Entain (ENT) Competitors

GBX 526.10 -4.70 (-0.89%)

As of 05/15/2026 12:33 PM Eastern

ENT vs. FLTR, PPB, WMH, GYS, and PTEC

Should you buy Entain stock or one of its competitors? MarketBeat compares Entain with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Entain include Flutter Entertainment (FLTR), Paddy Power Betfair (PPB), William Hill (WMH), Gamesys Group (GYS), and Playtech (PTEC). These companies are all part of the "gambling" industry.

How does Entain compare to Flutter Entertainment?

Entain (LON:ENT) and Flutter Entertainment (LON:FLTR) are both consumer cyclical companies, but which is the superior investment? We will contrast the two businesses based on the strength of their profitability, risk, dividends, valuation, media sentiment, analyst recommendations, earnings and institutional ownership.

Entain has higher earnings, but lower revenue than Flutter Entertainment. Flutter Entertainment is trading at a lower price-to-earnings ratio than Entain, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Entain	£5.26B	0.64	-£473.03M	-£104.30	N/A
Flutter Entertainment	£17.02B	0.71	-£807.30M	-£175.00	N/A

Entain has a beta of 0.759, indicating that its share price is 24% less volatile than the broader market. Comparatively, Flutter Entertainment has a beta of 1.154, indicating that its share price is 15% more volatile than the broader market.

Entain presently has a consensus price target of GBX 1,028, suggesting a potential upside of 95.40%. Flutter Entertainment has a consensus price target of £147.50, suggesting a potential upside of 113.34%. Given Flutter Entertainment's higher probable upside, analysts plainly believe Flutter Entertainment is more favorable than Entain.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Entain	0 Sell rating(s)	0 Hold rating(s)	7 Buy rating(s)	0 Strong Buy rating(s)	3.00
Flutter Entertainment	1 Sell rating(s)	1 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.50

In the previous week, Flutter Entertainment had 14 more articles in the media than Entain. MarketBeat recorded 16 mentions for Flutter Entertainment and 2 mentions for Entain. Flutter Entertainment's average media sentiment score of 0.82 beat Entain's score of 0.07 indicating that Flutter Entertainment is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Entain	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
Flutter Entertainment	5 Very Positive mention(s)	7 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Flutter Entertainment has a net margin of -3.10% compared to Entain's net margin of -12.68%. Flutter Entertainment's return on equity of -7.69% beat Entain's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Entain	-12.68%	-57.07%	2.20%
Flutter Entertainment	-3.10%	-7.69%	1.18%

77.9% of Entain shares are held by institutional investors. Comparatively, 78.8% of Flutter Entertainment shares are held by institutional investors. 7.4% of Entain shares are held by insiders. Comparatively, 3.0% of Flutter Entertainment shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Summary

Flutter Entertainment beats Entain on 9 of the 16 factors compared between the two stocks.

How does Entain compare to Paddy Power Betfair?

Entain (LON:ENT) and Paddy Power Betfair (LON:PPB) are both mid-cap consumer cyclical companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, media sentiment, institutional ownership, profitability, valuation, dividends, earnings and risk.

Paddy Power Betfair has lower revenue, but higher earnings than Entain. Entain is trading at a lower price-to-earnings ratio than Paddy Power Betfair, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Entain	£5.26B	0.64	-£473.03M	-£104.30	N/A
Paddy Power Betfair	£1.87B	0.00	N/A	£240.40	N/A

77.9% of Entain shares are held by institutional investors. 7.4% of Entain shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

In the previous week, Entain had 2 more articles in the media than Paddy Power Betfair. MarketBeat recorded 2 mentions for Entain and 0 mentions for Paddy Power Betfair. Entain's average media sentiment score of 0.07 beat Paddy Power Betfair's score of 0.00 indicating that Entain is being referred to more favorably in the media.

Company	Overall Sentiment
Entain	Neutral
Paddy Power Betfair	Neutral

Entain pays an annual dividend of GBX 19.10 per share and has a dividend yield of 3.6%. Paddy Power Betfair pays an annual dividend of GBX 2 per share. Entain pays out -18.3% of its earnings in the form of a dividend. Paddy Power Betfair pays out 0.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Entain is clearly the better dividend stock, given its higher yield and lower payout ratio.

Entain presently has a consensus target price of GBX 1,028, suggesting a potential upside of 95.40%. Given Entain's stronger consensus rating and higher probable upside, equities analysts plainly believe Entain is more favorable than Paddy Power Betfair.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Entain	0 Sell rating(s)	0 Hold rating(s)	7 Buy rating(s)	0 Strong Buy rating(s)	3.00
Paddy Power Betfair	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Paddy Power Betfair has a net margin of 0.00% compared to Entain's net margin of -12.68%. Paddy Power Betfair's return on equity of 0.00% beat Entain's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Entain	-12.68%	-57.07%	2.20%
Paddy Power Betfair	N/A	N/A	N/A

Summary

Entain beats Paddy Power Betfair on 11 of the 15 factors compared between the two stocks.

