Omnicom Group (OMC) Competitors

Omnicom Group (NYSE:OMC) and Lamar Advertising (NASDAQ:LAMR) are both large-cap advertising companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, valuation, institutional ownership, media sentiment, analyst recommendations, dividends, earnings and profitability.

Do insiders and institutionals have more ownership in OMC or LAMR?

92.0% of Omnicom Group shares are held by institutional investors. Comparatively, 93.8% of Lamar Advertising shares are held by institutional investors. 1.0% of Omnicom Group shares are held by insiders. Comparatively, 15.0% of Lamar Advertising shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Which has more volatility & risk, OMC or LAMR?

Omnicom Group has a beta of 0.92, suggesting that its stock price is 8% less volatile than the S&P 500. Comparatively, Lamar Advertising has a beta of 1.33, suggesting that its stock price is 33% more volatile than the S&P 500.

Does the media prefer OMC or LAMR?

In the previous week, Lamar Advertising had 8 more articles in the media than Omnicom Group. MarketBeat recorded 24 mentions for Lamar Advertising and 16 mentions for Omnicom Group. Omnicom Group's average media sentiment score of 0.89 beat Lamar Advertising's score of 0.45 indicating that Omnicom Group is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Omnicom Group	12 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Lamar Advertising	9 Very Positive mention(s)	4 Positive mention(s)	7 Neutral mention(s)	3 Negative mention(s)	0 Very Negative mention(s)	Neutral

Do analysts rate OMC or LAMR?

Omnicom Group currently has a consensus target price of $96.43, indicating a potential upside of 31.00%. Lamar Advertising has a consensus target price of $134.00, indicating a potential upside of 9.20%. Given Omnicom Group's stronger consensus rating and higher probable upside, equities research analysts plainly believe Omnicom Group is more favorable than Lamar Advertising.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Omnicom Group	0 Sell rating(s)	4 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.50
Lamar Advertising	0 Sell rating(s)	3 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.40

Which has preferable earnings & valuation, OMC or LAMR?

Omnicom Group has higher revenue and earnings than Lamar Advertising. Omnicom Group is trading at a lower price-to-earnings ratio than Lamar Advertising, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Omnicom Group	$15.69B	0.92	$1.48B	$7.31	10.07
Lamar Advertising	$2.21B	5.69	$361.87M	$4.12	29.78

Is OMC or LAMR a better dividend stock?

Omnicom Group pays an annual dividend of $2.80 per share and has a dividend yield of 3.8%. Lamar Advertising pays an annual dividend of $6.20 per share and has a dividend yield of 5.1%. Omnicom Group pays out 38.3% of its earnings in the form of a dividend. Lamar Advertising pays out 150.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Lamar Advertising has raised its dividend for 5 consecutive years. Lamar Advertising is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Is OMC or LAMR more profitable?

Lamar Advertising has a net margin of 19.08% compared to Omnicom Group's net margin of 9.20%. Lamar Advertising's return on equity of 37.62% beat Omnicom Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Omnicom Group	9.20%	34.85%	5.63%
Lamar Advertising	19.08%	37.62%	6.44%

Summary

Lamar Advertising beats Omnicom Group on 11 of the 19 factors compared between the two stocks.