation, risk, dividends, earnings, analyst recommendations, institutional ownership and media sentiment.

64.7% of Six Flags Entertainment shares are held by institutional investors. 2.1% of Six Flags Entertainment shares are held by company insiders. Comparatively, 1.7% of United Parks & Resorts shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Six Flags Entertainment has a beta of 0.4, meaning that its stock price is 60% less volatile than the broader market. Comparatively, United Parks & Resorts has a beta of 1.16, meaning that its stock price is 16% more volatile than the broader market.

Six Flags Entertainment presently has a consensus price target of $25.00, indicating a potential upside of 58.90%. United Parks & Resorts has a consensus price target of $48.10, indicating a potential upside of 9.10%. Given Six Flags Entertainment's stronger consensus rating and higher possible upside, equities analysts clearly believe Six Flags Entertainment is more favorable than United Parks & Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Six Flags Entertainment
1 Sell rating(s)
6 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.56
United Parks & Resorts
0 Sell rating(s)
10 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.29

In the previous week, United Parks & Resorts had 9 more articles in the media than Six Flags Entertainment. MarketBeat recorded 18 mentions for United Parks & Resorts and 9 mentions for Six Flags Entertainment. Six Flags Entertainment's average media sentiment score of 1.56 beat United Parks & Resorts' score of 0.21 indicating that Six Flags Entertainment is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Six Flags Entertainment
4 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Very Positive
United Parks & Resorts
4 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral

United Parks & Resorts has lower revenue, but higher earnings than Six Flags Entertainment. Six Flags Entertainment is trading at a lower price-to-earnings ratio than United Parks & Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Six Flags Entertainment$3.12B0.51-$1.60B-$16.32N/A
United Parks & Resorts$1.66B1.25$168.35M$2.6516.64

United Parks & Resorts has a net margin of 8.11% compared to Six Flags Entertainment's net margin of -52.76%. Six Flags Entertainment's return on equity of 5.17% beat United Parks & Resorts' return on equity.

Company Net Margins Return on Equity Return on Assets
Six Flags Entertainment-52.76% 5.17% 0.51%
United Parks & Resorts 8.11%-27.85%5.04%

Summary

Six Flags Entertainment beats United Parks & Resorts on 9 of the 17 factors compared between the two stocks.

How does United Parks & Resorts compare to Marriott Vacations Worldwide?

Marriott Vacations Worldwide (NYSE:VAC) and United Parks & Resorts (NYSE:PRKS) are both mid-cap consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their earnings, analyst recommendations, media sentiment, dividends, risk, valuation, profitability and institutional ownership.

89.5% of Marriott Vacations Worldwide shares are held by institutional investors. 13.3% of Marriott Vacations Worldwide shares are held by company insiders. Comparatively, 1.7% of United Parks & Resorts shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

United Parks & Resorts has a net margin of 8.11% compared to Marriott Vacations Worldwide's net margin of -6.72%. Marriott Vacations Worldwide's return on equity of 11.37% beat United Parks & Resorts' return on equity.

Company Net Margins Return on Equity Return on Assets
Marriott Vacations Worldwide-6.72% 11.37% 2.58%
United Parks & Resorts 8.11%-27.85%5.04%

United Parks & Resorts has lower revenue, but higher earnings than Marriott Vacations Worldwide. Marriott Vacations Worldwide is trading at a lower price-to-earnings ratio than United Parks & Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Marriott Vacations Worldwide$5.03B0.82-$308M-$10.09N/A
United Parks & Resorts$1.66B1.25$168.35M$2.6516.64

In the previous week, United Parks & Resorts had 6 more articles in the media than Marriott Vacations Worldwide. MarketBeat recorded 18 mentions for United Parks & Resorts and 12 mentions for Marriott Vacations Worldwide. Marriott Vacations Worldwide's average media sentiment score of 0.91 beat United Parks & Resorts' score of 0.21 indicating that Marriott Vacations Worldwide is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Marriott Vacations Worldwide
6 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
United Parks & Resorts
4 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral

Marriott Vacations Worldwide currently has a consensus price target of $86.70, indicating a potential downside of 27.53%. United Parks & Resorts has a consensus price target of $48.10, indicating a potential upside of 9.10%. Given United Parks & Resorts' higher probable upside, analysts clearly believe United Parks & Resorts is more favorable than Marriott Vacations Worldwide.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Marriott Vacations Worldwide
3 Sell rating(s)
2 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.33
United Parks & Resorts
0 Sell rating(s)
10 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.29

Marriott Vacations Worldwide has a beta of 1.23, suggesting that its stock price is 23% more volatile than the broader market. Comparatively, United Parks & Resorts has a beta of 1.16, suggesting that its stock price is 16% more volatile than the broader market.

Summary

Marriott Vacations Worldwide and United Parks & Resorts tied by winning 8 of the 16 factors compared between the two stocks.

How does United Parks & Resorts compare to Vail Resorts?

United Parks & Resorts (NYSE:PRKS) and Vail Resorts (NYSE:MTN) are both mid-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, analyst recommendations, valuation, media sentiment, institutional ownership, risk, earnings and dividends.

Vail Resorts has higher revenue and earnings than United Parks & Resorts. United Parks & Resorts is trading at a lower price-to-earnings ratio than Vail Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
United Parks & Resorts$1.66B1.25$168.35M$2.6516.64
Vail Resorts$2.83B1.87$280M$4.4033.70

United Parks & Resorts presently has a consensus target price of $48.10, suggesting a potential upside of 9.10%. Vail Resorts has a consensus target price of $151.45, suggesting a potential upside of 2.14%. Given United Parks & Resorts' stronger consensus rating and higher possible upside, analysts plainly believe United Parks & Resorts is more favorable than Vail Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
United Parks & Resorts
0 Sell rating(s)
10 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.29
Vail Resorts
2 Sell rating(s)
7 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.21

United Parks & Resorts has a beta of 1.16, suggesting that its stock price is 16% more volatile than the broader market. Comparatively, Vail Resorts has a beta of 0.7, suggesting that its stock price is 30% less volatile than the broader market.

In the previous week, United Parks & Resorts and United Parks & Resorts both had 18 articles in the media. Vail Resorts' average media sentiment score of 0.93 beat United Parks & Resorts' score of 0.21 indicating that Vail Resorts is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
United Parks & Resorts
4 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral
Vail Resorts
8 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

94.9% of Vail Resorts shares are held by institutional investors. 1.7% of United Parks & Resorts shares are held by insiders. Comparatively, 1.2% of Vail Resorts shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

United Parks & Resorts has a net margin of 8.11% compared to Vail Resorts' net margin of 5.38%. Vail Resorts' return on equity of 21.88% beat United Parks & Resorts' return on equity.

Company Net Margins Return on Equity Return on Assets
United Parks & Resorts8.11% -27.85% 5.04%
Vail Resorts 5.38%21.88%2.67%

Summary

Vail Resorts beats United Parks & Resorts on 9 of the 15 factors compared between the two stocks.

How does United Parks & Resorts compare to Planet Fitness?

Planet Fitness (NYSE:PLNT) and United Parks & Resorts (NYSE:PRKS) are both mid-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, institutional ownership, valuation, profitability, risk, analyst recommendations, dividends and media sentiment.

Planet Fitness has a net margin of 16.52% compared to United Parks & Resorts' net margin of 8.11%. United Parks & Resorts' return on equity of -27.85% beat Planet Fitness' return on equity.

Company Net Margins Return on Equity Return on Assets
Planet Fitness16.52% -81.29% 8.66%
United Parks & Resorts 8.11%-27.85%5.04%

Planet Fitness has higher earnings, but lower revenue than United Parks & Resorts. United Parks & Resorts is trading at a lower price-to-earnings ratio than Planet Fitness, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Planet Fitness$1.38B3.03$219.10M$2.7719.05
United Parks & Resorts$1.66B1.25$168.35M$2.6516.64

In the previous week, Planet Fitness had 23 more articles in the media than United Parks & Resorts. MarketBeat recorded 41 mentions for Planet Fitness and 18 mentions for United Parks & Resorts. Planet Fitness' average media sentiment score of 0.28 beat United Parks & Resorts' score of 0.21 indicating that Planet Fitness is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Planet Fitness
6 Very Positive mention(s)
4 Positive mention(s)
29 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
United Parks & Resorts
4 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral

Planet Fitness currently has a consensus price target of $74.50, indicating a potential upside of 41.20%. United Parks & Resorts has a consensus price target of $48.10, indicating a potential upside of 9.10%. Given Planet Fitness' stronger consensus rating and higher possible upside, research analysts plainly believe Planet Fitness is more favorable than United Parks & Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Planet Fitness
1 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.55
United Parks & Resorts
0 Sell rating(s)
10 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.29

95.5% of Planet Fitness shares are owned by institutional investors. 0.9% of Planet Fitness shares are owned by company insiders. Comparatively, 1.7% of United Parks & Resorts shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Planet Fitness has a beta of 1.03, suggesting that its share price is 3% more volatile than the broader market. Comparatively, United Parks & Resorts has a beta of 1.16, suggesting that its share price is 16% more volatile than the broader market.

Summary

Planet Fitness beats United Parks & Resorts on 13 of the 17 factors compared between the two stocks.

How does United Parks & Resorts compare to Bowlero?

United Parks & Resorts (NYSE:PRKS) and Bowlero (NYSE:BOWL) are both consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their dividends, analyst recommendations, institutional ownership, risk, profitability, earnings, valuation and media sentiment.

United Parks & Resorts has a beta of 1.16, suggesting that its share price is 16% more volatile than the broader market. Comparatively, Bowlero has a beta of 0.7, suggesting that its share price is 30% less volatile than the broader market.

United Parks & Resorts has higher revenue and earnings than Bowlero. Bowlero is trading at a lower price-to-earnings ratio than United Parks & Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
United Parks & Resorts$1.66B1.25$168.35M$2.6516.64
Bowlero$1.19B0.84-$83.58M-$0.61N/A

In the previous week, United Parks & Resorts had 18 more articles in the media than Bowlero. MarketBeat recorded 18 mentions for United Parks & Resorts and 0 mentions for Bowlero. United Parks & Resorts' average media sentiment score of 0.21 beat Bowlero's score of 0.00 indicating that United Parks & Resorts is being referred to more favorably in the media.

Company Overall Sentiment
United Parks & Resorts Neutral
Bowlero Neutral

United Parks & Resorts currently has a consensus target price of $48.10, indicating a potential upside of 9.10%. Given United Parks & Resorts' stronger consensus rating and higher probable upside, equities research analysts plainly believe United Parks & Resorts is more favorable than Bowlero.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
United Parks & Resorts
0 Sell rating(s)
10 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.29
Bowlero
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

68.1% of Bowlero shares are owned by institutional investors. 1.7% of United Parks & Resorts shares are owned by company insiders. Comparatively, 79.9% of Bowlero shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

United Parks & Resorts has a net margin of 8.11% compared to Bowlero's net margin of -6.63%. United Parks & Resorts' return on equity of -27.85% beat Bowlero's return on equity.

Company Net Margins Return on Equity Return on Assets
United Parks & Resorts8.11% -27.85% 5.04%
Bowlero -6.63%-31.58%1.31%

Summary

United Parks & Resorts beats Bowlero on 14 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PRKS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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PRKS vs. The Competition

MetricUnited Parks & ResortsHotels, Restaurants & Leisure IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$2.08B$8.25B$13.24B$24.05B
Dividend YieldN/A3.84%52.78%3.70%
P/E Ratio17.3623.6147.8431.99
Price / Sales1.25341.8190.61165.59
Price / Cash7.2522.1426.4332.36
Price / Book-3.375.014.536.89
Net Income$168.35M$263.23M$445.11M$1.07B
7 Day Performance-3.31%0.43%0.86%1.98%
1 Month Performance-6.43%-0.22%0.89%1.56%
1 Year Performance-4.74%-2.66%2.74%19.55%

United Parks & Resorts Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
PRKS
United Parks & Resorts
3.3031 of 5 stars
$44.51
-3.4%
$48.10
+8.1%
-3.1%$2.09B$1.66B17.4816,200
FUN
Six Flags Entertainment
4.5051 of 5 stars
$18.12
+2.8%
$25.00
+38.0%
-38.9%$1.85B$3.10BN/A95,225
VAC
Marriott Vacations Worldwide
2.5531 of 5 stars
$98.93
+1.6%
$86.70
-12.4%
+39.2%$3.40B$5.09BN/A21,100
MTN
Vail Resorts
3.5186 of 5 stars
$149.76
+0.4%
$151.45
+1.1%
+1.1%$5.34B$2.96B34.046,800
PLNT
Planet Fitness
4.4422 of 5 stars
$55.93
-0.5%
$74.50
+33.2%
-48.3%$4.44B$1.32B20.194,020

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This page (NYSE:PRKS) was last updated on 8/6/2026 by MarketBeat.com Staff.
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