Cheer (CHR) Stock Price, News & Analysis

Company Overview

Cheer Holding, Inc., through its subsidiaries, provides advertisement and content production services in the People's Republic of China. It operates through Cheers APP Internet Business and Traditional Media Businesses segments. The company also engages in mobile and online advertising, and media and entertainment businesses. In addition, it operates CHEERS app, an integrated e-commerce service with professionally produced content; CHEERS Video app, a media platform that engages users with content; and CHEERS e-Mall, an e-Mall app that offers products to the users through third party merchants through live streaming, online short videos, and online games. The company also provides CHEERS Telepathy, an artificial intelligence content creation platform; CHEERS Open Data, a platform that provides industry solutions; CheerCar, an interactive entertainment app; CheerReal, a digital collection NFT app; and production, such as short videos, online variety shows, online drama, live stream, and Cheers series. In addition, it is developing CheerChat App, a social app; and CHEERS Metaverse, a platform to provide immersive digital experiences. The company was formerly known as Glory Star New Media Group Holdings Limited and changed its name to Cheer Holding, Inc. in November 2023. Cheer Holding, Inc. was founded in 2016 and is headquartered in Beijing, the People's Republic of China.

Key Stats

• Today's Range: $1.99 to $2.15
• 50-Day Range: $1.53 to $3.06
• 52-Week Range: $1.25 to $313.50
• Volume: 68,915 shs
• Average Volume: 54,849 shs
• Market Capitalization: $3.23 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: N/A
• Consensus Rating: Sell

Cheer Stock Analysis - MarketRank™

Cheer scored higher than 13% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 0.7 / 5
• Analyst Rating: Sell

Consensus Rating

Cheer has received a consensus rating of Sell. The company's average rating score is 1.00, and is based on no strong buy ratings, no buy ratings, no hold ratings, and 1 sell rating.

Amount of Analyst Coverage

Cheer has only been the subject of 1 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.6 / 5
• Proj. Earnings Growth: N/A

Price to Book Value per Share Ratio

Cheer has a P/B Ratio of 0.01. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 2.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

7.98% of the float of Cheer has been sold short.

Short Interest Ratio / Days to Cover

Cheer has a short interest ratio ("days to cover") of 1.27, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Cheer has recently increased by 116.16%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Cheer does not currently pay a dividend.

Dividend Growth

Cheer does not have a long track record of dividend growth.

News and Social Media

• Score: 3.4 / 5
• News Sentiment: 0.46

News Sentiment

Cheer has a news sentiment score of 0.46. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.73 average news sentiment score of Computer and Technology companies.

News Coverage This Week

MarketBeat has tracked 2 news articles for Cheer this week, compared to 1 article on an average week.

Search Interest

5 people have searched for CHR on MarketBeat in the last 30 days. This is an increase of 67% compared to the previous 30 days.

MarketBeat Follows

1 people have added Cheer to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 0.9 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Cheer insiders have not sold or bought any company stock.

Percentage Held by Insiders

41.70% of the stock of Cheer is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

18.54% of the stock of Cheer is held by institutions.

Company Calendar

• Last Earnings: 3/20/2026
• Today: 5/29/2026
• Next Earnings (Estimated): 8/05/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Computer and Technology
• Industry: Comm Infrastructure
• Sub-Industry: Business Services
• Current Symbol: NASDAQ:CHR
• Previous Symbol: NASDAQ:CHR
• CIK: 1738758
• Web: www.yaoshixinghui.com
• Phone: 86-10-8770-0500
• Fax: N/A
• Employees: 127
• Year Founded: N/A

Profitability

• EPS (Trailing Twelve Months): N/A
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: N/A
• Net Margins: N/A
• Pretax Margin: N/A
• Return on Equity: N/A
• Return on Assets: N/A

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 11.53
• Quick Ratio: 11.53

Sales & Book Value

• Annual Sales: $148.84 million
• Price / Sales: 0.02
• Cash Flow: $18.82 per share
• Price / Cash Flow: 0.11
• Book Value: $236.74 per share
• Price / Book: 0.01

Miscellaneous

• Outstanding Shares: 1,560,000
• Free Float: 911,000
• Market Cap: $3.23 million
• Optionable: N/A
• Beta: 0.86