How does Entain compare to William Hill?

Entain (LON:ENT) and William Hill (LON:WMH) are both mid-cap consumer cyclical companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, media sentiment, institutional ownership, profitability, valuation, dividends, earnings and risk.

William Hill has a net margin of 0.00% compared to Entain's net margin of -12.68%. William Hill's return on equity of 0.00% beat Entain's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Entain	-12.68%	-57.07%	2.20%
William Hill	N/A	N/A	N/A

William Hill has lower revenue, but higher earnings than Entain. Entain is trading at a lower price-to-earnings ratio than William Hill, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Entain	£5.26B	0.64	-£473.03M	-£104.30	N/A
William Hill	£1.32B	0.00	N/A	£6.10	N/A

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Entain	0 Sell rating(s)	0 Hold rating(s)	7 Buy rating(s)	0 Strong Buy rating(s)	3.00
William Hill	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

77.9% of Entain shares are owned by institutional investors. 7.4% of Entain shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

In the previous week, Entain had 2 more articles in the media than William Hill. MarketBeat recorded 2 mentions for Entain and 0 mentions for William Hill. Entain's average media sentiment score of 0.07 beat William Hill's score of 0.00 indicating that Entain is being referred to more favorably in the media.

Company	Overall Sentiment
Entain	Neutral
William Hill	Neutral

Summary

Entain beats William Hill on 9 of the 13 factors compared between the two stocks.

How does Entain compare to Gamesys Group?

Entain (LON:ENT) and Gamesys Group (LON:GYS) are both mid-cap consumer cyclical companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, institutional ownership, valuation, earnings, risk, media sentiment, dividends and profitability.

Gamesys Group has lower revenue, but higher earnings than Entain. Entain is trading at a lower price-to-earnings ratio than Gamesys Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Entain	£5.26B	0.64	-£473.03M	-£104.30	N/A
Gamesys Group	£786.50M	0.00	N/A	£52.70	N/A

Gamesys Group has a net margin of 0.00% compared to Entain's net margin of -12.68%. Gamesys Group's return on equity of 0.00% beat Entain's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Entain	-12.68%	-57.07%	2.20%
Gamesys Group	N/A	N/A	N/A

Entain currently has a consensus target price of GBX 1,028, suggesting a potential upside of 95.40%. Given Entain's stronger consensus rating and higher probable upside, equities research analysts plainly believe Entain is more favorable than Gamesys Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Entain	0 Sell rating(s)	0 Hold rating(s)	7 Buy rating(s)	0 Strong Buy rating(s)	3.00
Gamesys Group	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Entain pays an annual dividend of GBX 19.10 per share and has a dividend yield of 3.6%. Gamesys Group pays an annual dividend of GBX 0.40 per share. Entain pays out -18.3% of its earnings in the form of a dividend. Gamesys Group pays out 0.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Entain is clearly the better dividend stock, given its higher yield and lower payout ratio.

77.9% of Entain shares are owned by institutional investors. 7.4% of Entain shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

In the previous week, Entain had 2 more articles in the media than Gamesys Group. MarketBeat recorded 2 mentions for Entain and 0 mentions for Gamesys Group. Entain's average media sentiment score of 0.07 beat Gamesys Group's score of 0.00 indicating that Entain is being referred to more favorably in the media.

Company	Overall Sentiment
Entain	Neutral
Gamesys Group	Neutral

Summary

Entain beats Gamesys Group on 11 of the 15 factors compared between the two stocks.

How does Entain compare to Playtech?

Entain (LON:ENT) and Playtech (LON:PTEC) are both consumer cyclical companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, media sentiment, valuation, earnings, analyst recommendations, dividends, institutional ownership and risk.

Playtech has a net margin of 190.99% compared to Entain's net margin of -12.68%. Playtech's return on equity of 99.57% beat Entain's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Entain	-12.68%	-57.07%	2.20%
Playtech	190.99%	99.57%	4.16%

Entain currently has a consensus target price of GBX 1,028, indicating a potential upside of 95.40%. Given Entain's stronger consensus rating and higher possible upside, analysts clearly believe Entain is more favorable than Playtech.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Entain	0 Sell rating(s)	0 Hold rating(s)	7 Buy rating(s)	0 Strong Buy rating(s)	3.00
Playtech	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Entain has a beta of 0.759, suggesting that its share price is 24% less volatile than the broader market. Comparatively, Playtech has a beta of 0.649, suggesting that its share price is 35% less volatile than the broader market.

