AppLovin (APP) Stock Price, News & Analysis

Company Overview

AppLovin Corporation is a technology company that provides software and services designed to help mobile application developers grow, monetize and operate their businesses. Its platform supports user acquisition, advertising, mediation, analytics and other functions across the mobile app ecosystem.

The company’s principal products include AppDiscovery, which helps developers market their applications and acquire users; MAX, an in-app bidding and monetization platform; and its AXON technology, an artificial intelligence-powered engine intended to improve advertising performance and match users with relevant applications and content. AppLovin also provides tools and services that help advertisers reach audiences through mobile applications.

Founded in 2012, AppLovin initially developed and operated mobile games in addition to providing software for app developers. It subsequently shifted its primary emphasis toward its software platform and completed the sale of its mobile gaming business in 2022. AppLovin serves developers, advertisers and publishers internationally, with its platform supporting applications and advertising activity across global markets.

Adam Foroughi, a co-founder of AppLovin, serves as the company’s chief executive officer. The company is headquartered in Palo Alto, California, and its shares trade on the Nasdaq under the symbol APP.

Key Stats

• Today's Range: $225.19 to $242.56
• 50-Day Range: $254.91 to $334.24
• 52-Week Range: $225.19 to $738.01
• Volume: 7.48 million shs
• Average Volume: 5.47 million shs
• Market Capitalization: $76.47 billion
• P/E Ratio: 17.56
• Dividend Yield: N/A
• Price Target: $491.64
• Consensus Rating: Moderate Buy

AppLovin Stock Analysis - MarketRank™

AppLovin scored higher than 99% of companies evaluated by MarketBeat, and ranked 18th out of 599 stocks in the technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.4 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

AppLovin has received a consensus rating of Moderate Buy. The company's average rating score is 2.82, and is based on 3 strong buy ratings, 17 buy ratings, 8 hold ratings, and no sell ratings.

Upside Potential

AppLovin has a consensus price target of $491.64, representing about 114.8% upside from its current price of $228.92.

Amount of Analyst Coverage

AppLovin has been the subject of 22 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 4.4 / 5
• Proj. Earnings Growth: 26.99%

Earnings Growth

Earnings for AppLovin are expected to grow by 26.99% in the coming year, from $15.67 to $19.90 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of AppLovin is 17.61, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 26.99.

Price to Earnings Ratio vs. Sector

The P/E ratio of AppLovin is 17.61, which means that it is trading at a less expensive P/E ratio than the Technology sector average P/E ratio of about 44.60.

Price to Earnings Growth Ratio

AppLovin has a PEG Ratio of 0.54. PEG Ratios below 1 indicate that a company could be undervalued.

Price to Book Value per Share Ratio

AppLovin has a P/B Ratio of 36.28. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 4.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

3.82% of the float of AppLovin has been sold short.

Short Interest Ratio / Days to Cover

AppLovin has a short interest ratio ("days to cover") of 2.18, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in AppLovin has recently decreased by 3.87%, indicating that investor sentiment is improving.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

AppLovin does not currently pay a dividend.

Dividend Growth

AppLovin does not have a long track record of dividend growth.

News and Social Media

• Score: 3.4 / 5
• News Sentiment: 0.41

News Sentiment

AppLovin has a news sentiment score of 0.41. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.64 average news sentiment score of Technology companies.

News Coverage This Week

MarketBeat has tracked 55 news articles for AppLovin this week, compared to 9 articles on an average week.

Search Interest

149 people have searched for APP on MarketBeat in the last 30 days. This is an increase of 6% compared to the previous 30 days.

MarketBeat Follows

46 people have added AppLovin to their MarketBeat watchlist in the last 30 days. This is an increase of 188% compared to the previous 30 days.

Company Ownership

• Score: 1.0 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, AppLovin insiders have not sold or bought any company stock.

Percentage Held by Insiders

12.81% of the stock of AppLovin is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

41.85% of the stock of AppLovin is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 8/05/2026
• Today: 10/30/2026
• Next Earnings (Estimated): 11/04/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Technology
• Industry: Software
• Sub-Industry: Application Software
• Current Symbol: NASDAQ:APP
• Previous Symbol: NYSE:APP
• CIK: 1751008
• Web: www.applovin.com
• Phone: 800-839-9646
• Fax: N/A
• Employees: 898
• Year Founded: 2012

Price Target and Rating

• Average Price Target for AppLovin: $491.64
• High Price Target: $775.00
• Low Price Target: $325.00
• Potential Upside/Downside: +115.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.82
• Research Coverage: 28 Analysts

Profitability

• EPS (Trailing Twelve Months): $13.01
• Trailing P/E Ratio: 17.62
• Forward P/E Ratio: 14.58
• P/E Growth: 0.54
• Net Income: $3.33 billion
• Net Margins: 64.58%
• Pretax Margin: 76.31%
• Return on Equity: 193.10%
• Return on Assets: 59.63%

Debt

• Debt-to-Equity Ratio: 1.11
• Current Ratio: 4.30
• Quick Ratio: 4.30

Sales & Book Value

• Annual Sales: $5.48 billion
• Price / Sales: 13.95
• Cash Flow: $9.92 per share
• Price / Cash Flow: 23.04
• Book Value: $6.31 per share
• Price / Book: 36.22

Miscellaneous

• Outstanding Shares: 334,650,000
• Free Float: 291,782,000
• Market Cap: $76.47 billion
• Optionable: Optionable
• Beta: 2.56