Which has preferable earnings & valuation, TTGT or EEX?

Emerald has lower revenue, but higher earnings than TechTarget. Emerald is trading at a lower price-to-earnings ratio than TechTarget, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio TechTarget $486.79M 0.57 -$1.01B -$2.45 N/A Emerald $471.10M 2.12 -$30.70M -$0.19 N/A

Is TTGT or EEX more profitable?

Emerald has a net margin of -8.24% compared to TechTarget's net margin of -36.85%. TechTarget's return on equity of -0.62% beat Emerald's return on equity. Company Net Margins Return on Equity Return on Assets TechTarget -36.85% -0.62% -0.38% Emerald -8.24% -10.81% -3.18%

Which has preferable earnings & valuation, TTGT or TBLA?

Taboola.com has higher revenue and earnings than TechTarget. TechTarget is trading at a lower price-to-earnings ratio than Taboola.com, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio TechTarget $486.79M 0.57 -$1.01B -$2.45 N/A Taboola.com $1.91B 0.49 $42.28M $0.40 9.35

Which has higher valuation & earnings, TTGT or MNTN?

MNTN has lower revenue, but higher earnings than TechTarget. TechTarget is trading at a lower price-to-earnings ratio than MNTN, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio TechTarget $486.79M 0.57 -$1.01B -$2.45 N/A MNTN $290.09M 2.75 -$6.43M $0.71 18.13

Is TTGT or MNTN more profitable?

MNTN has a net margin of 18.00% compared to TechTarget's net margin of -36.85%. MNTN's return on equity of 18.85% beat TechTarget's return on equity. Company Net Margins Return on Equity Return on Assets TechTarget -36.85% -0.62% -0.38% MNTN 18.00% 18.85% 15.48%

Is PUBM or TTGT more profitable?

PubMatic has a net margin of -4.66% compared to TechTarget's net margin of -36.85%. TechTarget's return on equity of -0.62% beat PubMatic's return on equity. Company Net Margins Return on Equity Return on Assets PubMatic -4.66% -5.41% -1.99% TechTarget -36.85% -0.62% -0.38%

Which has better earnings & valuation, TTGT or IBTA?

Ibotta has lower revenue, but higher earnings than TechTarget. Ibotta is trading at a lower price-to-earnings ratio than TechTarget, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio TechTarget $486.79M 0.57 -$1.01B -$2.45 N/A Ibotta $342.39M 2.22 $3.58M -$0.47 N/A

Is TTGT or IBTA more profitable?

Ibotta has a net margin of -3.21% compared to TechTarget's net margin of -36.85%. TechTarget's return on equity of -0.62% beat Ibotta's return on equity. Company Net Margins Return on Equity Return on Assets TechTarget -36.85% -0.62% -0.38% Ibotta -3.21% -4.74% -2.55%

TechTarget (TTGT) Competitors

$3.82 -0.06 (-1.55%)

As of 08/21/2026 04:00 PM Eastern

Compare

TTGT vs. EEX, TBLA, MNTN, PUBM, and IBTA

Should you buy TechTarget stock or one of its competitors? TechTarget's main competitors and comparable companies include Emerald (EEX), Taboola.com (TBLA), MNTN (MNTN), PubMatic (PUBM), and Ibotta (IBTA). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "advertising" industry.

How does TechTarget compare to Emerald?

TechTarget (NASDAQ:TTGT) and Emerald (NYSE:EEX) are both small-cap communication services companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, analyst recommendations, earnings, institutional ownership, dividends, valuation, risk and media sentiment.

Emerald has lower revenue, but higher earnings than TechTarget. Emerald is trading at a lower price-to-earnings ratio than TechTarget, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TechTarget	$486.79M	0.57	-$1.01B	-$2.45	N/A
Emerald	$471.10M	2.12	-$30.70M	-$0.19	N/A

In the previous week, TechTarget's average media sentiment score of 0.00 equaled Emerald'saverage media sentiment score.

Company	Overall Sentiment
TechTarget	Neutral
Emerald	Neutral

Emerald has a net margin of -8.24% compared to TechTarget's net margin of -36.85%. TechTarget's return on equity of -0.62% beat Emerald's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TechTarget	-36.85%	-0.62%	-0.38%
Emerald	-8.24%	-10.81%	-3.18%

93.5% of TechTarget shares are held by institutional investors. Comparatively, 14.9% of Emerald shares are held by institutional investors. 0.9% of TechTarget shares are held by company insiders. Comparatively, 5.3% of Emerald shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

TechTarget presently has a consensus target price of $8.00, suggesting a potential upside of 109.42%. Emerald has a consensus target price of $5.03, suggesting a potential downside of 0.18%. Given TechTarget's stronger consensus rating and higher possible upside, equities research analysts plainly believe TechTarget is more favorable than Emerald.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TechTarget	1 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.33
Emerald	1 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.67

TechTarget has a beta of 1.12, meaning that its stock price is 12% more volatile than the broader market. Comparatively, Emerald has a beta of 0.57, meaning that its stock price is 43% less volatile than the broader market.

Summary

TechTarget beats Emerald on 9 of the 14 factors compared between the two stocks.

How does TechTarget compare to Taboola.com?

TechTarget (NASDAQ:TTGT) and Taboola.com (NASDAQ:TBLA) are both small-cap communication services companies, but which is the better investment? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, risk, valuation, analyst recommendations, dividends, earnings and profitability.

TechTarget currently has a consensus price target of $8.00, indicating a potential upside of 109.42%. Taboola.com has a consensus price target of $5.75, indicating a potential upside of 53.74%. Given TechTarget's higher probable upside, equities research analysts clearly believe TechTarget is more favorable than Taboola.com.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TechTarget	1 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.33
Taboola.com	0 Sell rating(s)	3 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.57

In the previous week, Taboola.com had 6 more articles in the media than TechTarget. MarketBeat recorded 6 mentions for Taboola.com and 0 mentions for TechTarget. TechTarget's average media sentiment score of 0.00 equaled Taboola.com'saverage media sentiment score.

Company	Overall Sentiment
TechTarget	Neutral
Taboola.com	Neutral

TechTarget has a beta of 1.12, indicating that its share price is 12% more volatile than the broader market. Comparatively, Taboola.com has a beta of 1.5, indicating that its share price is 50% more volatile than the broader market.

93.5% of TechTarget shares are held by institutional investors. Comparatively, 42.9% of Taboola.com shares are held by institutional investors. 0.9% of TechTarget shares are held by company insiders. Comparatively, 20.6% of Taboola.com shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Taboola.com has a net margin of 6.05% compared to TechTarget's net margin of -36.85%. Taboola.com's return on equity of 12.15% beat TechTarget's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TechTarget	-36.85%	-0.62%	-0.38%
Taboola.com	6.05%	12.15%	7.22%

Taboola.com has higher revenue and earnings than TechTarget. TechTarget is trading at a lower price-to-earnings ratio than Taboola.com, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TechTarget	$486.79M	0.57	-$1.01B	-$2.45	N/A
Taboola.com	$1.91B	0.49	$42.28M	$0.40	9.35

Summary

Taboola.com beats TechTarget on 12 of the 15 factors compared between the two stocks.

How does TechTarget compare to MNTN?

TechTarget (NASDAQ:TTGT) and MNTN (NYSE:MNTN) are both small-cap communication services companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, valuation, media sentiment, institutional ownership, risk, profitability, analyst recommendations and dividends.

