Harte Hanks (HHS) Stock Price, News & Analysis

Company Overview

Harte-Hanks, Inc. engages in the provision of marketing solutions. It specializes in consulting, data analytics, creative services, digital and social media, marketing strategy, marketing technology, and other related services. It supports a range of customers in the field of technology, travel and leisure, entertainment, pharmaceuticals, automotive, finance, and retail. The company was founded in 1923 and is headquartered in San Antonio, TX.

Key Stats

• Today's Range: $5.01 to $5.20
• 50-Day Range: $2.69 to $2.94
• 52-Week Range: $3.06 to $8.49
• Volume: 15,684 shs
• Average Volume: 20,414 shs
• Market Capitalization: $26.90 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: N/A
• Consensus Rating: N/A

Harte Hanks Stock Analysis - MarketRank™

Harte Hanks scored higher than 9% of companies evaluated by MarketBeat, and ranked 284th out of 309 stocks in the business services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: N/A
• Analyst Rating: N/A

Consensus Rating

There is not enough analysis data for Harte Hanks.

Earnings and Valuation

• Score: 0.0 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of Harte Hanks is -0.90, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Harte Hanks is -0.90, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

Harte Hanks has a P/B Ratio of 1.34. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 5.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

0.32% of the float of Harte Hanks has been sold short.

Short Interest Ratio / Days to Cover

Harte Hanks has a short interest ratio ("days to cover") of 1.1, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Harte Hanks has recently decreased by 7.30%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Harte Hanks does not currently pay a dividend.

Dividend Growth

Harte Hanks does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

0.32% of the float of Harte Hanks has been sold short.

Short Interest Ratio / Days to Cover

Harte Hanks has a short interest ratio ("days to cover") of 1.1, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Harte Hanks has recently decreased by 7.30%, indicating that investor sentiment is improving significantly.

News and Social Media

• Score: 0.6 / 5
• News Sentiment: N/A

Search Interest

2 people have searched for HHS on MarketBeat in the last 30 days. This is an increase of 100% compared to the previous 30 days.

Company Ownership

• Score: 0.8 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Harte Hanks insiders have not sold or bought any company stock.

Percentage Held by Insiders

12.28% of the stock of Harte Hanks is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

Only 33.75% of the stock of Harte Hanks is held by institutions.

HHS Stock Analysis - Frequently Asked Questions

How were Harte Hanks' earnings last quarter?

Harte Hanks, Inc. (NYSE:HHS) released its quarterly earnings results on Thursday, May, 9th. The business services provider reported $0.10 earnings per share for the quarter, beating analysts' consensus estimates of ($0.05) by $0.15. The business services provider had revenue of $45.45 million for the quarter, compared to the consensus estimate of $44.35 million. Harte Hanks had a negative net margin of 15.91% and a positive trailing twelve-month return on equity of 32.07%.

Who are Harte Hanks' major shareholders?

Harte Hanks' top institutional shareholders include Krilogy Financial LLC (1.54%), Raffles Associates LP (0.26%) and Man Group plc (0.15%). Insiders that own company stock include Brian Linscott, John H Griffin Jr, Kirk A Davis and David A Garrison.
View institutional ownership trends.

What other stocks do shareholders of Harte Hanks own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Harte Hanks investors own include NVIDIA (NVDA), Broadcom (AVGO), Adobe (ADBE), Meta Platforms (META), Arista Networks (ANET), GE Aerospace (GE) and Abercrombie & Fitch (ANF).

Company Calendar

• Last Earnings: 5/09/2024
• Today: 8/25/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Business Services
• Industry: Direct mail advertising services
• Sub-Industry: Advertising
• Current Symbol: NYSE:HHS
• CIK: 45919
• Web: www.hartehanks.com
• Phone: (512) 434-1100
• Fax: 210-829-9139
• Employees: 1,962
• Year Founded: N/A

Profitability

• EPS (Trailing Twelve Months): ($4.05)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$1.57 million
• Net Margins: -15.91%
• Pretax Margin: -21.33%
• Return on Equity: 32.07%
• Return on Assets: 5.75%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 1.46
• Quick Ratio: 1.46

Sales & Book Value

• Annual Sales: $191.49 million
• Price / Sales: 0.14
• Cash Flow: $0.71 per share
• Price / Cash Flow: 5.23
• Book Value: $2.75 per share
• Price / Book: 1.34

Miscellaneous

• Outstanding Shares: 7,290,000
• Free Float: 6,394,000
• Market Cap: $26.90 million
• Optionable: Not Optionable
• Beta: 0.72