Betterware de Mexico SAPI de C (BWMX) Stock Price, News & Analysis

Company Overview

Betterware de México, S.A.P.I. de C.V. is a direct-to-consumer company that markets household and personal-use products primarily through an independent sales network. Its Betterware brand focuses on practical solutions for home organization, kitchen use, cleaning, storage, and related everyday needs.

The company distributes its products through catalogs, digital channels, and independent consultants, who promote products and take orders from consumers. This model allows Betterware to reach households across Mexico without relying solely on traditional retail stores.

Betterware de México expanded its portfolio and geographic reach through the acquisition of JAFRA, a direct-selling beauty company. JAFRA offers cosmetics, fragrances, skin-care products, and other personal-care items through independent consultants in markets that include Mexico, the United States, and select international locations.

Key Stats

• Today's Range: $16.32 to $16.55
• 50-Day Range: $15.45 to $17.29
• 52-Week Range: $12.34 to $19.79
• Volume: 28,668 shs
• Average Volume: 69,669 shs
• Market Capitalization: $649.85 million
• P/E Ratio: 8.99
• Dividend Yield: 7.90%
• Price Target: N/A
• Consensus Rating: Moderate Buy

Betterware de Mexico SAPI de C Stock Analysis - MarketRank™

Betterware de Mexico SAPI de C scored higher than 85% of companies evaluated by MarketBeat, and ranked 29th out of 169 stocks in the consumer staples sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.7 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Betterware de Mexico SAPI de C has received a consensus rating of Moderate Buy. The company's average rating score is 2.67, and is based on 1 strong buy rating, no buy ratings, 2 hold ratings, and no sell ratings.

Amount of Analyst Coverage

Betterware de Mexico SAPI de C has only been the subject of 2 research reports in the past 90 days.

Earnings and Valuation

• Score: 3.1 / 5
• Proj. Earnings Growth: 24.40%

Earnings Growth

Earnings for Betterware de Mexico SAPI de C are expected to grow by 24.40% in the coming year, from $2.50 to $3.11 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Betterware de Mexico SAPI de C is 8.99, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 44.80.

Price to Earnings Ratio vs. Sector

The P/E ratio of Betterware de Mexico SAPI de C is 8.99, which means that it is trading at a less expensive P/E ratio than the Consumer Staples sector average P/E ratio of about 13.85.

Price to Book Value per Share Ratio

Betterware de Mexico SAPI de C has a P/B Ratio of 8.66. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

0.35% of the float of Betterware de Mexico SAPI de C has been sold short.

Short Interest Ratio / Days to Cover

Betterware de Mexico SAPI de C has a short interest ratio ("days to cover") of 1.98, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Betterware de Mexico SAPI de C has recently increased by 24.84%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 3.3 / 5
• Dividend Strength: Strong

Dividend Leadership

Betterware de Mexico SAPI de C is a leading dividend payer. It pays a dividend yield of 7.90%, putting its dividend yield in the top 25% of dividend-paying stocks.

Dividend Growth

Betterware de Mexico SAPI de C does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of Betterware de Mexico SAPI de C is 71.04%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Betterware de Mexico SAPI de C will have a dividend payout ratio of 41.80% next year. This indicates that Betterware de Mexico SAPI de C will be able to sustain or increase its dividend.

News and Social Media

• Score: 2.9 / 5
• News Sentiment: N/A

News Sentiment

Betterware de Mexico SAPI de C has a news sentiment score of 0.68. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.57 average news sentiment score of Consumer Staples companies.

News Coverage This Week

MarketBeat has tracked 1 news article for Betterware de Mexico SAPI de C this week, compared to 2 articles on an average week.

Search Interest

6 people have searched for BWMX on MarketBeat in the last 30 days. This is an increase of 100% compared to the previous 30 days.

MarketBeat Follows

Only 1 people have added Betterware de Mexico SAPI de C to their MarketBeat watchlist in the last 30 days. This is a decrease of 0% compared to the previous 30 days.

Company Ownership

• Score: 3.7 / 5
• Insider Trading: Acquiring Shares

Cluster Insider Buying

3 insiders have purchased shares of Betterware de Mexico SAPI de C in the last three months. Multiple insiders buying is a strong bullish signal.

Net Insider Buying

Over the last three months, insiders have purchased a net $3,306,350.00 in company stock, which represents 0.5088% of the company's market cap.

Insider Buying vs. Insider Selling

In the past three months, Betterware de Mexico SAPI de C insiders have bought more of their company's stock than they have sold. Specifically, they have bought $3,306,350.00 in company stock and sold $0.00 in company stock.

Percentage Held by Institutions

12.72% of the stock of Betterware de Mexico SAPI de C is held by institutions.

Company Calendar

• Last Earnings: 7/01/2026
• Record date for 8/20 Dividend: 8/06/2026
• Ex-Dividend for 8/20 Dividend: 8/06/2026
• Dividend Payable: 8/20/2026
• Today: 10/11/2026
• Next Earnings (Confirmed): 10/22/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Consumer Staples
• Industry: Personal Care Products
• Sub-Industry: Personal Care Products
• Current Symbol: NYSE:BWMX
• Previous Symbol: NASDAQ:BWMX
• CIK: 1788257
• Web: betterware.com.mx
• Phone: 52 (33) 3836 0500
• Fax: N/A
• Employees: 2,441
• Year Founded: N/A

Profitability

• EPS (Trailing Twelve Months): $1.83
• Trailing P/E Ratio: 8.99
• Forward P/E Ratio: 6.58
• P/E Growth: N/A
• Net Income: $55.37 million
• Net Margins: 8.35%
• Pretax Margin: 13.28%
• Return on Equity: 77.89%
• Return on Assets: 11.28%

Debt

• Debt-to-Equity Ratio: 2.96
• Current Ratio: 1.11
• Quick Ratio: 0.57

Sales & Book Value

• Annual Sales: $744 million
• Price / Sales: 0.87
• Cash Flow: $2.00 per share
• Price / Cash Flow: 8.22
• Book Value: $1.90 per share
• Price / Book: 8.66

Miscellaneous

• Outstanding Shares: 39,490,000
• Free Float: N/A
• Market Cap: $649.85 million
• Optionable: N/A
• Beta: 0.99