MNTN has a net margin of 18.00% compared to TechTarget's net margin of -36.85%. MNTN's return on equity of 18.85% beat TechTarget's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TechTarget	-36.85%	-0.62%	-0.38%
MNTN	18.00%	18.85%	15.48%

MNTN has lower revenue, but higher earnings than TechTarget. TechTarget is trading at a lower price-to-earnings ratio than MNTN, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TechTarget	$486.79M	0.57	-$1.01B	-$2.45	N/A
MNTN	$290.09M	2.75	-$6.43M	$0.71	18.13

In the previous week, MNTN had 11 more articles in the media than TechTarget. MarketBeat recorded 11 mentions for MNTN and 0 mentions for TechTarget. MNTN's average media sentiment score of 0.25 beat TechTarget's score of 0.00 indicating that MNTN is being referred to more favorably in the news media.

Company	Overall Sentiment
TechTarget	Neutral
MNTN	Neutral

TechTarget has a beta of 1.12, meaning that its share price is 12% more volatile than the broader market. Comparatively, MNTN has a beta of 0.71, meaning that its share price is 29% less volatile than the broader market.

TechTarget currently has a consensus price target of $8.00, indicating a potential upside of 109.42%. MNTN has a consensus price target of $18.65, indicating a potential upside of 44.91%. Given TechTarget's higher possible upside, analysts clearly believe TechTarget is more favorable than MNTN.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TechTarget	1 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.33
MNTN	1 Sell rating(s)	2 Hold rating(s)	8 Buy rating(s)	1 Strong Buy rating(s)	2.75

93.5% of TechTarget shares are owned by institutional investors. Comparatively, 72.9% of MNTN shares are owned by institutional investors. 0.9% of TechTarget shares are owned by insiders. Comparatively, 19.6% of MNTN shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Summary

MNTN beats TechTarget on 13 of the 17 factors compared between the two stocks.

How does TechTarget compare to PubMatic?

PubMatic (NASDAQ:PUBM) and TechTarget (NASDAQ:TTGT) are both small-cap communication services companies, but which is the superior stock? We will contrast the two companies based on the strength of their analyst recommendations, risk, dividends, media sentiment, profitability, valuation, earnings and institutional ownership.

PubMatic has a net margin of -4.66% compared to TechTarget's net margin of -36.85%. TechTarget's return on equity of -0.62% beat PubMatic's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
PubMatic	-4.66%	-5.41%	-1.99%
TechTarget	-36.85%	-0.62%	-0.38%

PubMatic presently has a consensus price target of $18.25, suggesting a potential upside of 11.21%. TechTarget has a consensus price target of $8.00, suggesting a potential upside of 109.42%. Given TechTarget's higher possible upside, analysts plainly believe TechTarget is more favorable than PubMatic.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
PubMatic	1 Sell rating(s)	1 Hold rating(s)	10 Buy rating(s)	0 Strong Buy rating(s)	2.75
TechTarget	1 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.33

PubMatic has higher earnings, but lower revenue than TechTarget. PubMatic is trading at a lower price-to-earnings ratio than TechTarget, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
PubMatic	$282.93M	2.64	-$14.46M	-$0.30	N/A
TechTarget	$486.79M	0.57	-$1.01B	-$2.45	N/A

64.3% of PubMatic shares are owned by institutional investors. Comparatively, 93.5% of TechTarget shares are owned by institutional investors. 27.8% of PubMatic shares are owned by insiders. Comparatively, 0.9% of TechTarget shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

PubMatic has a beta of 1.54, meaning that its share price is 54% more volatile than the broader market. Comparatively, TechTarget has a beta of 1.12, meaning that its share price is 12% more volatile than the broader market.

In the previous week, PubMatic had 10 more articles in the media than TechTarget. MarketBeat recorded 10 mentions for PubMatic and 0 mentions for TechTarget. PubMatic's average media sentiment score of 0.62 beat TechTarget's score of 0.00 indicating that PubMatic is being referred to more favorably in the media.

Company	Overall Sentiment
PubMatic	Positive
TechTarget	Neutral

Summary

PubMatic beats TechTarget on 10 of the 16 factors compared between the two stocks.

How does TechTarget compare to Ibotta?

