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Lamar Advertising (LAMR) Competitors

Lamar Advertising logo
$121.36 +0.51 (+0.42%)
As of 06/30/2025 04:00 PM Eastern

LAMR vs. OMC, IPG, CCO, NCMI, GOOG, CCI, VICI, EXR, VTR, and SBAC

Should you be buying Lamar Advertising stock or one of its competitors? The main competitors of Lamar Advertising include Omnicom Group (OMC), Interpublic Group of Companies (IPG), Clear Channel Outdoor (CCO), National CineMedia (NCMI), Alphabet (GOOG), Crown Castle (CCI), VICI Properties (VICI), Extra Space Storage (EXR), Ventas (VTR), and SBA Communications (SBAC).

Lamar Advertising vs. Its Competitors

Omnicom Group (NYSE:OMC) and Lamar Advertising (NASDAQ:LAMR) are both large-cap advertising companies, but which is the superior investment? We will contrast the two businesses based on the strength of their risk, profitability, institutional ownership, earnings, valuation, media sentiment, dividends and analyst recommendations.

Omnicom Group currently has a consensus target price of $96.43, suggesting a potential upside of 33.87%. Lamar Advertising has a consensus target price of $134.00, suggesting a potential upside of 10.42%. Given Omnicom Group's stronger consensus rating and higher possible upside, equities analysts clearly believe Omnicom Group is more favorable than Lamar Advertising.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Omnicom Group
0 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.50
Lamar Advertising
0 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.40

Omnicom Group has a beta of 0.93, suggesting that its stock price is 7% less volatile than the S&P 500. Comparatively, Lamar Advertising has a beta of 1.35, suggesting that its stock price is 35% more volatile than the S&P 500.

92.0% of Omnicom Group shares are held by institutional investors. Comparatively, 93.8% of Lamar Advertising shares are held by institutional investors. 1.0% of Omnicom Group shares are held by company insiders. Comparatively, 15.0% of Lamar Advertising shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Omnicom Group pays an annual dividend of $2.80 per share and has a dividend yield of 3.9%. Lamar Advertising pays an annual dividend of $6.20 per share and has a dividend yield of 5.1%. Omnicom Group pays out 38.3% of its earnings in the form of a dividend. Lamar Advertising pays out 150.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Lamar Advertising has increased its dividend for 5 consecutive years. Lamar Advertising is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Lamar Advertising has a net margin of 19.08% compared to Omnicom Group's net margin of 9.20%. Lamar Advertising's return on equity of 37.62% beat Omnicom Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Omnicom Group9.20% 34.85% 5.63%
Lamar Advertising 19.08%37.62%6.44%

Omnicom Group has higher revenue and earnings than Lamar Advertising. Omnicom Group is trading at a lower price-to-earnings ratio than Lamar Advertising, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Omnicom Group$15.69B0.90$1.48B$7.319.85
Lamar Advertising$2.21B5.63$361.87M$4.1229.46

In the previous week, Omnicom Group and Omnicom Group both had 24 articles in the media. Omnicom Group's average media sentiment score of 0.64 beat Lamar Advertising's score of 0.47 indicating that Omnicom Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Omnicom Group
12 Very Positive mention(s)
2 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Lamar Advertising
9 Very Positive mention(s)
4 Positive mention(s)
7 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Lamar Advertising beats Omnicom Group on 10 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding LAMR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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LAMR vs. The Competition

MetricLamar AdvertisingREIT IndustryFinance SectorNASDAQ Exchange
Market Cap$12.37B$8.26B$11.98B$8.90B
Dividend Yield5.13%5.80%5.62%4.13%
P/E Ratio29.4640.2519.7819.66
Price / Sales5.634.8625.60110.26
Price / Cash14.8918.0118.1527.49
Price / Book11.861.642.215.42
Net Income$361.87M$128.99M$1.00B$248.34M
7 Day Performance-0.20%-1.60%0.72%0.82%
1 Month Performance0.79%2.14%2.63%5.01%
1 Year Performance2.86%0.18%540.66%18.10%

Lamar Advertising Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
LAMR
Lamar Advertising
3.4939 of 5 stars
$121.36
+0.4%
$134.00
+10.4%
+1.5%$12.37B$2.21B29.463,500
OMC
Omnicom Group
4.9157 of 5 stars
$71.75
+2.1%
$100.00
+39.4%
-19.7%$14.00B$15.69B9.8274,900High Trading Volume
IPG
Interpublic Group of Companies
4.8219 of 5 stars
$24.48
+4.5%
$33.44
+36.6%
-15.8%$9.05B$10.69B18.6953,300High Trading Volume
CCO
Clear Channel Outdoor
2.2624 of 5 stars
$1.18
+5.4%
$2.04
+72.7%
-16.7%$586.12M$1.51B-19.664,100High Trading Volume
NCMI
National CineMedia
2.0429 of 5 stars
$5.23
+1.0%
$7.20
+37.7%
+10.3%$493.19M$240.80M-27.53350
GOOG
Alphabet
4.8402 of 5 stars
$166.01
-1.0%
$204.88
+23.4%
-3.3%$2.01T$350.02B18.51190,200Trending News
CCI
Crown Castle
4.2889 of 5 stars
$102.47
+2.3%
$112.71
+10.0%
+5.1%$44.62B$6.57B-9.523,900Positive News
VICI
VICI Properties
3.9387 of 5 stars
$32.83
+1.7%
$35.42
+7.9%
+13.8%$34.69B$3.88B13.1320Positive News
EXR
Extra Space Storage
4.1604 of 5 stars
$149.16
+2.1%
$159.54
+7.0%
-5.1%$31.65B$3.26B34.618,012Positive News
VTR
Ventas
4.226 of 5 stars
$63.63
+1.9%
$72.90
+14.6%
+23.2%$28.72B$4.92B192.82450
SBAC
SBA Communications
4.553 of 5 stars
$234.12
+2.1%
$253.43
+8.2%
+19.6%$25.16B$2.68B32.121,720Positive News

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This page (NASDAQ:LAMR) was last updated on 7/1/2025 by MarketBeat.com Staff
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