Insider Selling: Salesforce (NYSE:CRM) CEO Sells 2,250 Shares of Stock

Key Points

• Salesforce CEO Marc Benioff sold 2,250 shares of the company's stock at an average price of $238.37, totaling approximately $536,332.50, reducing his ownership by 0.02% to about 11.9 million shares valued at over $2.8 billion.
• In the past month, Benioff executed multiple sales of 2,250 shares each, with prices ranging from $236.38 to $248.19, indicating consistent profit-taking amid fluctuating stock prices.
• Salesforce shares recently traded up 3.6% to $245.09, and the company reported a 9.8% year-over-year revenue increase to $10.24 billion in its latest quarterly earnings.

Salesforce Inc. (NYSE:CRM - Get Free Report) CEO Marc Benioff sold 2,250 shares of the stock in a transaction dated Wednesday, October 15th. The shares were sold at an average price of $238.37, for a total transaction of $536,332.50. Following the transaction, the chief executive officer directly owned 11,911,571 shares of the company's stock, valued at $2,839,361,179.27. This trade represents a 0.02% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink.

Marc Benioff also recently made the following trade(s):

• On Friday, October 10th, Marc Benioff sold 2,250 shares of Salesforce stock. The shares were sold at an average price of $243.60, for a total value of $548,100.00.
• On Monday, October 13th, Marc Benioff sold 2,250 shares of Salesforce stock. The shares were sold at an average price of $245.91, for a total value of $553,297.50.
• On Wednesday, October 8th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $239.79, for a total value of $539,527.50.
• On Monday, October 6th, Marc Benioff sold 2,250 shares of Salesforce stock. The shares were sold at an average price of $241.32, for a total value of $542,970.00.
• On Wednesday, October 1st, Marc Benioff sold 2,250 shares of Salesforce stock. The shares were sold at an average price of $236.38, for a total transaction of $531,855.00.
• On Monday, September 29th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $244.53, for a total value of $550,192.50.
• On Friday, September 26th, Marc Benioff sold 2,250 shares of Salesforce stock. The shares were sold at an average price of $242.91, for a total value of $546,547.50.
• On Wednesday, September 24th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $245.85, for a total value of $553,162.50.
• On Monday, September 22nd, Marc Benioff sold 2,250 shares of Salesforce stock. The shares were sold at an average price of $248.19, for a total transaction of $558,427.50.
• On Thursday, September 18th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $245.09, for a total transaction of $551,452.50.

Salesforce Trading Up 3.6%

Shares of CRM stock traded up $8.51 on Thursday, reaching $245.09. 24,833,579 shares of the company's stock were exchanged, compared to its average volume of 7,764,473. The stock has a market capitalization of $233.33 billion, a PE ratio of 35.62, a P/E/G ratio of 2.07 and a beta of 1.19. Salesforce Inc. has a 52 week low of $226.48 and a 52 week high of $369.00. The company has a current ratio of 1.12, a quick ratio of 1.12 and a debt-to-equity ratio of 0.14. The company's fifty day simple moving average is $244.22 and its 200 day simple moving average is $258.21.

Salesforce (NYSE:CRM - Get Free Report) last announced its quarterly earnings data on Wednesday, September 3rd. The CRM provider reported $2.91 earnings per share (EPS) for the quarter, topping the consensus estimate of $2.78 by $0.13. Salesforce had a return on equity of 13.27% and a net margin of 16.87%.The company had revenue of $10.24 billion for the quarter, compared to analysts' expectations of $10.14 billion. During the same quarter in the prior year, the firm earned $2.56 earnings per share. Salesforce's revenue was up 9.8% compared to the same quarter last year. Salesforce has set its FY 2026 guidance at 11.330-11.370 EPS. Q3 2026 guidance at 2.840-2.860 EPS. As a group, analysts forecast that Salesforce Inc. will post 7.46 EPS for the current year.

Salesforce Dividend Announcement

The business also recently disclosed a quarterly dividend, which was paid on Thursday, October 9th. Stockholders of record on Wednesday, September 17th were issued a dividend of $0.416 per share. The ex-dividend date of this dividend was Wednesday, September 17th. This represents a $1.66 dividend on an annualized basis and a dividend yield of 0.7%. Salesforce's payout ratio is 24.13%.

Institutional Investors Weigh In On Salesforce

Several hedge funds and other institutional investors have recently made changes to their positions in CRM. Norges Bank purchased a new position in Salesforce in the second quarter valued at approximately $2,826,049,000. Nuveen LLC purchased a new stake in shares of Salesforce in the first quarter valued at about $2,039,196,000. Laurel Wealth Advisors LLC increased its position in Salesforce by 27,361.5% in the 2nd quarter. Laurel Wealth Advisors LLC now owns 3,424,169 shares of the CRM provider's stock valued at $933,737,000 after acquiring an additional 3,411,700 shares during the period. Acadian Asset Management LLC raised its stake in Salesforce by 1,729.6% during the 2nd quarter. Acadian Asset Management LLC now owns 1,973,141 shares of the CRM provider's stock valued at $538,020,000 after acquiring an additional 1,865,297 shares during the last quarter. Finally, Longview Partners Guernsey LTD acquired a new stake in Salesforce during the 1st quarter worth approximately $467,944,000. Institutional investors and hedge funds own 80.43% of the company's stock.

Wall Street Analysts Forecast Growth

A number of research firms have recently weighed in on CRM. UBS Group cut their price objective on shares of Salesforce from $300.00 to $260.00 and set a "neutral" rating on the stock in a research note on Monday, August 18th. Bank of America decreased their target price on Salesforce from $350.00 to $325.00 and set a "buy" rating on the stock in a research report on Tuesday, August 26th. JPMorgan Chase & Co. cut their price objective on Salesforce from $380.00 to $365.00 and set an "overweight" rating for the company in a research note on Thursday, September 4th. Sanford C. Bernstein decreased their price target on shares of Salesforce from $255.00 to $221.00 and set an "underperform" rating on the stock in a research note on Thursday, September 4th. Finally, Cantor Fitzgerald reissued an "overweight" rating and set a $325.00 price objective on shares of Salesforce in a research note on Thursday. Twenty-five analysts have rated the stock with a Buy rating, thirteen have assigned a Hold rating and one has assigned a Sell rating to the company. According to data from MarketBeat.com, the stock has an average rating of "Moderate Buy" and a consensus target price of $325.72.

Salesforce Company Profile

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.

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