Moonpig Group (MOON) Share Price, News & Analysis

Company Overview

Moonpig Group plc is a leading online greeting card and gifting platform, comprising the Moonpig, Buyagift and Red Letter Days brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its core markets and is also the UK market leader in gift experiences. The Moonpig brand also operates in Ireland, Australia and the United States. The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering. The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at www.moonpig.group

Key Stats

• Today's Range: 216.19 to 220.90
• 50-Day Range: 206 to 227.50
• 52-Week Range: 190.20 to 262.50
• Volume: 1.74 million shs
• Average Volume: 5.42 million shs
• Market Capitalization: £666.30 million
• P/E Ratio: 15.89
• Dividend Yield: 1.54%
• Price Target: GBX 300.83
• Consensus Rating: Moderate Buy

Moonpig Group Stock Analysis - MarketRank™

Moonpig Group scored higher than 52% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.8 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Moonpig Group has received a consensus rating of Moderate Buy. The company's average rating score is 2.83, and is based on no strong buy ratings, 5 buy ratings, 1 hold rating, and no sell ratings.

Upside Potential

Moonpig Group has a consensus price target of GBX 300.83, representing about 37.1% upside from its current price of GBX 219.40.

Amount of Analyst Coverage

Moonpig Group has only been the subject of 2 research reports in the past 90 days.

Earnings and Valuation

• Score: 1.3 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of Moonpig Group is 15.90, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 38.48.

Price to Earnings Ratio vs. Sector

The P/E ratio of Moonpig Group is 15.90, which means that it is trading at a less expensive P/E ratio than the Consumer Cyclical sector average P/E ratio of about 72.38.

Price to Book Value per Share Ratio

Moonpig Group has a P/B Ratio of 196.35. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: N/A
• Short Interest Level: N/A

Short Interest

There is no current short interest data available for MOON.

Dividend

• Score: 1.7 / 5
• Dividend Strength: Weak

Dividend Yield

Moonpig Group pays a meaningful dividend of 1.54%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Moonpig Group does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of Moonpig Group is 21.74%. This payout ratio is at a healthy, sustainable level, below 75%.

News and Social Media

• Score: 0.0 / 5
• News Sentiment: N/A

Search Interest

Only 1 people have searched for MOON on MarketBeat in the last 30 days. This is a decrease of 0% compared to the previous 30 days.

Company Ownership

• Score: 0.8 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Moonpig Group insiders have not sold or bought any company stock.

Percentage Held by Insiders

2.47% of the stock of Moonpig Group is held by insiders.

Percentage Held by Institutions

68.78% of the stock of Moonpig Group is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

MOON Stock Analysis - Frequently Asked Questions

How have MOON shares performed this year?

Moonpig Group's stock was trading at GBX 203 on January 1st, 2026. Since then, MOON stock has increased by 8.1% and is now trading at GBX 219.40.

Is Moonpig Group doing a stock buyback?

Moonpig Group's Board of Directors initiated a stock buyback plan on Friday, November 7th 2025, which permits the company to buy back 0 outstanding shares, according to EventVestor. This permits the company to reacquire shares of its stock through open market purchases. Stock repurchase plans are generally a sign that the company's management believes its stock is undervalued.

How do I buy shares of Moonpig Group?

Shares of MOON stock and other U.K. stocks can be purchased through online brokerage accounts that support trading on the London Stock Exchange (LSX). Some U.K. companies can be purchased through major U.S. brokerages in the form of American Depository Receipts (ADRs), which are placeholder equities held in a trust by a bank that represent shares of a foreign stock.

What other stocks do shareholders of Moonpig Group own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Moonpig Group investors own include Lemonade (LMND), Kura Sushi USA (KRUS), 3i Group (III), Frontier Investment (FICVU), eDreams ODIGEO (EDDRF) and Eat Beyond Global (EATS).

Industry, Sector and Symbol

• Stock Exchange: LON
• Sector: Consumer Cyclical
• Industry: Specialty Retail
• Sub-Industry: N/A
• Current Symbol: LON:MOON
• CIK: N/A
• Web: www.moonpig.group
• Phone: 44 7809 340 142
• Fax: N/A
• Employees: 730
• Year Founded: N/A

Price Target and Rating

• Average Price Target for Moonpig Group: GBX 300.83
• High Price Target: GBX 360
• Low Price Target: GBX 235
• Potential Upside/Downside: +37.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.83
• Research Coverage: 6 Analysts

Profitability

• EPS (Trailing Twelve Months): GBX 13.80
• Trailing P/E Ratio: 15.90
• Forward P/E Ratio: 16.00
• P/E Growth: N/A
• Net Income: £33.88 million
• Net Margins: 13.10%
• Pretax Margin: N/A
• Return on Equity: -113.93%
• Return on Assets: 15.92%

Debt

• Debt-to-Equity Ratio: -271.84
• Current Ratio: 0.30
• Quick Ratio: 0.46

Sales & Book Value

• Annual Sales: £360.66 million
• Price / Sales: 1.85
• Cash Flow: GBX 21.34 per share
• Price / Cash Flow: 10.28
• Book Value: GBX 1.12 per share
• Price / Book: 196.35

Miscellaneous

• Outstanding Shares: 303,818,000
• Free Float: N/A
• Market Cap: £666.56 million
• Optionable: Not Optionable
• Beta: 1.01