Do analysts recommend NAH or TMG?

The Mission Group has a consensus target price of GBX 55, suggesting a potential upside of 238.46%. Given The Mission Group's stronger consensus rating and higher possible upside, analysts clearly believe The Mission Group is more favorable than NAHL Group. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score NAHL Group 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 The Mission Group 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00

Do analysts prefer TMG or EBQ?

The Mission Group presently has a consensus target price of GBX 55, indicating a potential upside of 238.46%. Given The Mission Group's stronger consensus rating and higher probable upside, analysts clearly believe The Mission Group is more favorable than Ebiquity. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score The Mission Group 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Ebiquity 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00

Do analysts prefer TMG or DNM?

The Mission Group presently has a consensus price target of GBX 55, indicating a potential upside of 238.46%. Given The Mission Group's stronger consensus rating and higher possible upside, equities analysts plainly believe The Mission Group is more favorable than Dianomi. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score The Mission Group 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Dianomi 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00

Do analysts prefer TMG or OOUT?

The Mission Group presently has a consensus target price of GBX 55, suggesting a potential upside of 238.46%. Given The Mission Group's stronger consensus rating and higher probable upside, equities research analysts plainly believe The Mission Group is more favorable than Ocean Outdoor. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score The Mission Group 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Ocean Outdoor 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00

The Mission Group (TMG) Competitors

GBX 16.25 0.00 (0.00%)

As of 07/20/2026

Compare

TMG vs. SYS1, NAH, EBQ, DNM, and OOUT

Should you buy The Mission Group stock or one of its competitors? MarketBeat compares The Mission Group with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with The Mission Group include System1 Group (SYS1), NAHL Group (NAH), Ebiquity (EBQ), Dianomi (DNM), and Ocean Outdoor (OOUT). These companies are all part of the "advertising agencies" industry.

How does The Mission Group compare to System1 Group?

System1 Group (LON:SYS1) and The Mission Group (LON:TMG) are both small-cap communication services companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, earnings, risk, valuation, institutional ownership, media sentiment, dividends and analyst recommendations.

In the previous week, System1 Group had 3 more articles in the media than The Mission Group. MarketBeat recorded 3 mentions for System1 Group and 0 mentions for The Mission Group. System1 Group's average media sentiment score of 0.05 beat The Mission Group's score of 0.00 indicating that System1 Group is being referred to more favorably in the media.

Company	Overall Sentiment
System1 Group	Neutral
The Mission Group	Neutral

12.5% of System1 Group shares are owned by institutional investors. Comparatively, 30.7% of The Mission Group shares are owned by institutional investors. 11.0% of System1 Group shares are owned by company insiders. Comparatively, 23.1% of The Mission Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

System1 Group has a net margin of 3.56% compared to The Mission Group's net margin of -11.89%. System1 Group's return on equity of 9.14% beat The Mission Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
System1 Group	3.56%	9.14%	11.37%
The Mission Group	-11.89%	-28.86%	1.65%

System1 Group has a beta of 0.158, indicating that its stock price is 84% less volatile than the broader market. Comparatively, The Mission Group has a beta of 2.037, indicating that its stock price is 104% more volatile than the broader market.

System1 Group presently has a consensus price target of GBX 610, indicating a potential upside of 83.46%. The Mission Group has a consensus price target of GBX 55, indicating a potential upside of 238.46%. Given The Mission Group's higher probable upside, analysts plainly believe The Mission Group is more favorable than System1 Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
System1 Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
The Mission Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00

System1 Group has higher earnings, but lower revenue than The Mission Group. The Mission Group is trading at a lower price-to-earnings ratio than System1 Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
System1 Group	£36.21M	1.17	£2.03M	£22.30	14.91
The Mission Group	£161.58M	0.09	-£12.03M	-£21.30	N/A

Summary

System1 Group beats The Mission Group on 9 of the 14 factors compared between the two stocks.

How does The Mission Group compare to NAHL Group?

NAHL Group (LON:NAH) and The Mission Group (LON:TMG) are both small-cap communication services companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, valuation, dividends, media sentiment, profitability, analyst recommendations, institutional ownership and risk.

NAHL Group has a beta of 0.368, suggesting that its share price is 63% less volatile than the broader market. Comparatively, The Mission Group has a beta of 2.037, suggesting that its share price is 104% more volatile than the broader market.

In the previous week, NAHL Group's average media sentiment score of 0.00 equaled The Mission Group'saverage media sentiment score.

Company	Overall Sentiment
NAHL Group	Neutral
The Mission Group	Neutral

NAHL Group has higher earnings, but lower revenue than The Mission Group. The Mission Group is trading at a lower price-to-earnings ratio than NAHL Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
NAHL Group	£40.04M	0.44	£813.06K	£6.70	5.40
The Mission Group	£161.58M	0.09	-£12.03M	-£21.30	N/A

The Mission Group has a consensus target price of GBX 55, suggesting a potential upside of 238.46%. Given The Mission Group's stronger consensus rating and higher possible upside, analysts clearly believe The Mission Group is more favorable than NAHL Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
NAHL Group	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
The Mission Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00

NAHL Group has a net margin of 8.13% compared to The Mission Group's net margin of -11.89%. NAHL Group's return on equity of 15.04% beat The Mission Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
NAHL Group	8.13%	15.04%	2.81%
The Mission Group	-11.89%	-28.86%	1.65%

17.6% of NAHL Group shares are held by institutional investors. Comparatively, 30.7% of The Mission Group shares are held by institutional investors. 4.3% of NAHL Group shares are held by company insiders. Comparatively, 23.1% of The Mission Group shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Summary

NAHL Group and The Mission Group tied by winning 7 of the 14 factors compared between the two stocks.