TechTarget (NASDAQ:TTGT) and Ibotta (NYSE:IBTA) are both small-cap communication services companies, but which is the better investment? We will contrast the two companies based on the strength of their risk, earnings, media sentiment, analyst recommendations, institutional ownership, valuation, dividends and profitability.

93.5% of TechTarget shares are held by institutional investors. 0.9% of TechTarget shares are held by insiders. Comparatively, 20.9% of Ibotta shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

TechTarget has a beta of 1.12, meaning that its stock price is 12% more volatile than the broader market. Comparatively, Ibotta has a beta of -0.44, meaning that its stock price is 144% less volatile than the broader market.

TechTarget presently has a consensus target price of $8.00, suggesting a potential upside of 109.42%. Ibotta has a consensus target price of $36.50, suggesting a potential downside of 3.08%. Given TechTarget's stronger consensus rating and higher possible upside, analysts clearly believe TechTarget is more favorable than Ibotta.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TechTarget	1 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.33
Ibotta	3 Sell rating(s)	4 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	1.75

Ibotta has a net margin of -3.21% compared to TechTarget's net margin of -36.85%. TechTarget's return on equity of -0.62% beat Ibotta's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TechTarget	-36.85%	-0.62%	-0.38%
Ibotta	-3.21%	-4.74%	-2.55%

Ibotta has lower revenue, but higher earnings than TechTarget. Ibotta is trading at a lower price-to-earnings ratio than TechTarget, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TechTarget	$486.79M	0.57	-$1.01B	-$2.45	N/A
Ibotta	$342.39M	2.22	$3.58M	-$0.47	N/A

In the previous week, Ibotta had 7 more articles in the media than TechTarget. MarketBeat recorded 7 mentions for Ibotta and 0 mentions for TechTarget. TechTarget's average media sentiment score of 0.00 beat Ibotta's score of -0.07 indicating that TechTarget is being referred to more favorably in the media.

Company	Overall Sentiment
TechTarget	Neutral
Ibotta	Neutral

Summary

TechTarget beats Ibotta on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TTGT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

TTGT vs. The Competition

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Metric	TechTarget	Media Industry	Communication Services Sector	NASDAQ Exchange
Market Cap	$276.31M	$3.25B	$33.00B	$12.85B
Dividend Yield	N/A	5.43%	5.36%	11.08%
P/E Ratio	-1.56	32.26	232.34	24.24
Price / Sales	0.57	28.40	62.18	99.81
Price / Cash	0.27	16.16	20.70	53.99
Price / Book	0.54	8.94	11.41	6.20
Net Income	-$1.01B	-$45.77M	$1.10B	$348.59M
7 Day Performance	-0.78%	-1.15%	-1.15%	0.08%
1 Month Performance	7.30%	5.16%	2.43%	3.88%
1 Year Performance	-38.78%	8.45%	0.05%	16.98%

TechTarget Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
TTGT TechTarget	2.0886 of 5 stars	$3.82 -1.5%	$8.00 +109.4%	-38.8%	$276.31M	$486.79M	N/A	1,850
EEX Emerald	N/A	$5.04 0.0%	$5.03 -0.2%	-5.1%	$997.26M	$471.10M	N/A	600	High Trading Volume
TBLA Taboola.com	4.1085 of 5 stars	$3.80 -2.4%	$5.75 +51.5%	+10.0%	$954.27M	$1.91B	9.46	2,000	News Coverage
MNTN MNTN	4.1633 of 5 stars	$13.00 +4.3%	$18.65 +43.5%	-44.0%	$804.30M	$313.33M	18.30	502	Analyst Upgrade Insider Trade
PUBM PubMatic	3.1048 of 5 stars	$17.41 +0.8%	$18.25 +4.8%	+80.9%	$792.57M	$289.17M	N/A	1,030	Insider Trade

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This page (NASDAQ:TTGT) was last updated on 8/23/2026 by MarketBeat.com Staff.

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