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AppLovin (APP) Competitors

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$506.98 -13.45 (-2.58%)
Closing price 07/10/2026 04:00 PM Eastern
Extended Trading
$506.65 -0.33 (-0.07%)
As of 07/10/2026 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

APP vs. AAPL, DUOL, GOOG, META, and U

Should you buy AppLovin stock or one of its competitors? MarketBeat compares AppLovin with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with AppLovin include Apple (AAPL), Duolingo (DUOL), Alphabet (GOOG), Meta Platforms (META), and Unity Software (U).

How does AppLovin compare to Apple?

Apple (NASDAQ:AAPL) and AppLovin (NASDAQ:APP) are related large-cap companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, media sentiment, risk, valuation, institutional ownership, earnings, analyst recommendations and profitability.

Apple has higher revenue and earnings than AppLovin. Apple is trading at a lower price-to-earnings ratio than AppLovin, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Apple$416.16B11.13$112.01B$8.2738.13
AppLovin$5.48B31.08$3.33B$11.6443.55

In the previous week, Apple had 280 more articles in the media than AppLovin. MarketBeat recorded 308 mentions for Apple and 28 mentions for AppLovin. AppLovin's average media sentiment score of 1.13 beat Apple's score of 0.89 indicating that AppLovin is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Apple
168 Very Positive mention(s)
42 Positive mention(s)
50 Neutral mention(s)
40 Negative mention(s)
7 Very Negative mention(s)
Positive
AppLovin
19 Very Positive mention(s)
3 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive

Apple presently has a consensus price target of $314.85, suggesting a potential downside of 0.15%. AppLovin has a consensus price target of $668.45, suggesting a potential upside of 31.85%. Given AppLovin's stronger consensus rating and higher possible upside, analysts clearly believe AppLovin is more favorable than Apple.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Apple
1 Sell rating(s)
11 Hold rating(s)
22 Buy rating(s)
1 Strong Buy rating(s)
2.66
AppLovin
0 Sell rating(s)
5 Hold rating(s)
17 Buy rating(s)
2 Strong Buy rating(s)
2.88

Apple has a beta of 1.1, suggesting that its stock price is 10% more volatile than the broader market. Comparatively, AppLovin has a beta of 2.49, suggesting that its stock price is 149% more volatile than the broader market.

67.7% of Apple shares are held by institutional investors. Comparatively, 41.9% of AppLovin shares are held by institutional investors. 0.1% of Apple shares are held by insiders. Comparatively, 13.7% of AppLovin shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

AppLovin has a net margin of 64.29% compared to Apple's net margin of 27.15%. AppLovin's return on equity of 219.37% beat Apple's return on equity.

Company Net Margins Return on Equity Return on Assets
Apple27.15% 146.69% 34.02%
AppLovin 64.29%219.37%57.43%

Summary

AppLovin beats Apple on 12 of the 17 factors compared between the two stocks.

How does AppLovin compare to Duolingo?

AppLovin (NASDAQ:APP) and Duolingo (NASDAQ:DUOL) are both business services companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, profitability, dividends, valuation, media sentiment, analyst recommendations, institutional ownership and risk.

AppLovin has a net margin of 64.29% compared to Duolingo's net margin of 38.44%. AppLovin's return on equity of 219.37% beat Duolingo's return on equity.

Company Net Margins Return on Equity Return on Assets
AppLovin64.29% 219.37% 57.43%
Duolingo 38.44%14.07%9.45%

In the previous week, AppLovin had 19 more articles in the media than Duolingo. MarketBeat recorded 28 mentions for AppLovin and 9 mentions for Duolingo. AppLovin's average media sentiment score of 1.13 beat Duolingo's score of 0.85 indicating that AppLovin is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
AppLovin
19 Very Positive mention(s)
3 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Duolingo
4 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

41.9% of AppLovin shares are owned by institutional investors. Comparatively, 91.6% of Duolingo shares are owned by institutional investors. 13.7% of AppLovin shares are owned by company insiders. Comparatively, 16.6% of Duolingo shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

AppLovin currently has a consensus target price of $668.45, indicating a potential upside of 31.85%. Duolingo has a consensus target price of $170.82, indicating a potential upside of 36.92%. Given Duolingo's higher possible upside, analysts clearly believe Duolingo is more favorable than AppLovin.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
AppLovin
0 Sell rating(s)
5 Hold rating(s)
17 Buy rating(s)
2 Strong Buy rating(s)
2.88
Duolingo
1 Sell rating(s)
19 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.05

AppLovin has a beta of 2.49, meaning that its share price is 149% more volatile than the broader market. Comparatively, Duolingo has a beta of 0.88, meaning that its share price is 12% less volatile than the broader market.