How does The Mission Group compare to Ebiquity?

The Mission Group (LON:TMG) and Ebiquity (LON:EBQ) are both small-cap communication services companies, but which is the better stock? We will compare the two businesses based on the strength of their risk, profitability, analyst recommendations, institutional ownership, media sentiment, dividends, valuation and earnings.

Ebiquity has lower revenue, but higher earnings than The Mission Group. Ebiquity is trading at a lower price-to-earnings ratio than The Mission Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
The Mission Group	£161.58M	0.09	-£12.03M	-£21.30	N/A
Ebiquity	£73.36M	0.18	-£5.68M	-£10.14	N/A

In the previous week, The Mission Group's average media sentiment score of 0.00 equaled Ebiquity'saverage media sentiment score.

Company	Overall Sentiment
The Mission Group	Neutral
Ebiquity	Neutral

The Mission Group has a beta of 2.037, meaning that its share price is 104% more volatile than the broader market. Comparatively, Ebiquity has a beta of 0.206, meaning that its share price is 79% less volatile than the broader market.

30.7% of The Mission Group shares are owned by institutional investors. Comparatively, 34.1% of Ebiquity shares are owned by institutional investors. 23.1% of The Mission Group shares are owned by insiders. Comparatively, 10.3% of Ebiquity shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

The Mission Group has a net margin of -11.89% compared to Ebiquity's net margin of -19.11%. The Mission Group's return on equity of -28.86% beat Ebiquity's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
The Mission Group	-11.89%	-28.86%	1.65%
Ebiquity	-19.11%	-55.27%	1.64%

The Mission Group presently has a consensus target price of GBX 55, indicating a potential upside of 238.46%. Given The Mission Group's stronger consensus rating and higher probable upside, analysts clearly believe The Mission Group is more favorable than Ebiquity.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
The Mission Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Ebiquity	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Summary

The Mission Group beats Ebiquity on 10 of the 14 factors compared between the two stocks.

How does The Mission Group compare to Dianomi?

The Mission Group (LON:TMG) and Dianomi (LON:DNM) are both small-cap communication services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, risk, media sentiment, analyst recommendations, profitability, earnings, dividends and valuation.

In the previous week, The Mission Group's average media sentiment score of 0.00 equaled Dianomi'saverage media sentiment score.

Company	Overall Sentiment
The Mission Group	Neutral
Dianomi	Neutral

Dianomi has a net margin of -4.06% compared to The Mission Group's net margin of -11.89%. Dianomi's return on equity of -15.78% beat The Mission Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
The Mission Group	-11.89%	-28.86%	1.65%
Dianomi	-4.06%	-15.78%	0.65%

Dianomi has lower revenue, but higher earnings than The Mission Group. Dianomi is trading at a lower price-to-earnings ratio than The Mission Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
The Mission Group	£161.58M	0.09	-£12.03M	-£21.30	N/A
Dianomi	£27.41M	0.24	-£641.60K	-£3.70	N/A

The Mission Group presently has a consensus price target of GBX 55, indicating a potential upside of 238.46%. Given The Mission Group's stronger consensus rating and higher possible upside, equities analysts plainly believe The Mission Group is more favorable than Dianomi.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
The Mission Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Dianomi	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

30.7% of The Mission Group shares are owned by institutional investors. Comparatively, 9.9% of Dianomi shares are owned by institutional investors. 23.1% of The Mission Group shares are owned by insiders. Comparatively, 10.4% of Dianomi shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

The Mission Group has a beta of 2.037, indicating that its share price is 104% more volatile than the broader market. Comparatively, Dianomi has a beta of 0.371, indicating that its share price is 63% less volatile than the broader market.

Summary

The Mission Group beats Dianomi on 9 of the 14 factors compared between the two stocks.

How does The Mission Group compare to Ocean Outdoor?

The Mission Group (LON:TMG) and Ocean Outdoor (LON:OOUT) are both small-cap advertising agencies industry companies, but which is the superior investment? We will compare the two businesses based on the strength of their analyst recommendations, risk, institutional ownership, profitability, earnings, media sentiment, dividends and valuation.

30.7% of The Mission Group shares are owned by institutional investors. 23.1% of The Mission Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

In the previous week, The Mission Group's average media sentiment score of 0.00 equaled Ocean Outdoor'saverage media sentiment score.

