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United Parks & Resorts (PRKS) Competitors

United Parks & Resorts logo
$43.33 -0.39 (-0.89%)
As of 03:46 PM Eastern

PRKS vs. FUN, VAC, MTN, PLNT, and BOWL

Should you buy United Parks & Resorts stock or one of its competitors? United Parks & Resorts's main competitors and comparable companies include Six Flags Entertainment (FUN), Marriott Vacations Worldwide (VAC), Vail Resorts (MTN), Planet Fitness (PLNT), and Bowlero (BOWL). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "hotels, restaurants & leisure" industry.

How does United Parks & Resorts compare to Six Flags Entertainment?

United Parks & Resorts (NYSE:PRKS) and Six Flags Entertainment (NYSE:FUN) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, dividends, valuation, risk, earnings, profitability, media sentiment and institutional ownership.

United Parks & Resorts has a net margin of 8.11% compared to Six Flags Entertainment's net margin of -57.25%. Six Flags Entertainment's return on equity of 7.43% beat United Parks & Resorts' return on equity.

Company Net Margins Return on Equity Return on Assets
United Parks & Resorts8.11% -27.85% 5.04%
Six Flags Entertainment -57.25%7.43%0.38%

United Parks & Resorts has a beta of 1.16, meaning that its share price is 16% more volatile than the broader market. Comparatively, Six Flags Entertainment has a beta of 0.4, meaning that its share price is 60% less volatile than the broader market.

64.7% of Six Flags Entertainment shares are owned by institutional investors. 1.7% of United Parks & Resorts shares are owned by company insiders. Comparatively, 2.1% of Six Flags Entertainment shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

In the previous week, Six Flags Entertainment had 7 more articles in the media than United Parks & Resorts. MarketBeat recorded 9 mentions for Six Flags Entertainment and 2 mentions for United Parks & Resorts. United Parks & Resorts' average media sentiment score of 1.27 beat Six Flags Entertainment's score of 1.09 indicating that United Parks & Resorts is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
United Parks & Resorts
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Six Flags Entertainment
5 Very Positive mention(s)
3 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

United Parks & Resorts has higher earnings, but lower revenue than Six Flags Entertainment. Six Flags Entertainment is trading at a lower price-to-earnings ratio than United Parks & Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
United Parks & Resorts$1.66B1.18$168.35M$2.5417.06
Six Flags Entertainment$3.10B0.53-$1.60B-$17.32N/A

United Parks & Resorts presently has a consensus target price of $47.30, suggesting a potential upside of 9.16%. Six Flags Entertainment has a consensus target price of $21.93, suggesting a potential upside of 35.86%. Given Six Flags Entertainment's stronger consensus rating and higher possible upside, analysts clearly believe Six Flags Entertainment is more favorable than United Parks & Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
United Parks & Resorts
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21
Six Flags Entertainment
3 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.25

Summary

United Parks & Resorts and Six Flags Entertainment tied by winning 8 of the 16 factors compared between the two stocks.

How does United Parks & Resorts compare to Marriott Vacations Worldwide?

United Parks & Resorts (NYSE:PRKS) and Marriott Vacations Worldwide (NYSE:VAC) are both consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their dividends, analyst recommendations, valuation, earnings, risk, institutional ownership, profitability and media sentiment.

United Parks & Resorts presently has a consensus price target of $47.30, indicating a potential upside of 9.16%. Marriott Vacations Worldwide has a consensus price target of $101.45, indicating a potential downside of 12.26%. Given United Parks & Resorts' higher possible upside, equities analysts plainly believe United Parks & Resorts is more favorable than Marriott Vacations Worldwide.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
United Parks & Resorts
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21
Marriott Vacations Worldwide
3 Sell rating(s)
2 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.46

In the previous week, Marriott Vacations Worldwide had 8 more articles in the media than United Parks & Resorts. MarketBeat recorded 10 mentions for Marriott Vacations Worldwide and 2 mentions for United Parks & Resorts. United Parks & Resorts' average media sentiment score of 1.27 beat Marriott Vacations Worldwide's score of 0.87 indicating that United Parks & Resorts is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
United Parks & Resorts
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Marriott Vacations Worldwide
6 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

United Parks & Resorts has a beta of 1.16, suggesting that its stock price is 16% more volatile than the broader market. Comparatively, Marriott Vacations Worldwide has a beta of 1.23, suggesting that its stock price is 23% more volatile than the broader market.

United Parks & Resorts has a net margin of 8.11% compared to Marriott Vacations Worldwide's net margin of -6.47%. Marriott Vacations Worldwide's return on equity of 12.27% beat United Parks & Resorts' return on equity.

Company Net Margins Return on Equity Return on Assets
United Parks & Resorts8.11% -27.85% 5.04%
Marriott Vacations Worldwide -6.47%12.27%2.68%

89.5% of Marriott Vacations Worldwide shares are owned by institutional investors. 1.7% of United Parks & Resorts shares are owned by company insiders. Comparatively, 13.3% of Marriott Vacations Worldwide shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

United Parks & Resorts has higher earnings, but lower revenue than Marriott Vacations Worldwide. Marriott Vacations Worldwide is trading at a lower price-to-earnings ratio than United Parks & Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
United Parks & Resorts$1.66B1.18$168.35M$2.5417.06
Marriott Vacations Worldwide$5.03B0.79-$308M-$9.74N/A

Summary

Marriott Vacations Worldwide beats United Parks & Resorts on 9 of the 17 factors compared between the two stocks.

How does United Parks & Resorts compare to Vail Resorts?

United Parks & Resorts (NYSE:PRKS) and Vail Resorts (NYSE:MTN) are both consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their earnings, risk, institutional ownership, media sentiment, profitability, dividends, analyst recommendations and valuation.

United Parks & Resorts has a beta of 1.16, meaning that its stock price is 16% more volatile than the broader market. Comparatively, Vail Resorts has a beta of 0.7, meaning that its stock price is 30% less volatile than the broader market.

United Parks & Resorts currently has a consensus target price of $47.30, suggesting a potential upside of 9.16%. Vail Resorts has a consensus target price of $149.83, suggesting a potential upside of 0.88%. Given United Parks & Resorts' stronger consensus rating and higher probable upside, equities research analysts clearly believe United Parks & Resorts is more favorable than Vail Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
United Parks & Resorts
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21
Vail Resorts
3 Sell rating(s)
7 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.13

In the previous week, Vail Resorts had 11 more articles in the media than United Parks & Resorts. MarketBeat recorded 13 mentions for Vail Resorts and 2 mentions for United Parks & Resorts. United Parks & Resorts' average media sentiment score of 1.27 beat Vail Resorts' score of 1.20 indicating that United Parks & Resorts is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
United Parks & Resorts
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Vail Resorts
10 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Vail Resorts has higher revenue and earnings than United Parks & Resorts. United Parks & Resorts is trading at a lower price-to-earnings ratio than Vail Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
United Parks & Resorts$1.66B1.18$168.35M$2.5417.06
Vail Resorts$2.96B1.79$280M$4.4033.75

United Parks & Resorts has a net margin of 8.11% compared to Vail Resorts' net margin of 5.38%. Vail Resorts' return on equity of 21.88% beat United Parks & Resorts' return on equity.

Company Net Margins Return on Equity Return on Assets
United Parks & Resorts8.11% -27.85% 5.04%
Vail Resorts 5.38%21.88%2.67%

94.9% of Vail Resorts shares are owned by institutional investors. 1.7% of United Parks & Resorts shares are owned by insiders. Comparatively, 1.2% of Vail Resorts shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Summary

Vail Resorts beats United Parks & Resorts on 9 of the 16 factors compared between the two stocks.

How does United Parks & Resorts compare to Planet Fitness?

United Parks & Resorts (NYSE:PRKS) and Planet Fitness (NYSE:PLNT) are both consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their earnings, dividends, institutional ownership, profitability, valuation, analyst recommendations, media sentiment and risk.

United Parks & Resorts currently has a consensus price target of $47.30, suggesting a potential upside of 9.16%. Planet Fitness has a consensus price target of $70.24, suggesting a potential upside of 31.38%. Given Planet Fitness' stronger consensus rating and higher probable upside, analysts clearly believe Planet Fitness is more favorable than United Parks & Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
United Parks & Resorts
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21
Planet Fitness
1 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.55

Planet Fitness has a net margin of 16.88% compared to United Parks & Resorts' net margin of 8.11%. United Parks & Resorts' return on equity of -27.85% beat Planet Fitness' return on equity.

