Valmark Advisers Inc. lifted its holdings in Amazon.com, Inc. (NASDAQ:AMZN) by 3.8% during the fourth quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The fund owned 53,402 shares of the e-commerce giant's stock after buying an additional 1,945 shares during the period. Valmark Advisers Inc.'s holdings in Amazon.com were worth $12,326,000 at the end of the most recent reporting period.
Other large investors have also recently made changes to their positions in the company. Fairway Wealth LLC increased its holdings in shares of Amazon.com by 113.2% in the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant's stock worth $25,000 after buying an additional 60 shares during the last quarter. Sellwood Investment Partners LLC bought a new stake in shares of Amazon.com in the 3rd quarter worth about $27,000. Bridge Generations Wealth Management LLC increased its holdings in shares of Amazon.com by 2,330.0% in the 3rd quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant's stock worth $53,000 after buying an additional 233 shares during the last quarter. Cooksen Wealth LLC increased its holdings in shares of Amazon.com by 23.5% in the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant's stock worth $54,000 after buying an additional 47 shares during the last quarter. Finally, PayPay Securities Corp increased its holdings in shares of Amazon.com by 62.3% in the 3rd quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant's stock worth $55,000 after buying an additional 96 shares during the last quarter. 72.20% of the stock is currently owned by institutional investors.
Insider Activity at Amazon.com
In related news, CEO Matthew S. Garman sold 17,751 shares of the stock in a transaction that occurred on Monday, February 23rd. The shares were sold at an average price of $205.22, for a total transaction of $3,642,860.22. Following the completion of the sale, the chief executive officer owned 9,405 shares of the company's stock, valued at $1,930,094.10. This represents a 65.37% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is available at this link. Also, Director Jonathan Rubinstein sold 3,849 shares of the stock in a transaction that occurred on Friday, April 24th. The shares were sold at an average price of $260.00, for a total transaction of $1,000,740.00. Following the sale, the director directly owned 78,654 shares of the company's stock, valued at $20,450,040. The trade was a 4.67% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold a total of 128,035 shares of company stock valued at $28,827,479 over the last three months. Company insiders own 8.90% of the company's stock.
Amazon.com Price Performance
NASDAQ AMZN opened at $268.38 on Friday. Amazon.com, Inc. has a 52-week low of $183.85 and a 52-week high of $273.88. The firm's 50 day moving average price is $223.63 and its 200-day moving average price is $227.40. The company has a debt-to-equity ratio of 0.27, a quick ratio of 0.88 and a current ratio of 1.18. The company has a market cap of $2.89 trillion, a PE ratio of 32.10, a P/E/G ratio of 2.01 and a beta of 1.46.
Amazon.com (NASDAQ:AMZN - Get Free Report) last posted its earnings results on Wednesday, April 29th. The e-commerce giant reported $2.78 EPS for the quarter, beating analysts' consensus estimates of $1.63 by $1.15. Amazon.com had a net margin of 12.22% and a return on equity of 19.92%. The company had revenue of $181.52 billion during the quarter, compared to analysts' expectations of $177.28 billion. During the same quarter in the prior year, the company posted $1.59 earnings per share. Amazon.com's revenue for the quarter was up 16.6% compared to the same quarter last year. Sell-side analysts forecast that Amazon.com, Inc. will post 7.71 EPS for the current fiscal year.
Analyst Ratings Changes
Several equities analysts recently commented on AMZN shares. Wells Fargo & Company reiterated an "overweight" rating and set a $313.00 price target (up from $307.00) on shares of Amazon.com in a report on Thursday. Raymond James Financial reiterated an "outperform" rating and set a $280.00 price target on shares of Amazon.com in a report on Friday. Telsey Advisory Group upped their price target on shares of Amazon.com from $300.00 to $315.00 and gave the company an "outperform" rating in a report on Thursday. JPMorgan Chase & Co. upped their price target on shares of Amazon.com from $280.00 to $330.00 and gave the company an "overweight" rating in a report on Thursday. Finally, Weiss Ratings downgraded shares of Amazon.com from a "buy (b)" rating to a "buy (b-)" rating in a report on Wednesday, April 22nd. One analyst has rated the stock with a Strong Buy rating, fifty-five have issued a Buy rating and three have given a Hold rating to the company. According to MarketBeat.com, the stock has a consensus rating of "Moderate Buy" and a consensus price target of $310.25.
Check Out Our Latest Research Report on AMZN
Amazon.com News Roundup
Here are the key news stories impacting Amazon.com this week:
- Positive Sentiment: Q1 beat: Amazon reported a double‑beat on revenue and EPS, with AWS reaccelerating (large YoY cloud growth and record margins) — this is the core bullish driver for the rally. Amazon Q1 2026 earnings results beat EPS and revenue expectations
- Positive Sentiment: Pentagon AI deals: The U.S. DoD signed agreements that include Amazon Web Services to run AI tools on classified networks — a strategic endorsement for AWS as a secure enterprise AI supplier. Pentagon signs new military AI deals with Nvidia, Microsoft and Amazon
- Positive Sentiment: Analyst upgrades and target hikes: Dozens of firms raised price targets (Morgan Stanley, JPMorgan, Canaccord, Bank of America, etc.), with several new $300+ targets — supporting bullish sentiment and pushing buy ratings. Cluster of price‑target raises and buy ratings for AMZN
- Positive Sentiment: Trainium / in‑house chips: Amazon’s Trainium business shows meaningful revenue commitments and a path to become a standalone AI‑hardware revenue stream, which repositions AMZN as a “picks‑and‑shovels” AI supplier. How the Trainium chip business could move the needle for Amazon
- Neutral Sentiment: Partnerships and product rollout: AWS expanded Bedrock/OpenAI integrations and new agentic AI tools (Rufus, Quick, Connect apps), which add long‑term optionality but will require execution. AWS, OpenAI partner to integrate frontier models into Bedrock
- Negative Sentiment: CapEx and chip costs: Management flagged rising memory/chip prices and a large AI capex program that is eating into free cash flow; Goldman and others warned the hyperscaler spending binge increases near‑term cash burn risk. Jassy: soaring chip prices could pressure Amazon's capex
- Negative Sentiment: Market reaction nuance: Despite the beat, some investors sold on the size/timing of AI investments and softer near‑term guidance, which previously produced intraday dips after earnings. Why AMZN dipped after strong Q1 — capex concerns
Amazon.com Profile
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Free Report)
Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.
Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.
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