monday.com is a cloud-based work operating system designed to help organizations plan, organize and track projects, workflows and everyday work. Offered on a subscription basis, the platform employs a visually intuitive interface of customizable boards, columns and items that can be adapted for project management, CRM, marketing, HR and software development processes. Users can automate repetitive tasks through built-in automation recipes, integrate with third-party applications such as Slack, Microsoft Teams and Google Workspace, and extend functionality via a marketplace of apps and templates.
Originally launched in 2012 under the name dapulse by co-founders Roy Mann and Eran Zinman, the company rebranded as monday.com in 2017 to reflect its broader vision of providing a flexible digital workspace for teams. Since its inception, monday.com has expanded its product suite to include industry-specific solutions—such as monday dev for software teams, monday sales CRM and monday marketing—to address unique use cases. The platform’s low-code framework enables users to build custom dashboards, reports and automated workflows with minimal technical expertise.
Headquartered in Tel Aviv with regional offices in New York, London, Sydney and Miami, monday.com serves organizations of all sizes across more than 200 countries. Its global customer base spans technology, manufacturing, education, healthcare and professional services, among other sectors. The company focuses on delivering continuous innovation through regular product updates, community-driven feature requests and an open API that allows enterprises to integrate monday.com with legacy systems and bespoke tools.
Under the leadership of co-CEOs Roy Mann and Eran Zinman, monday.com has emphasized a culture of transparency, customer support and developer engagement. The executive team includes experienced technology, marketing and operations professionals who have guided the company through rapid growth, international expansion and a successful initial public offering. As organizations increasingly seek digital solutions to streamline collaboration and improve productivity, monday.com aims to position its work operating system as the backbone of modern team management.
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