NYSE:DFS Discover Financial Services (DFS) Stock Price, News & Analysis $180.08 -5.29 (-2.85%) As of 02:48 PM Eastern Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock About Discover Financial Services Stock (NYSE:DFS) 30 days 90 days 365 days Advanced Chart View Price History Chart DataSkip Price History Chart Get DFS alerts:Sign Up Key Stats Today's Range$176.98▼$181.9750-Day Range$146.77▼$195.3852-Week Range$119.95▼$205.76Volume1.65 million shsAverage Volume1.62 million shsMarket Capitalization$45.31 billionP/E Ratio11.28Dividend Yield1.55%Price Target$188.91Consensus RatingModerate Buy Company OverviewDiscover Financial Services, through its subsidiaries, provides digital banking products and services, and payment services in the United States. It operates in two segments, Digital Banking and Payment Services. The Digital Banking segment offers Discover-branded credit cards to individuals; personal loans, home loans, and other consumer lending; and direct-to-consumer deposit products comprising savings accounts, certificates of deposit, money market accounts, IRA certificates of deposit, IRA savings accounts and checking accounts, and sweep accounts. The Payment Services segment operates the PULSE to access automated teller machines, debit, and electronic funds transfer network; and Diners Club International, a payments network that issues Diners Club branded charge cards and/or provides card acceptance services, as well as offers payment transaction processing and settlement services. The company was incorporated in 1960 and is based in Riverwoods, Illinois.Read More… Discover Financial Services Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks92nd Percentile Overall ScoreDFS MarketRank™: Discover Financial Services scored higher than 92% of companies evaluated by MarketBeat, and ranked 88th out of 949 stocks in the finance sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion1.3 / 5Analyst RatingModerate Buy Consensus RatingDiscover Financial Services has received a consensus rating of Moderate Buy. The company's average rating score is 2.62, and is based on 6 buy ratings, 6 hold ratings, and no sell ratings.Amount of Analyst CoverageDiscover Financial Services has only been the subject of 4 research reports in the past 90 days.Read more about Discover Financial Services' stock forecast and price target. Earnings and Valuation2.5 / 5Proj. Earnings Growth13.83% Earnings GrowthEarnings for Discover Financial Services are expected to grow by 13.83% in the coming year, from $13.88 to $15.80 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Discover Financial Services is 11.31, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 21.70.Price to Earnings Ratio vs. SectorThe P/E ratio of Discover Financial Services is 11.31, which means that it is trading at a less expensive P/E ratio than the Finance sector average P/E ratio of about 21.90.Price to Earnings Growth RatioDiscover Financial Services has a PEG Ratio of 1.51. PEG Ratios above 1 indicate that a company could be overvalued.Price to Book Value per Share RatioDiscover Financial Services has a P/B Ratio of 2.53. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.Read more about Discover Financial Services' valuation and earnings. Short Interest5.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted1.77% of the float of Discover Financial Services has been sold short.Short Interest Ratio / Days to CoverDiscover Financial Services has a short interest ratio ("days to cover") of 2, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Discover Financial Services has recently decreased by 12.30%, indicating that investor sentiment is improving significantly. Dividend4.2 / 5Dividend StrengthStrong Dividend YieldDiscover Financial Services pays a meaningful dividend of 1.57%, higher than the bottom 25% of all stocks that pay dividends.Dividend GrowthDiscover Financial Services has been increasing its dividend for 14 years.Dividend CoverageThe dividend payout ratio of Discover Financial Services is 14.65%. This payout ratio is at a healthy, sustainable level, below 75%.Dividend SustainabilityBased on earnings estimates, Discover Financial Services will have a dividend payout ratio of 17.72% next year. This indicates that Discover Financial Services will be able to sustain or increase its dividend.Read more about Discover Financial Services' dividend. Sustainability and ESG3.9 / 5Environmental Score-0.24 Percentage of Shares Shorted1.77% of the float of Discover Financial Services has been sold short.Short Interest Ratio / Days to CoverDiscover Financial Services has a short interest ratio ("days to cover") of 2, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Discover Financial Services has recently decreased by 12.30%, indicating that investor sentiment is improving significantly. News and Social Media3.3 / 5News Sentiment1.02 News SentimentDiscover Financial Services has a news sentiment score of 1.02. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.88 average news sentiment score of Finance companies.News Coverage This WeekMarketBeat has tracked 50 news articles for Discover Financial Services this week, compared to 16 articles on an average week.Search Interest10 people have searched for DFS on MarketBeat in the last 30 days. This is an increase of 233% compared to the previous 30 days.MarketBeat FollowsOnly 4 people have added Discover Financial Services to their MarketBeat watchlist in the last 30 days. This is a decrease of -87% compared to the previous 30 days. Company Ownership1.7 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, Discover Financial Services insiders have not sold or bought any company stock.Percentage Held by InsidersOnly 0.69% of the stock of Discover Financial Services is held by insiders.Percentage Held by Institutions86.94% of the stock of Discover Financial Services is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Discover Financial Services' insider trading history. Receive DFS Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Discover Financial Services and its competitors with MarketBeat's FREE daily newsletter. Email Address DFS Stock News HeadlinesJim Cramer on Discover Financial Services (DFS): A Green Light That Will Shake the IndustryApril 29 at 10:42 AM | msn.comDiscover Financial Services (NYSE:DFS) Price Target Raised to $229.00April 28 at 2:37 AM | americanbankingnews.comThe Worst Year in American Financial History?Economist Explains: The Curse on the U.S. Dollar Yes, there is a Curse on the U.S. Dollar... and it's behind all the chaos you've seen play out in the global economy in 2025. This curse has nothing to do with astrology or anything metaphorical. In fact, it's studied at the highest levels of finance and academia ... and VP Vance even questioned Jerome Powell about it. It's a wild money story you could soon hear everywhere. Only one investigative journalist is telling the story here.April 30, 2025 | Stansberry Research (Ad)Discover Financial Services (DFS) Receives a Hold from J.P. MorganApril 26, 2025 | markets.businessinsider.comDiscover Financial Services (DFS) Receives a Hold from Wells FargoApril 26, 2025 | markets.businessinsider.comDiscover Financial Services (NYSE:DFS) Price Target Lowered to $184.00 at TD SecuritiesApril 26, 2025 | americanbankingnews.comDiscover Financial Services Target of Unusually Large Options Trading (NYSE:DFS)April 26, 2025 | americanbankingnews.comDiscover Financial Services (DFS) Gets a Hold from Evercore ISIApril 25, 2025 | markets.businessinsider.comSee More Headlines DFS Stock Analysis - Frequently Asked Questions How have DFS shares performed this year? Discover Financial Services' stock was trading at $173.23 at the beginning of the year. Since then, DFS stock has increased by 4.2% and is now trading at $180.43. View the best growth stocks for 2025 here. How were Discover Financial Services' earnings last quarter? Discover Financial Services (NYSE:DFS) released its quarterly earnings data on Wednesday, April, 23rd. The financial services provider reported $4.25 earnings per share (EPS) for the quarter, topping the consensus estimate of $3.33 by $0.92. The financial services provider had revenue of $4.25 billion for the quarter, compared to the consensus estimate of $4.25 billion. Discover Financial Services had a net margin of 17.29% and a trailing twelve-month return on equity of 26.18%. Read the conference call transcript. Does Discover Financial Services have any subsidiaries? The following companies are subsidiaries of Discover Financial Services: Home Loan Center, Student Loan Corporation, First National Bank Alaska, Diners Club International, DFS Corporate Services LLC, DFS GSD Corp., DFS International Inc., and more. Who are Discover Financial Services' major shareholders? Top institutional investors of Discover Financial Services include Bank of New York Mellon Corp (0.64%), KBC Group NV (0.36%), Envestnet Asset Management Inc. (0.34%) and GAMMA Investing LLC (0.31%). Insiders that own company stock include Carlos Minetti, Michael H Moskow, Robert Andrew Eichfeld and John Greene. View institutional ownership trends. How do I buy shares of Discover Financial Services? Shares of DFS stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Discover Financial Services own? Based on aggregate information from My MarketBeat watchlists, some other companies that Discover Financial Services investors own include NVIDIA (NVDA), Chevron (CVX), Meta Platforms (META), Bristol-Myers Squibb (BMY), Broadcom (AVGO), Salesforce (CRM) and Advanced Micro Devices (AMD). Company Calendar Record date for 3/6 Dividend2/20/2025Ex-Dividend for 3/6 Dividend2/20/2025Dividend Payable3/06/2025Last Earnings4/23/2025Today4/30/2025Record date for 6/5 Dividend5/23/2025Ex-Dividend for 6/5 Dividend5/23/2025Dividend Payable6/05/2025Next Earnings (Estimated)7/16/2025Fiscal Year End12/31/2025Get Stock AlertsIndustry, Sector and Symbol Stock ExchangeNYSE SectorFinance Industry Personal credit institutions Sub-IndustryConsumer Finance Current SymbolNYSE:DFS CIK1393612 Webwww.discover.com Phone(224) 405-0900Fax224-405-4993Employees20,200Year Founded1985Price Target and Rating Average Stock Price Target$188.91 High Stock Price Target$239.00 Low Stock Price Target$119.00 Potential Upside/Downside+6.6%Consensus RatingModerate Buy Rating Score (0-4)2.62 Research Coverage13 Analysts Profitability EPS (Most Recent Fiscal Year)$19.11 Trailing P/E Ratio11.13 Forward P/E Ratio12.77 P/E Growth1.51Net Income$4.54 billion Net Margins17.29% Pretax Margin25.70% Return on Equity26.18% Return on Assets2.72% Debt Debt-to-Equity Ratio1.09 Current Ratio1.09 Quick Ratio1.03 Sales & Book Value Annual Sales$18.00 billion Price / Sales2.48 Cash Flow$10.39 per share Price / Cash Flow17.06 Book Value$71.33 per share Price / Book2.48Miscellaneous Outstanding Shares251,605,000Free Float249,577,000Market Cap$44.58 billion OptionableOptionable Beta1.20 Social Links The 10 Best AI Stocks to Own in 2025Wondering where to start (or end) with AI stocks? 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