AppLovin has higher revenue and earnings than Duolingo. Duolingo is trading at a lower price-to-earnings ratio than AppLovin, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
AppLovin$5.48B31.08$3.33B$11.6443.55
Duolingo$1.04B5.60$414.07M$8.6914.36

Summary

AppLovin beats Duolingo on 14 of the 17 factors compared between the two stocks.

How does AppLovin compare to Alphabet?

Alphabet (NASDAQ:GOOG) and AppLovin (NASDAQ:APP) are related large-cap companies, but which is the better stock? We will compare the two companies based on the strength of their risk, media sentiment, dividends, institutional ownership, earnings, analyst recommendations, profitability and valuation.

Alphabet has a beta of 1.23, meaning that its share price is 23% more volatile than the broader market. Comparatively, AppLovin has a beta of 2.49, meaning that its share price is 149% more volatile than the broader market.

27.3% of Alphabet shares are held by institutional investors. Comparatively, 41.9% of AppLovin shares are held by institutional investors. 13.0% of Alphabet shares are held by company insiders. Comparatively, 13.7% of AppLovin shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

AppLovin has a net margin of 64.29% compared to Alphabet's net margin of 37.92%. AppLovin's return on equity of 219.37% beat Alphabet's return on equity.

Company Net Margins Return on Equity Return on Assets
Alphabet37.92% 38.99% 27.41%
AppLovin 64.29%219.37%57.43%

Alphabet currently has a consensus price target of $378.53, suggesting a potential upside of 6.62%. AppLovin has a consensus price target of $668.45, suggesting a potential upside of 31.85%. Given AppLovin's higher probable upside, analysts clearly believe AppLovin is more favorable than Alphabet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Alphabet
0 Sell rating(s)
4 Hold rating(s)
27 Buy rating(s)
5 Strong Buy rating(s)
3.03
AppLovin
0 Sell rating(s)
5 Hold rating(s)
17 Buy rating(s)
2 Strong Buy rating(s)
2.88

Alphabet has higher revenue and earnings than AppLovin. Alphabet is trading at a lower price-to-earnings ratio than AppLovin, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Alphabet$402.84B10.68$132.17B$13.1127.08
AppLovin$5.48B31.08$3.33B$11.6443.55

In the previous week, Alphabet had 101 more articles in the media than AppLovin. MarketBeat recorded 129 mentions for Alphabet and 28 mentions for AppLovin. AppLovin's average media sentiment score of 1.13 beat Alphabet's score of 0.94 indicating that AppLovin is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Alphabet
85 Very Positive mention(s)
6 Positive mention(s)
25 Neutral mention(s)
8 Negative mention(s)
3 Very Negative mention(s)
Positive
AppLovin
19 Very Positive mention(s)
3 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

AppLovin beats Alphabet on 10 of the 17 factors compared between the two stocks.

How does AppLovin compare to Meta Platforms?

AppLovin (NASDAQ:APP) and Meta Platforms (NASDAQ:META) are related large-cap companies, but which is the superior business? We will contrast the two businesses based on the strength of their risk, earnings, analyst recommendations, media sentiment, valuation, profitability, dividends and institutional ownership.

AppLovin currently has a consensus target price of $668.45, indicating a potential upside of 31.85%. Meta Platforms has a consensus target price of $838.26, indicating a potential upside of 25.26%. Given AppLovin's stronger consensus rating and higher possible upside, equities research analysts plainly believe AppLovin is more favorable than Meta Platforms.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
AppLovin
0 Sell rating(s)
5 Hold rating(s)
17 Buy rating(s)
2 Strong Buy rating(s)
2.88
Meta Platforms
1 Sell rating(s)
9 Hold rating(s)
35 Buy rating(s)
3 Strong Buy rating(s)
2.83

In the previous week, Meta Platforms had 164 more articles in the media than AppLovin. MarketBeat recorded 192 mentions for Meta Platforms and 28 mentions for AppLovin. AppLovin's average media sentiment score of 1.13 beat Meta Platforms' score of 0.69 indicating that AppLovin is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
AppLovin
19 Very Positive mention(s)
3 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Meta Platforms
105 Very Positive mention(s)
7 Positive mention(s)
37 Neutral mention(s)
29 Negative mention(s)
7 Very Negative mention(s)
Positive

41.9% of AppLovin shares are held by institutional investors. Comparatively, 79.9% of Meta Platforms shares are held by institutional investors. 13.7% of AppLovin shares are held by insiders. Comparatively, 13.5% of Meta Platforms shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Meta Platforms has higher revenue and earnings than AppLovin. Meta Platforms is trading at a lower price-to-earnings ratio than AppLovin, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
AppLovin$5.48B31.08$3.33B$11.6443.55
Meta Platforms$200.97B8.42$60.46B$27.5124.33

AppLovin has a beta of 2.49, suggesting that its stock price is 149% more volatile than the broader market. Comparatively, Meta Platforms has a beta of 1.25, suggesting that its stock price is 25% more volatile than the broader market.

AppLovin has a net margin of 64.29% compared to Meta Platforms' net margin of 32.84%. AppLovin's return on equity of 219.37% beat Meta Platforms' return on equity.

Company Net Margins Return on Equity Return on Assets
AppLovin64.29% 219.37% 57.43%
Meta Platforms 32.84%36.93%23.09%

Summary

AppLovin beats Meta Platforms on 10 of the 17 factors compared between the two stocks.

How does AppLovin compare to Unity Software?

AppLovin (NASDAQ:APP) and Unity Software (NYSE:U) are both large-cap computer software companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, institutional ownership, profitability, analyst recommendations, risk, dividends, earnings and valuation.

AppLovin has higher revenue and earnings than Unity Software. Unity Software is trading at a lower price-to-earnings ratio than AppLovin, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
AppLovin$5.48B31.08$3.33B$11.6443.55
Unity Software$1.85B7.30-$402.77M-$1.57N/A

AppLovin currently has a consensus price target of $668.45, suggesting a potential upside of 31.85%. Unity Software has a consensus price target of $37.77, suggesting a potential upside of 22.18%. Given AppLovin's stronger consensus rating and higher possible upside, research analysts plainly believe AppLovin is more favorable than Unity Software.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
AppLovin
0 Sell rating(s)
5 Hold rating(s)
17 Buy rating(s)
2 Strong Buy rating(s)
2.88
Unity Software
1 Sell rating(s)
9 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.57

41.9% of AppLovin shares are owned by institutional investors. Comparatively, 73.5% of Unity Software shares are owned by institutional investors. 13.7% of AppLovin shares are owned by insiders. Comparatively, 0.8% of Unity Software shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

AppLovin has a net margin of 64.29% compared to Unity Software's net margin of -34.99%. AppLovin's return on equity of 219.37% beat Unity Software's return on equity.

Company Net Margins Return on Equity Return on Assets
AppLovin64.29% 219.37% 57.43%
Unity Software -34.99%-1.30%-0.61%

AppLovin has a beta of 2.49, meaning that its share price is 149% more volatile than the broader market. Comparatively, Unity Software has a beta of 2.05, meaning that its share price is 105% more volatile than the broader market.

In the previous week, AppLovin had 20 more articles in the media than Unity Software. MarketBeat recorded 28 mentions for AppLovin and 8 mentions for Unity Software. AppLovin's average media sentiment score of 1.13 beat Unity Software's score of 0.91 indicating that AppLovin is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
AppLovin
19 Very Positive mention(s)
3 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Unity Software
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

Summary

AppLovin beats Unity Software on 16 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding APP and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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APP vs. The Competition

MetricAppLovinTechnology Services IndustryBusiness SectorNASDAQ Exchange
Market Cap$174.83B$4.08B$6.89B$12.61B
Dividend YieldN/A2.15%3.14%7.83%
P/E Ratio43.5537.1029.0624.56
Price / Sales31.0846.12341.11121.71
Price / Cash46.1336.1623.3060.04
Price / Book80.354.325.766.39
Net Income$3.33B$31.76M$204.30M$331.44M
7 Day Performance-3.81%-1.69%-1.30%0.37%
1 Month Performance5.94%-3.67%2.60%2.17%
1 Year Performance51.29%6.29%15.53%20.90%

AppLovin Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
APP
AppLovin
4.9782 of 5 stars
$506.98
-2.6%
$668.45
+31.9%
+46.4%$174.83B$5.48B43.551,710
AAPL
Apple
4.4113 of 5 stars
$312.66
+1.3%
$314.85
+0.7%
+48.4%$4.53T$416.16B37.81166,000
DUOL
Duolingo
4.6928 of 5 stars
$129.72
+3.1%
$175.41
+35.2%
-67.2%$5.86B$1.04B14.93600
GOOG
Alphabet
4.0753 of 5 stars
$364.90
+2.4%
$376.19
+3.1%
+98.7%$4.32T$402.84B27.83190,200
META
Meta Platforms
4.9472 of 5 stars
$600.29
+3.0%
$840.64
+40.0%
-8.0%$1.47T$200.97B21.8278,865

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This page (NASDAQ:APP) was last updated on 7/11/2026 by MarketBeat.com Staff.
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