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Rocket Companies (RKT) Competitors

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$13.92 -0.47 (-3.23%)
Closing price 07/13/2026 03:59 PM Eastern
Extended Trading
$13.91 -0.02 (-0.11%)
As of 06:31 AM Eastern
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RKT vs. LEN, MTH, PFSI, PHM, and TOL

Should you buy Rocket Companies stock or one of its competitors? MarketBeat compares Rocket Companies with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Rocket Companies include Lennar (LEN), Meritage Homes (MTH), PennyMac Financial Services (PFSI), PulteGroup (PHM), and Toll Brothers (TOL).

How does Rocket Companies compare to Lennar?

Rocket Companies (NYSE:RKT) and Lennar (NYSE:LEN) are related large-cap companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, risk, analyst recommendations, dividends, media sentiment, earnings, institutional ownership and valuation.

4.6% of Rocket Companies shares are owned by institutional investors. Comparatively, 81.1% of Lennar shares are owned by institutional investors. 57.7% of Rocket Companies shares are owned by company insiders. Comparatively, 10.1% of Lennar shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Lennar has a net margin of 4.93% compared to Rocket Companies' net margin of 2.78%. Lennar's return on equity of 7.08% beat Rocket Companies' return on equity.

Company Net Margins Return on Equity Return on Assets
Rocket Companies2.78% 4.30% 1.46%
Lennar 4.93%7.08%4.61%

Rocket Companies presently has a consensus price target of $20.67, indicating a potential upside of 48.41%. Lennar has a consensus price target of $93.87, indicating a potential upside of 13.25%. Given Rocket Companies' stronger consensus rating and higher possible upside, research analysts clearly believe Rocket Companies is more favorable than Lennar.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rocket Companies
0 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.53
Lennar
10 Sell rating(s)
7 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.50

In the previous week, Rocket Companies had 5 more articles in the media than Lennar. MarketBeat recorded 23 mentions for Rocket Companies and 18 mentions for Lennar. Rocket Companies' average media sentiment score of 0.49 beat Lennar's score of 0.12 indicating that Rocket Companies is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Rocket Companies
5 Very Positive mention(s)
7 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Lennar
2 Very Positive mention(s)
4 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Rocket Companies has a beta of 2.16, suggesting that its share price is 116% more volatile than the broader market. Comparatively, Lennar has a beta of 1.38, suggesting that its share price is 38% more volatile than the broader market.

Lennar has higher revenue and earnings than Rocket Companies. Lennar is trading at a lower price-to-earnings ratio than Rocket Companies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rocket Companies$6.70B5.88-$68M$0.05278.50
Lennar$34.19B0.58$2.08B$6.3912.97

Summary

Rocket Companies beats Lennar on 10 of the 17 factors compared between the two stocks.

How does Rocket Companies compare to Meritage Homes?

Rocket Companies (NYSE:RKT) and Meritage Homes (NYSE:MTH) are related companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, profitability, earnings, dividends, institutional ownership, media sentiment, analyst recommendations and risk.

Meritage Homes has lower revenue, but higher earnings than Rocket Companies. Meritage Homes is trading at a lower price-to-earnings ratio than Rocket Companies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rocket Companies$6.70B5.88-$68M$0.05278.50
Meritage Homes$5.86B0.84$453.01M$5.4513.53

Rocket Companies has a beta of 2.16, meaning that its share price is 116% more volatile than the broader market. Comparatively, Meritage Homes has a beta of 1.35, meaning that its share price is 35% more volatile than the broader market.

4.6% of Rocket Companies shares are owned by institutional investors. Comparatively, 98.4% of Meritage Homes shares are owned by institutional investors. 57.7% of Rocket Companies shares are owned by insiders. Comparatively, 2.5% of Meritage Homes shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Meritage Homes has a net margin of 6.86% compared to Rocket Companies' net margin of 2.78%. Meritage Homes' return on equity of 8.08% beat Rocket Companies' return on equity.

Company Net Margins Return on Equity Return on Assets
Rocket Companies2.78% 4.30% 1.46%
Meritage Homes 6.86%8.08%5.49%

Rocket Companies presently has a consensus price target of $20.67, suggesting a potential upside of 48.41%. Meritage Homes has a consensus price target of $80.22, suggesting a potential upside of 8.80%. Given Rocket Companies' stronger consensus rating and higher possible upside, analysts plainly believe Rocket Companies is more favorable than Meritage Homes.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rocket Companies
0 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.53
Meritage Homes
1 Sell rating(s)
7 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.31

In the previous week, Rocket Companies had 19 more articles in the media than Meritage Homes. MarketBeat recorded 23 mentions for Rocket Companies and 4 mentions for Meritage Homes. Meritage Homes' average media sentiment score of 1.52 beat Rocket Companies' score of 0.49 indicating that Meritage Homes is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Rocket Companies
5 Very Positive mention(s)
7 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Meritage Homes
4 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

Summary

Rocket Companies beats Meritage Homes on 10 of the 17 factors compared between the two stocks.