Company	Overall Sentiment
The Mission Group	Neutral
Ocean Outdoor	Neutral

Ocean Outdoor has lower revenue, but higher earnings than The Mission Group. The Mission Group is trading at a lower price-to-earnings ratio than Ocean Outdoor, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
The Mission Group	£161.58M	0.09	-£12.03M	-£21.30	N/A
Ocean Outdoor	£124.40M	0.00	N/A	-£0.69	N/A

The Mission Group presently has a consensus target price of GBX 55, suggesting a potential upside of 238.46%. Given The Mission Group's stronger consensus rating and higher probable upside, equities research analysts plainly believe The Mission Group is more favorable than Ocean Outdoor.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
The Mission Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Ocean Outdoor	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Ocean Outdoor has a net margin of 0.00% compared to The Mission Group's net margin of -11.89%. Ocean Outdoor's return on equity of 0.00% beat The Mission Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
The Mission Group	-11.89%	-28.86%	1.65%
Ocean Outdoor	N/A	N/A	N/A

Summary

The Mission Group beats Ocean Outdoor on 8 of the 11 factors compared between the two stocks.

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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

TMG vs. The Competition

Export

Metric	The Mission Group	Advertising Agencies Industry	Communication Sector	LON Exchange
Market Cap	£14.72M	£288.27M	£3.67B	£2.79B
Dividend Yield	7.47%	5.94%	6.93%	6.16%
P/E Ratio	-0.76	15.32	14.87	368.25
Price / Sales	0.09	27.79	103.05	84,392.87
Price / Cash	5.49	9.30	16.03	27.89
Price / Book	0.19	2.17	4.99	7.59
Net Income	-£12.03M	£18.37M	-£9.17M	£5.89B
7 Day Performance	-3.27%	0.71%	-0.22%	0.05%
1 Month Performance	-11.15%	-1.14%	-1.20%	-0.66%
1 Year Performance	-37.02%	-11.25%	-6.19%	62.48%

The Mission Group Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
TMG The Mission Group	N/A	GBX 16.25 flat	GBX 55 +238.5%	-41.9%	£14.72M	£161.58M	N/A	1,100	Gap Down
SYS1 System1 Group	2.9963 of 5 stars	GBX 301.21 -1.2%	GBX 610 +102.5%	-22.8%	£38.70M	£36.21M	13.51	143	Gap Up
NAH NAHL Group	N/A	GBX 34.50 -0.9%	N/A	-13.7%	£16.87M	£40.04M	5.15	140
EBQ Ebiquity	N/A	GBX 10.20 -1.4%	N/A	-57.6%	£14.17M	£73.36M	N/A	652
DNM Dianomi	N/A	GBX 21.50 flat	N/A	N/A	£6.46M	£27.41M	N/A	42

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This page (LON:TMG) was last updated on 7/21/2026 by MarketBeat.com Staff.

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The Mission Group (TMG) Competitors

TMG vs. SYS1, NAH, EBQ, DNM, and OOUT

How does The Mission Group compare to System1 Group?

Summary

How does The Mission Group compare to NAHL Group?

Summary

How does The Mission Group compare to Ebiquity?

Summary

How does The Mission Group compare to Dianomi?

Summary

How does The Mission Group compare to Ocean Outdoor?

Summary

Media Sentiment Over Time

TMG vs. The Competition

The Mission Group Competitors List

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The Mission Group (TMG) Competitors

TMG vs. SYS1, NAH, EBQ, DNM, and OOUT

How does The Mission Group compare to System1 Group?

Does the media favor SYS1 or TMG?

Do insiders & institutionals have more ownership in SYS1 or TMG?

Is SYS1 or TMG more profitable?

Which has more risk and volatility, SYS1 or TMG?

Do analysts rate SYS1 or TMG?

Which has preferable earnings & valuation, SYS1 or TMG?

Summary

How does The Mission Group compare to NAHL Group?

Which has more volatility & risk, NAH or TMG?

Does the media prefer NAH or TMG?

Which has higher valuation & earnings, NAH or TMG?

Do analysts recommend NAH or TMG?

Is NAH or TMG more profitable?

Do insiders and institutionals hold more shares of NAH or TMG?

Summary

How does The Mission Group compare to Ebiquity?

Which has higher earnings and valuation, TMG or EBQ?

Does the media refer more to TMG or EBQ?

Which has more volatility and risk, TMG or EBQ?

Do institutionals and insiders believe in TMG or EBQ?

Is TMG or EBQ more profitable?

Do analysts prefer TMG or EBQ?

Summary

How does The Mission Group compare to Dianomi?

Does the media prefer TMG or DNM?

Is TMG or DNM more profitable?

Which has stronger valuation & earnings, TMG or DNM?

Do analysts prefer TMG or DNM?

Do insiders and institutionals have more ownership in TMG or DNM?

Which has more risk & volatility, TMG or DNM?

Summary

How does The Mission Group compare to Ocean Outdoor?

Do institutionals and insiders have more ownership in TMG or OOUT?

Does the media favor TMG or OOUT?

Which has higher valuation & earnings, TMG or OOUT?

Do analysts prefer TMG or OOUT?

Is TMG or OOUT more profitable?

Summary

Media Sentiment Over Time

TMG vs. The Competition

The Mission Group Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools