Under Armour (NYSE:UA) Rating Increased to Hold at Zacks Research

Key Points

• Zacks Research upgraded Under Armour to a "Hold," but the stock still carries a consensus "Sell" rating after recent downgrades from Citi and Weiss (one Hold vs. two Sell ratings).
• Major shareholder V. Prem Watsa bought 13,182,469 shares (~$67.5M), raising his stake to about 41.96M shares and contributing to insiders purchasing 42.45M shares in the past three months, with insiders now owning 15.6% of the company.
• Under Armour reported stronger-than-expected results for the quarter—EPS $0.09 vs. consensus ($0.02) and revenue $1.33B vs. $1.16B—and issued FY2026 EPS guidance of $0.10–$0.11.

Under Armour (NYSE:UA - Get Free Report) was upgraded by Zacks Research to a "hold" rating in a research note issued to investors on Wednesday,Zacks.com reports.

Several other analysts also recently weighed in on the company. Citigroup downgraded Under Armour from a "hold" rating to a "strong sell" rating in a research report on Tuesday, February 10th. Weiss Ratings reissued a "sell (e+)" rating on shares of Under Armour in a research report on Monday, December 29th. One research analyst has rated the stock with a Hold rating and two have assigned a Sell rating to the company's stock. According to MarketBeat.com, Under Armour currently has a consensus rating of "Sell".

Under Armour Price Performance

UA stock opened at $6.30 on Wednesday. The company's fifty day moving average price is $6.42 and its 200-day moving average price is $5.21. Under Armour has a one year low of $3.95 and a one year high of $7.91. The company has a market capitalization of $2.68 billion, a PE ratio of -5.16 and a beta of 1.68. The company has a debt-to-equity ratio of 0.27, a quick ratio of 0.92 and a current ratio of 1.43.

Under Armour (NYSE:UA - Get Free Report) last posted its earnings results on Friday, February 6th. The company reported $0.09 earnings per share for the quarter, beating analysts' consensus estimates of ($0.02) by $0.11. The firm had revenue of $1.33 billion during the quarter, compared to analyst estimates of $1.16 billion. Under Armour had a negative net margin of 10.44% and a positive return on equity of 1.48%. Under Armour has set its FY 2026 guidance at 0.10-0.110 EPS.

Insider Buying and Selling at Under Armour

In other Under Armour news, major shareholder V Prem Et Al Watsa purchased 13,182,469 shares of the business's stock in a transaction on Tuesday, December 30th. The shares were bought at an average cost of $5.12 per share, for a total transaction of $67,494,241.28. Following the completion of the purchase, the insider directly owned 41,958,923 shares of the company's stock, valued at approximately $214,829,685.76. This trade represents a 45.81% increase in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this hyperlink. Over the last three months, insiders have purchased 42,448,155 shares of company stock worth $219,067,338. Company insiders own 15.60% of the company's stock.

Institutional Inflows and Outflows

Several hedge funds and other institutional investors have recently bought and sold shares of the business. American Century Companies Inc. raised its position in Under Armour by 12.0% in the second quarter. American Century Companies Inc. now owns 3,508,113 shares of the company's stock worth $22,768,000 after acquiring an additional 375,548 shares in the last quarter. BDT Capital Partners LLC lifted its stake in shares of Under Armour by 4.9% during the second quarter. BDT Capital Partners LLC now owns 62,463,879 shares of the company's stock valued at $405,391,000 after buying an additional 2,898,561 shares during the period. Norges Bank acquired a new stake in shares of Under Armour during the second quarter worth $18,920,000. Bastion Asset Management Inc. acquired a new stake in Under Armour in the 3rd quarter worth about $1,945,000. Finally, SG Americas Securities LLC purchased a new stake in shares of Under Armour during the 3rd quarter valued at $1,532,000. 36.35% of the stock is owned by hedge funds and other institutional investors.

Under Armour Company Profile

Under Armour, Inc is a global designer, marketer and distributor of branded performance apparel, footwear and accessories. The company's product portfolio spans a wide range of athletic categories, including running, training, basketball, outdoor and golf, with specialized lines for men, women and youth. Under Armour emphasizes innovative fabrics and technologies designed to enhance athletic performance, such as moisture-wicking HeatGear®, cold-weather ColdGear® and UV-protective UA Tech™ materials.

The company was founded in 1996 by former University of Maryland football captain Kevin Plank, who sought to create a superior moisture-wicking T-shirt to keep athletes cool and dry.

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