How does Rocket Companies compare to PennyMac Financial Services?

Rocket Companies (NYSE:RKT) and PennyMac Financial Services (NYSE:PFSI) are both finance companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, risk, valuation, dividends, earnings, profitability, media sentiment and institutional ownership.

PennyMac Financial Services has a net margin of 23.47% compared to Rocket Companies' net margin of 2.78%. PennyMac Financial Services' return on equity of 10.93% beat Rocket Companies' return on equity.

Company Net Margins Return on Equity Return on Assets
Rocket Companies2.78% 4.30% 1.46%
PennyMac Financial Services 23.47%10.93%1.66%

In the previous week, Rocket Companies had 14 more articles in the media than PennyMac Financial Services. MarketBeat recorded 23 mentions for Rocket Companies and 9 mentions for PennyMac Financial Services. Rocket Companies' average media sentiment score of 0.49 beat PennyMac Financial Services' score of -0.07 indicating that Rocket Companies is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Rocket Companies
5 Very Positive mention(s)
7 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
PennyMac Financial Services
1 Very Positive mention(s)
0 Positive mention(s)
6 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Rocket Companies has a beta of 2.16, indicating that its share price is 116% more volatile than the broader market. Comparatively, PennyMac Financial Services has a beta of 1.44, indicating that its share price is 44% more volatile than the broader market.

PennyMac Financial Services has lower revenue, but higher earnings than Rocket Companies. PennyMac Financial Services is trading at a lower price-to-earnings ratio than Rocket Companies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rocket Companies$6.70B5.88-$68M$0.05278.50
PennyMac Financial Services$2.05B2.07$501.08M$9.418.66

4.6% of Rocket Companies shares are held by institutional investors. Comparatively, 57.9% of PennyMac Financial Services shares are held by institutional investors. 57.7% of Rocket Companies shares are held by company insiders. Comparatively, 15.8% of PennyMac Financial Services shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Rocket Companies currently has a consensus target price of $20.67, indicating a potential upside of 48.41%. PennyMac Financial Services has a consensus target price of $114.63, indicating a potential upside of 40.66%. Given Rocket Companies' stronger consensus rating and higher possible upside, equities analysts clearly believe Rocket Companies is more favorable than PennyMac Financial Services.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rocket Companies
0 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.53
PennyMac Financial Services
2 Sell rating(s)
3 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.30

Summary

Rocket Companies beats PennyMac Financial Services on 11 of the 17 factors compared between the two stocks.

How does Rocket Companies compare to PulteGroup?

Rocket Companies (NYSE:RKT) and PulteGroup (NYSE:PHM) are related large-cap companies, but which is the better investment? We will contrast the two companies based on the strength of their dividends, earnings, media sentiment, analyst recommendations, institutional ownership, profitability, valuation and risk.

4.6% of Rocket Companies shares are held by institutional investors. Comparatively, 89.9% of PulteGroup shares are held by institutional investors. 57.7% of Rocket Companies shares are held by company insiders. Comparatively, 0.8% of PulteGroup shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Rocket Companies presently has a consensus price target of $20.67, suggesting a potential upside of 48.41%. PulteGroup has a consensus price target of $141.43, suggesting a potential upside of 14.23%. Given Rocket Companies' higher probable upside, equities research analysts clearly believe Rocket Companies is more favorable than PulteGroup.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rocket Companies
0 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.53
PulteGroup
0 Sell rating(s)
7 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.59

Rocket Companies has a beta of 2.16, suggesting that its stock price is 116% more volatile than the broader market. Comparatively, PulteGroup has a beta of 1.18, suggesting that its stock price is 18% more volatile than the broader market.

PulteGroup has higher revenue and earnings than Rocket Companies. PulteGroup is trading at a lower price-to-earnings ratio than Rocket Companies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rocket Companies$6.70B5.88-$68M$0.05278.50
PulteGroup$17.31B1.36$2.22B$10.3411.97

In the previous week, Rocket Companies had 12 more articles in the media than PulteGroup. MarketBeat recorded 23 mentions for Rocket Companies and 11 mentions for PulteGroup. PulteGroup's average media sentiment score of 1.20 beat Rocket Companies' score of 0.49 indicating that PulteGroup is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Rocket Companies
5 Very Positive mention(s)
7 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
PulteGroup
9 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

PulteGroup has a net margin of 12.14% compared to Rocket Companies' net margin of 2.78%. PulteGroup's return on equity of 16.41% beat Rocket Companies' return on equity.

Company Net Margins Return on Equity Return on Assets
Rocket Companies2.78% 4.30% 1.46%
PulteGroup 12.14%16.41%11.75%

Summary

PulteGroup beats Rocket Companies on 10 of the 17 factors compared between the two stocks.

How does Rocket Companies compare to Toll Brothers?

Toll Brothers (NYSE:TOL) and Rocket Companies (NYSE:RKT) are related large-cap companies, but which is the superior business? We will contrast the two companies based on the strength of their earnings, dividends, analyst recommendations, media sentiment, profitability, risk, institutional ownership and valuation.

Toll Brothers has a beta of 1.34, suggesting that its share price is 34% more volatile than the broader market. Comparatively, Rocket Companies has a beta of 2.16, suggesting that its share price is 116% more volatile than the broader market.

Toll Brothers presently has a consensus price target of $164.44, suggesting a potential upside of 11.01%. Rocket Companies has a consensus price target of $20.67, suggesting a potential upside of 48.41%. Given Rocket Companies' higher probable upside, analysts plainly believe Rocket Companies is more favorable than Toll Brothers.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Toll Brothers
1 Sell rating(s)
5 Hold rating(s)
14 Buy rating(s)
1 Strong Buy rating(s)
2.71
Rocket Companies
0 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.53

91.8% of Toll Brothers shares are owned by institutional investors. Comparatively, 4.6% of Rocket Companies shares are owned by institutional investors. 1.4% of Toll Brothers shares are owned by insiders. Comparatively, 57.7% of Rocket Companies shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

In the previous week, Rocket Companies had 3 more articles in the media than Toll Brothers. MarketBeat recorded 23 mentions for Rocket Companies and 20 mentions for Toll Brothers. Toll Brothers' average media sentiment score of 0.55 beat Rocket Companies' score of 0.49 indicating that Toll Brothers is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Toll Brothers
8 Very Positive mention(s)
0 Positive mention(s)
11 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Rocket Companies
5 Very Positive mention(s)
7 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Toll Brothers has a net margin of 11.66% compared to Rocket Companies' net margin of 2.78%. Toll Brothers' return on equity of 15.47% beat Rocket Companies' return on equity.

Company Net Margins Return on Equity Return on Assets
Toll Brothers11.66% 15.47% 8.90%
Rocket Companies 2.78%4.30%1.46%

Toll Brothers has higher revenue and earnings than Rocket Companies. Toll Brothers is trading at a lower price-to-earnings ratio than Rocket Companies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Toll Brothers$10.97B1.26$1.35B$13.2211.20
Rocket Companies$6.70B5.88-$68M$0.05278.50

Summary

Toll Brothers beats Rocket Companies on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding RKT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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RKT vs. The Competition

MetricRocket CompaniesFIN IndustryFinance SectorNYSE Exchange
Market Cap$40.72B$4.90B$14.26B$23.46B
Dividend YieldN/A7.32%5.70%4.02%
P/E Ratio278.5082.1620.4831.08
Price / Sales5.881.6844.5319.77
Price / Cash62.5212.2219.3418.64
Price / Book1.711.882.254.77
Net Income-$68M$1.63B$1.13B$1.06B
7 Day Performance-4.79%-3.16%-0.32%-0.23%
1 Month Performance6.60%0.06%0.66%-0.11%
1 Year Performance-0.29%-14.09%11.82%16.46%

Rocket Companies Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
RKT
Rocket Companies
3.9865 of 5 stars
$13.93
-3.2%
$20.67
+48.4%
+1.8%$40.72B$6.70B278.5023,500
LEN
Lennar
4.3063 of 5 stars
$87.63
-0.7%
$95.00
+8.4%
-27.3%$21.64B$32.74B13.7112,532
MTH
Meritage Homes
4.5638 of 5 stars
$79.79
-2.5%
$79.89
+0.1%
+0.0%$5.32B$5.86B14.641,860
PFSI
PennyMac Financial Services
4.9618 of 5 stars
$83.66
+0.2%
$116.38
+39.1%
-18.6%$4.34B$2.05B8.894,900
PHM
PulteGroup
4.8277 of 5 stars
$131.35
-1.7%
$141.43
+7.7%
+8.3%$25.02B$16.83B12.706,506

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This page (NYSE:RKT) was last updated on 7/14/2026 by MarketBeat.com Staff.
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