Playtech has lower revenue, but higher earnings than Entain. Entain is trading at a lower price-to-earnings ratio than Playtech, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Entain	£5.26B	0.64	-£473.03M	-£104.30	N/A
Playtech	£763.60M	1.31	£129.41M	£486.60	0.74

In the previous week, Entain and Entain both had 2 articles in the media. Playtech's average media sentiment score of 0.34 beat Entain's score of 0.07 indicating that Playtech is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Entain	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
Playtech	0 Very Positive mention(s)	1 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

77.9% of Entain shares are owned by institutional investors. Comparatively, 21.7% of Playtech shares are owned by institutional investors. 7.4% of Entain shares are owned by insiders. Comparatively, 0.7% of Playtech shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Summary

Playtech beats Entain on 8 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ENT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

ENT vs. The Competition

Export

Metric	Entain	Gambling Industry	Cyclical Sector	LON Exchange
Market Cap	£3.41B	£1.52B	£4.22B	£2.60B
Dividend Yield	3.68%	5.51%	3.62%	6.15%
P/E Ratio	-5.04	9.21	77.37	365.91
Price / Sales	0.64	4,667.12	328.03	88,030.08
Price / Cash	17.67	42.08	30.86	27.89
Price / Book	1.29	2.39	3.16	7.74
Net Income	-£473.03M	-£107.93M	£247.50M	£5.89B
7 Day Performance	-1.56%	-0.81%	-0.06%	0.21%
1 Month Performance	-13.95%	4.69%	0.11%	1.56%
1 Year Performance	-31.66%	-12.99%	1.32%	77.95%

Entain Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
ENT Entain	3.893 of 5 stars	GBX 526.10 -0.9%	GBX 1,028 +95.4%	-32.3%	£3.41B	£5.26B	N/A	21,212	High Trading Volume
FLTR Flutter Entertainment	3.5992 of 5 stars	GBX 6,908.05 -1.5%	£184.50 +167.1%	-62.4%	£12.02B	£17.02B	N/A	23,053	Trending News Analyst Forecast Insider Trade Gap Down
PPB Paddy Power Betfair	N/A	N/A	N/A	N/A	£4.74B	£1.87B	23.61	7,901
WMH William Hill	N/A	N/A	N/A	N/A	£2.86B	£1.32B	44.56	12,000
GYS Gamesys Group	N/A	N/A	N/A	N/A	£2.06B	£786.50M	35.10	1,330

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This page (LON:ENT) was last updated on 5/16/2026 by MarketBeat.com Staff.

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Entain (ENT) Competitors

ENT vs. FLTR, PPB, WMH, GYS, and PTEC

How does Entain compare to Flutter Entertainment?

Summary

How does Entain compare to Paddy Power Betfair?

Summary

How does Entain compare to William Hill?

Summary

How does Entain compare to Gamesys Group?

Summary

How does Entain compare to Playtech?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

ENT vs. The Competition

Entain Competitors List

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Stock Ideas and Recommendations

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Entain (ENT) Competitors

ENT vs. FLTR, PPB, WMH, GYS, and PTEC

How does Entain compare to Flutter Entertainment?

Which has stronger valuation & earnings, ENT or FLTR?

Which has more risk and volatility, ENT or FLTR?

Do analysts recommend ENT or FLTR?

Does the media favor ENT or FLTR?

Is ENT or FLTR more profitable?

Do insiders and institutionals hold more shares of ENT or FLTR?

Summary

How does Entain compare to Paddy Power Betfair?

Which has higher valuation and earnings, ENT or PPB?

Do institutionals and insiders hold more shares of ENT or PPB?

Does the media favor ENT or PPB?

Is ENT or PPB a better dividend stock?

Do analysts prefer ENT or PPB?

Is ENT or PPB more profitable?

Summary

How does Entain compare to William Hill?

Is ENT or WMH more profitable?

Which has better earnings & valuation, ENT or WMH?

Do analysts prefer ENT or WMH?

Do institutionals and insiders have more ownership in ENT or WMH?

Does the media refer more to ENT or WMH?

Summary

How does Entain compare to Gamesys Group?

Which has higher valuation and earnings, ENT or GYS?

Is ENT or GYS more profitable?

Do analysts prefer ENT or GYS?

Is ENT or GYS a better dividend stock?

Do insiders and institutionals hold more shares of ENT or GYS?

Does the media favor ENT or GYS?

Summary

How does Entain compare to Playtech?

Is ENT or PTEC more profitable?

Do analysts rate ENT or PTEC?

Which has more risk and volatility, ENT or PTEC?

Which has better valuation and earnings, ENT or PTEC?

Does the media prefer ENT or PTEC?

Do insiders & institutionals believe in ENT or PTEC?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

ENT vs. The Competition

Entain Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools