MediaAlpha (NYSE:MAX) Insider Sells $55,709.00 in Stock

Key Points

• Steven Yi, a MediaAlpha insider, sold 5,650 shares on March 9 at $9.86 and has disposed of about 93,650 shares since early February (roughly $882k total), though he still directly holds 2,627,974 shares valued at about $25.9M.
• MediaAlpha beat EPS ( $0.50 vs. $0.25 expected) while revenue slightly missed and was down 3.2% YoY; the stock trades near $9.82 with a market cap of $633M and an average analyst target of $14.58.

MediaAlpha, Inc. (NYSE:MAX - Get Free Report) insider Steven Yi sold 5,650 shares of MediaAlpha stock in a transaction dated Monday, March 9th. The stock was sold at an average price of $9.86, for a total value of $55,709.00. Following the transaction, the insider directly owned 2,627,974 shares in the company, valued at $25,911,823.64. The trade was a 0.21% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is accessible through this link.

Steven Yi also recently made the following trade(s):

• On Tuesday, March 10th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.75, for a total transaction of $39,000.00.
• On Tuesday, March 3rd, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $10.03, for a total transaction of $80,240.00.
• On Monday, March 2nd, Steven Yi sold 39,252 shares of MediaAlpha stock. The stock was sold at an average price of $9.99, for a total value of $392,127.48.
• On Wednesday, February 25th, Steven Yi sold 12,748 shares of MediaAlpha stock. The stock was sold at an average price of $9.69, for a total value of $123,528.12.
• On Monday, February 23rd, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $7.75, for a total transaction of $31,000.00.
• On Thursday, February 19th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $7.29, for a total transaction of $29,160.00.
• On Tuesday, February 17th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $7.16, for a total value of $28,640.00.
• On Wednesday, February 11th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $7.99, for a total value of $31,960.00.
• On Monday, February 9th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $8.74, for a total transaction of $34,960.00.
• On Wednesday, February 4th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $8.94, for a total transaction of $35,760.00.

MediaAlpha Stock Performance

MAX traded up $0.13 during midday trading on Wednesday, reaching $9.82. 626,270 shares of the company were exchanged, compared to its average volume of 1,237,308. The company has a market cap of $633.33 million, a price-to-earnings ratio of 8.97 and a beta of 1.30. MediaAlpha, Inc. has a one year low of $7.09 and a one year high of $13.92. The company's fifty day moving average price is $10.04 and its 200 day moving average price is $11.40.

MediaAlpha (NYSE:MAX - Get Free Report) last announced its earnings results on Monday, February 23rd. The company reported $0.50 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.25 by $0.25. The company had revenue of $291.16 million for the quarter, compared to analysts' expectations of $296.42 million. MediaAlpha had a negative return on equity of 132.73% and a net margin of 2.30%.MediaAlpha's quarterly revenue was down 3.2% on a year-over-year basis. During the same quarter in the previous year, the firm earned $0.08 earnings per share. As a group, sell-side analysts anticipate that MediaAlpha, Inc. will post 0.48 earnings per share for the current fiscal year.

Institutional Inflows and Outflows

A number of hedge funds have recently added to or reduced their stakes in MAX. Caitong International Asset Management Co. Ltd lifted its holdings in shares of MediaAlpha by 5,900.0% in the fourth quarter. Caitong International Asset Management Co. Ltd now owns 2,160 shares of the company's stock worth $28,000 after buying an additional 2,124 shares in the last quarter. Quarry LP grew its stake in MediaAlpha by 43.3% during the third quarter. Quarry LP now owns 4,087 shares of the company's stock valued at $47,000 after acquiring an additional 1,234 shares in the last quarter. Strs Ohio bought a new stake in MediaAlpha during the 4th quarter worth approximately $49,000. Tower Research Capital LLC TRC lifted its stake in MediaAlpha by 28.0% in the 2nd quarter. Tower Research Capital LLC TRC now owns 5,551 shares of the company's stock worth $61,000 after purchasing an additional 1,213 shares in the last quarter. Finally, Raymond James Financial Inc. bought a new position in MediaAlpha in the 2nd quarter valued at $62,000. Hedge funds and other institutional investors own 64.39% of the company's stock.

Analyst Upgrades and Downgrades

A number of research analysts have recently commented on MAX shares. Wall Street Zen raised MediaAlpha from a "buy" rating to a "strong-buy" rating in a research report on Sunday, January 11th. Royal Bank Of Canada lowered their price objective on MediaAlpha from $18.00 to $11.00 and set an "outperform" rating on the stock in a research note on Tuesday, February 24th. Zacks Research upgraded shares of MediaAlpha from a "strong sell" rating to a "strong-buy" rating in a research report on Tuesday, February 24th. The Goldman Sachs Group reduced their target price on shares of MediaAlpha from $13.50 to $11.50 and set a "neutral" rating for the company in a research note on Tuesday, February 24th. Finally, Weiss Ratings upgraded shares of MediaAlpha from a "sell (d)" rating to a "hold (c-)" rating in a research note on Wednesday, February 25th. One research analyst has rated the stock with a Strong Buy rating, five have given a Buy rating and two have given a Hold rating to the company's stock. According to data from MarketBeat.com, the company has an average rating of "Moderate Buy" and an average target price of $14.58.

About MediaAlpha

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company's platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.

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