Company Net Margins Return on Equity Return on Assets
United Parks & Resorts8.11% -27.85% 5.04%
Planet Fitness 16.88%-59.46%8.60%

95.5% of Planet Fitness shares are held by institutional investors. 1.7% of United Parks & Resorts shares are held by company insiders. Comparatively, 0.9% of Planet Fitness shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

In the previous week, Planet Fitness had 30 more articles in the media than United Parks & Resorts. MarketBeat recorded 32 mentions for Planet Fitness and 2 mentions for United Parks & Resorts. United Parks & Resorts' average media sentiment score of 1.27 beat Planet Fitness' score of 0.13 indicating that United Parks & Resorts is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
United Parks & Resorts
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Planet Fitness
2 Very Positive mention(s)
1 Positive mention(s)
29 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Planet Fitness has lower revenue, but higher earnings than United Parks & Resorts. United Parks & Resorts is trading at a lower price-to-earnings ratio than Planet Fitness, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
United Parks & Resorts$1.66B1.18$168.35M$2.5417.06
Planet Fitness$1.32B3.05$219.10M$2.9518.12

United Parks & Resorts has a beta of 1.16, meaning that its share price is 16% more volatile than the broader market. Comparatively, Planet Fitness has a beta of 1.03, meaning that its share price is 3% more volatile than the broader market.

Summary

Planet Fitness beats United Parks & Resorts on 12 of the 17 factors compared between the two stocks.

How does United Parks & Resorts compare to Bowlero?

United Parks & Resorts (NYSE:PRKS) and Bowlero (NYSE:BOWL) are both small-cap consumer discretionary companies, but which is the superior stock? We will contrast the two businesses based on the strength of their risk, earnings, media sentiment, dividends, analyst recommendations, institutional ownership, valuation and profitability.

In the previous week, United Parks & Resorts had 2 more articles in the media than Bowlero. MarketBeat recorded 2 mentions for United Parks & Resorts and 0 mentions for Bowlero. United Parks & Resorts' average media sentiment score of 1.27 beat Bowlero's score of 0.00 indicating that United Parks & Resorts is being referred to more favorably in the media.

Company Overall Sentiment
United Parks & Resorts Positive
Bowlero Neutral

United Parks & Resorts has a beta of 1.16, suggesting that its share price is 16% more volatile than the broader market. Comparatively, Bowlero has a beta of 0.7, suggesting that its share price is 30% less volatile than the broader market.

United Parks & Resorts presently has a consensus price target of $47.30, indicating a potential upside of 9.16%. Given United Parks & Resorts' stronger consensus rating and higher possible upside, analysts clearly believe United Parks & Resorts is more favorable than Bowlero.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
United Parks & Resorts
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21
Bowlero
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

68.1% of Bowlero shares are held by institutional investors. 1.7% of United Parks & Resorts shares are held by company insiders. Comparatively, 79.9% of Bowlero shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

United Parks & Resorts has higher revenue and earnings than Bowlero. Bowlero is trading at a lower price-to-earnings ratio than United Parks & Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
United Parks & Resorts$1.66B1.18$168.35M$2.5417.06
Bowlero$1.19B0.83-$83.58M-$0.61N/A

United Parks & Resorts has a net margin of 8.11% compared to Bowlero's net margin of -6.63%. United Parks & Resorts' return on equity of -27.85% beat Bowlero's return on equity.

Company Net Margins Return on Equity Return on Assets
United Parks & Resorts8.11% -27.85% 5.04%
Bowlero -6.63%-31.58%1.31%

Summary

United Parks & Resorts beats Bowlero on 14 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PRKS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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PRKS vs. The Competition

MetricUnited Parks & ResortsHotels, Restaurants & Leisure IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$1.96B$8.30B$13.05B$24.29B
Dividend YieldN/A3.71%55.69%3.70%
P/E Ratio17.0623.1646.7430.23
Price / Sales1.18337.9692.7120.01
Price / Cash7.0322.3629.1432.63
Price / Book-3.184.866.037.70
Net Income$168.35M$260.60M$445.86M$1.07B
7 Day Performance-4.38%0.25%-0.31%-0.16%
1 Month Performance-3.24%3.09%2.00%2.89%
1 Year Performance-17.15%-3.68%-1.91%14.61%

United Parks & Resorts Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
PRKS
United Parks & Resorts
2.8974 of 5 stars
$43.33
-0.9%
$47.30
+9.2%
-17.0%$1.96B$1.66B17.0616,200
FUN
Six Flags Entertainment
4.1473 of 5 stars
$15.80
+1.3%
$21.93
+38.8%
-34.5%$1.62B$3.06BN/A95,225
VAC
Marriott Vacations Worldwide
2.1982 of 5 stars
$115.30
-3.5%
$101.45
-12.0%
+50.9%$3.97B$5.03BN/A21,100
MTN
Vail Resorts
3.047 of 5 stars
$149.87
+2.2%
$149.83
0.0%
-8.0%$5.34B$2.83B34.066,800
PLNT
Planet Fitness
4.8309 of 5 stars
$53.35
+5.4%
$70.24
+31.7%
-49.9%$4.03B$1.41B18.094,020

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This page (NYSE:PRKS) was last updated on 8/26/2026 by MarketBeat.com Staff.
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