The Mission Group (TMG) Share Price, News & Analysis

Company Overview

MISSION is a collective of Creative and MarTech Agencies led by entrepreneurs who encourage an independent spirit. Employing 1,000 people across 28 locations and 3 continents, the Group successfully combines its diverse expertise to produce Work That Counts TM for our Clients, whatever their ambitions. Creating real standout, sharing real innovation and delivering real growth for some of the world's biggest brands. www.themission.co.uk Why invest in MISSION? With a robust business model, a strong track record and a far-reaching programme of growth, there are many good reasons to invest in MISSION. From the way our Agencies foster lasting relationships with their Clients; to the development of owned marketable platforms and acquisitions that add new skills and offerings; we are an Agency Group committed to building a better, more prosperous future. 7 Reasons for Investing in MISSION 1. Consistently delivering profits: We have a strong track record in delivering profitable growth. Whilst our performance in 2020 has inevitably been impacted by the COVID-19 pandemic, our model has proved to be resilient and we expect to deliver sustained profit and margin growth, targeting 10% profit growth each year and aiming for operating margins of 14% or more. 2. Creative and innovative: In challenging trading conditions our creative and innovative culture has seen us move quickly to address our Clients’ rapidly evolving needs. Our Blue-chip, global Client base helps underpin the quality of our earnings. The diversity of our Client portfolio ensures we remain at the forefront of activity in more resilient markets. 3. Significant growth opportunities: We see significant opportunity for the Group to expand our service capabilities and geographic reach. We have proven our ability to successfully integrate earnings accretive acquisitions, with 16 businesses acquired and successfully integrated in the past 10 years. 4. Strategic brand growth: We are making good progress against our strategic plans to optimise the MISSION central brand, supporting further margin growth with significant opportunity for cross-Group collaboration and use of shared platforms and technologies. 5. Strong record of conversion: We have a strong track record in cash conversion, consistently delivery operating cashflows in excess of headline operating profits over the past 5 years. 6. Headroom to fund our plans: We have a good balance sheet with Net Debt: EBITDA at our full year at x1.2 and appropriate headroom to fund our strategic plans. 7. Progressive dividend policy: We have a long-standing policy to provide progressive dividend growth in line with earnings and, with the exception of 2020 when no dividend was paid, have demonstrated 10 years of dividend growth.

Key Stats

• Today's Range: 18.15 to 19.20
• 50-Day Range: 14.25 to 19.25
• 52-Week Range: 12 to 27
• Volume: 97,217 shs
• Average Volume: 134,453 shs
• Market Capitalization: £17.37 million
• P/E Ratio: N/A
• Dividend Yield: 7.47%
• Price Target: GBX 55
• Consensus Rating: Buy

The Mission Group Stock Analysis - MarketRank™

The Mission Group scored higher than 86% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.7 / 5
• Analyst Rating: Buy

Consensus Rating

The Mission Group has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on no strong buy ratings, 1 buy rating, no hold ratings, and no sell ratings.

Upside Potential

The Mission Group has a consensus price target of GBX 55, representing about 186.8% upside from its current price of GBX 19.18.

Amount of Analyst Coverage

The Mission Group has only been the subject of 1 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.6 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of The Mission Group is -0.90, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of The Mission Group is -0.90, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

The Mission Group has a P/B Ratio of 0.23. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: N/A
• Short Interest Level: N/A

Short Interest

There is no current short interest data available for TMG.

Dividend

• Score: 1.7 / 5
• Dividend Strength: Weak

Dividend Leadership

The Mission Group is a leading dividend payer. It pays a dividend yield of 7.47%, putting its dividend yield in the top 25% of dividend-paying stocks.

Dividend Growth

The Mission Group does not have a long track record of dividend growth.

News and Social Media

• Score: 3.0 / 5
• News Sentiment: 0.87

News Sentiment

The Mission Group has a news sentiment score of 0.87. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.51 average news sentiment score of Communication Services companies.

News Coverage This Week

MarketBeat has tracked 5 news articles for The Mission Group this week, compared to 0 articles on an average week.

Company Ownership

• Score: 4.7 / 5
• Insider Trading: Acquiring Shares

Cluster Insider Buying

2 insiders have purchased shares of The Mission Group in the last three months. Multiple insiders buying is a strong bullish signal.

Net Insider Buying

Over the last three months, insiders have purchased a net £20,121.54 in company stock, which represents 0.1158% of the company's market cap.

Insider Buying vs. Insider Selling

In the past three months, The Mission Group insiders have bought more of their company's stock than they have sold. Specifically, they have bought £20,121.54 in company stock and sold GBX 0 in company stock.

Percentage Held by Insiders

23.06% of the stock of The Mission Group is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

30.66% of the stock of The Mission Group is held by institutions.

Company Calendar

• Last Earnings: 3/24/2026
• Today: 7/29/2026

Industry, Sector and Symbol

• Stock Exchange: LON
• Sector: Communication Services
• Industry: Advertising Agencies
• Sub-Industry: N/A
• Current Symbol: LON:TMG
• CIK: N/A
• Web: www.themission.co.uk
• Phone: 44 20 7462 1415
• Fax: N/A
• Employees: 1,100
• Year Founded: N/A

Price Target and Rating

• Average Price Target for The Mission Group: GBX 55
• High Price Target: GBX 55
• Low Price Target: GBX 55
• Potential Upside/Downside: +186.8%
• Consensus Rating: Buy
• Rating Score (0-4): 3.00
• Research Coverage: 1 Analysts

Profitability

• EPS (Trailing Twelve Months): GBX (21.30)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 2.91
• P/E Growth: N/A
• Net Income: -£12.03 million
• Net Margins: -11.89%
• Pretax Margin: N/A
• Return on Equity: -28.86%
• Return on Assets: 1.65%

Debt

• Debt-to-Equity Ratio: 50.66
• Current Ratio: 1.16
• Quick Ratio: 1.12

Sales & Book Value

• Annual Sales: £161.58 million
• Price / Sales: 0.11
• Cash Flow: GBX 3.49 per share
• Price / Cash Flow: 5.49
• Book Value: GBX 84.91 per share
• Price / Book: 0.23

Miscellaneous

• Outstanding Shares: 90,598,000
• Free Float: N/A
• Market Cap: £17.37 million
• Optionable: Not Optionable
• Beta: 2.04