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TechTarget (TTGT) Competitors

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$7.40 +0.23 (+3.21%)
Closing price 07/11/2025 04:00 PM Eastern
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$7.40 +0.00 (+0.07%)
As of 07/11/2025 07:26 PM Eastern
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TTGT vs. ZD, CMPR, QNST, ANGI, LQDT, OPEN, BCOV, DHX, TZOO, and LPSN

Should you be buying TechTarget stock or one of its competitors? The main competitors of TechTarget include Ziff Davis (ZD), Cimpress (CMPR), QuinStreet (QNST), Angi (ANGI), Liquidity Services (LQDT), Opendoor Technologies (OPEN), Brightcove (BCOV), DHI Group (DHX), Travelzoo (TZOO), and LivePerson (LPSN). These companies are all part of the "internet software & services" industry.

TechTarget vs. Its Competitors

Ziff Davis (NASDAQ:ZD) and TechTarget (NASDAQ:TTGT) are both small-cap internet software & services companies, but which is the superior investment? We will compare the two businesses based on the strength of their analyst recommendations, media sentiment, dividends, profitability, valuation, earnings, risk and institutional ownership.

Ziff Davis has a net margin of 5.41% compared to TechTarget's net margin of -193.29%. Ziff Davis' return on equity of 13.89% beat TechTarget's return on equity.

Company Net Margins Return on Equity Return on Assets
Ziff Davis5.41% 13.89% 7.04%
TechTarget -193.29%-125.41%-66.06%

99.8% of Ziff Davis shares are held by institutional investors. Comparatively, 93.5% of TechTarget shares are held by institutional investors. 2.2% of Ziff Davis shares are held by company insiders. Comparatively, 0.9% of TechTarget shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Ziff Davis has a beta of 1.58, indicating that its share price is 58% more volatile than the S&P 500. Comparatively, TechTarget has a beta of 1.02, indicating that its share price is 2% more volatile than the S&P 500.

In the previous week, TechTarget had 9 more articles in the media than Ziff Davis. MarketBeat recorded 12 mentions for TechTarget and 3 mentions for Ziff Davis. Ziff Davis' average media sentiment score of 0.90 beat TechTarget's score of 0.29 indicating that Ziff Davis is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Ziff Davis
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
TechTarget
1 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral

Ziff Davis presently has a consensus price target of $47.00, indicating a potential upside of 43.82%. TechTarget has a consensus price target of $19.33, indicating a potential upside of 161.26%. Given TechTarget's stronger consensus rating and higher possible upside, analysts clearly believe TechTarget is more favorable than Ziff Davis.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ziff Davis
0 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.33
TechTarget
1 Sell rating(s)
1 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.50

Ziff Davis has higher revenue and earnings than TechTarget. TechTarget is trading at a lower price-to-earnings ratio than Ziff Davis, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ziff Davis$1.40B0.98$63.05M$1.6519.81
TechTarget$284.90M1.86-$116.86M-$0.42-17.62

Summary

Ziff Davis beats TechTarget on 11 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TTGT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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TTGT vs. The Competition

MetricTechTargetADVERTISING/MKTG SVCS IndustryBusiness SectorNASDAQ Exchange
Market Cap$529.02M$1.73B$15.38B$9.11B
Dividend YieldN/A3.24%2.73%4.01%
P/E Ratio-17.6218.5028.6320.26
Price / Sales1.865.2041.8499.74
Price / CashN/A6.0326.3457.67
Price / Book0.341.926.185.49
Net Income-$116.86M$122.61M$190.21M$250.45M
7 Day Performance8.27%1.39%0.97%4.79%
1 Month Performance2.49%3.06%3.71%7.68%
1 Year Performance-77.13%-32.76%29.60%16.44%

TechTarget Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
TTGT
TechTarget
3.5133 of 5 stars
$7.40
+3.2%
$19.33
+161.3%
-77.1%$529.02M$284.90M-17.622,100
ZD
Ziff Davis
4.8831 of 5 stars
$32.05
-0.7%
$47.00
+46.6%
-31.9%$1.36B$1.40B19.423,800
CMPR
Cimpress
4.5666 of 5 stars
$46.44
-6.5%
$62.50
+34.6%
-46.8%$1.24B$3.29B7.9216,000
QNST
QuinStreet
3.5806 of 5 stars
$16.00
-3.3%
$29.00
+81.3%
-3.6%$933.99M$613.51M-1,598.40790
ANGI
Angi
3.6777 of 5 stars
$16.08
-3.9%
$21.36
+32.8%
-17.7%$803.30M$1.19B14.622,800
LQDT
Liquidity Services
3.382 of 5 stars
$24.15
-0.3%
$38.50
+59.4%
+18.2%$756.17M$363.32M30.57740Positive News
OPEN
Opendoor Technologies
4.4504 of 5 stars
$0.63
+2.6%
$1.55
+147.8%
-62.2%$444.63M$5.15B-1.201,470News Coverage
Options Volume
High Trading Volume
BCOV
Brightcove
0.6895 of 5 stars
$4.45
flat
$3.98
-10.7%
N/A$202.12M$201.19M-21.19720News Coverage
DHX
DHI Group
4.0734 of 5 stars
$3.28
+6.8%
$5.25
+60.1%
+28.1%$149.67M$141.93M-19.29530
TZOO
Travelzoo
3.7238 of 5 stars
$13.80
+3.7%
$25.67
+86.0%
+71.4%$147.68M$83.90M13.80210Positive News
LPSN
LivePerson
0.5354 of 5 stars
$1.08
-1.8%
$1.00
-7.4%
+5.4%$103.24M$312.47M-0.501,540

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This page (NASDAQ:TTGT) was last updated on 7/12/2025 by MarketBeat.com Staff
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