Douglas Dynamics (PLOW) Stock Price, News & Analysis

Company Overview

Douglas Dynamics, Inc. is a leading designer, manufacturer and marketer of branded commercial and municipal snow and ice control equipment and accessories. The company’s product portfolio includes snowplows, salt and sand spreaders, liquid application systems, poly plows and related accessories. Serving a diverse range of customers, Douglas Dynamics caters to contractors, government entities, dealers and retail consumers who require reliable solutions for snow and ice management.

Operating under well-established brands such as Fisher®, Western®, Blizzard® and BOSS®, Douglas Dynamics offers a comprehensive suite of products tailored to varying customer needs and budget considerations. Its equipment is compatible with a wide variety of light- and medium-duty pickup trucks, chassis cabs, utility vehicles and municipal vehicles. The company’s service network and distribution channels span across the United States and Canada, supported by regional warehouses and authorized dealers that ensure timely delivery of products and replacement parts.

Founded through a series of strategic acquisitions and organic growth initiatives, Douglas Dynamics has evolved its product lines to incorporate advanced materials, corrosion-resistant coatings and enhanced hydraulic systems. Throughout its history, the company has focused on innovation in cold-weather equipment, emphasizing durability, ease of use and safety features designed to improve productivity and reduce operational costs. Continuous investment in research and development has enabled Douglas Dynamics to introduce next-generation plow moldboards and precision application technologies for effective de-icing operations.

Headquartered in Milwaukee, Wisconsin, Douglas Dynamics is guided by an experienced executive leadership team with deep expertise in manufacturing, engineering and supply chain management. The company’s senior management is committed to operational excellence, quality control and customer service, maintaining strong relationships with municipal agencies, contractor fleets and independent dealers. Under this leadership, Douglas Dynamics continues to pursue strategic growth opportunities, expand its product offerings and enhance its presence across North America’s winter maintenance market.

Key Stats

• Today's Range: $28.67 to $29.20
• 50-Day Range: $26.95 to $31.34
• 52-Week Range: $21.30 to $31.98
• Volume: 164,697 shs
• Average Volume: 190,718 shs
• Market Capitalization: $667.52 million
• P/E Ratio: 10.57
• Dividend Yield: 4.10%
• Price Target: $29.00
• Consensus Rating: Moderate Buy

Douglas Dynamics Stock Analysis - MarketRank™

Douglas Dynamics scored higher than 81% of companies evaluated by MarketBeat, and ranked 22nd out of 86 stocks in the auto/tires/trucks sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.3 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Douglas Dynamics has received a consensus rating of Moderate Buy. The company's average rating score is 2.50, and is based on 1 buy rating, 1 hold rating, and no sell ratings.

Amount of Analyst Coverage

Douglas Dynamics has received no research coverage in the past 90 days.

Earnings and Valuation

• Score: 3.1 / 5
• Proj. Earnings Growth: 26.15%

Earnings Growth

Earnings for Douglas Dynamics are expected to grow by 26.15% in the coming year, from $1.30 to $1.64 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Douglas Dynamics is 10.57, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 26.51.

Price to Earnings Ratio vs. Sector

The P/E ratio of Douglas Dynamics is 10.57, which means that it is trading at a less expensive P/E ratio than the Auto/Tires/Trucks sector average P/E ratio of about 24.47.

Price to Earnings Growth Ratio

Douglas Dynamics has a PEG Ratio of 1.09. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Douglas Dynamics has a P/B Ratio of 2.51. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 5.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

2.37% of the float of Douglas Dynamics has been sold short.

Short Interest Ratio / Days to Cover

Douglas Dynamics has a short interest ratio ("days to cover") of 2.3, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Douglas Dynamics has recently decreased by 23.43%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 3.3 / 5
• Dividend Strength: Strong

Dividend Leadership

Douglas Dynamics is a leading dividend payer. It pays a dividend yield of 4.06%, putting its dividend yield in the top 25% of dividend-paying stocks.

Dividend Growth

Douglas Dynamics does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of Douglas Dynamics is 43.38%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Douglas Dynamics will have a dividend payout ratio of 71.95% next year. This indicates that Douglas Dynamics will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 0.0 / 5
• Environmental Score: -7.63

Percentage of Shares Shorted

2.37% of the float of Douglas Dynamics has been sold short.

Short Interest Ratio / Days to Cover

Douglas Dynamics has a short interest ratio ("days to cover") of 2.3, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Douglas Dynamics has recently decreased by 23.43%, indicating that investor sentiment is improving significantly.

News and Social Media

• Score: 1.2 / 5
• News Sentiment: 0.24

News Sentiment

Douglas Dynamics has a news sentiment score of 0.24. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.73 average news sentiment score of Auto/Tires/Trucks companies.

News Coverage This Week

MarketBeat has tracked 6 news articles for Douglas Dynamics this week, compared to 6 articles on an average week.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Douglas Dynamics insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $454,006.00 in company stock.

Percentage Held by Insiders

Only 2.50% of the stock of Douglas Dynamics is held by insiders.

Percentage Held by Institutions

91.85% of the stock of Douglas Dynamics is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

PLOW Stock Analysis - Frequently Asked Questions

How have PLOW shares performed this year?

Douglas Dynamics' stock was trading at $23.63 at the beginning of 2025. Since then, PLOW stock has increased by 21.7% and is now trading at $28.76.

How were Douglas Dynamics' earnings last quarter?

Douglas Dynamics, Inc. (NYSE:PLOW) issued its quarterly earnings data on Monday, May, 5th. The auto parts company reported $0.09 earnings per share (EPS) for the quarter, beating the consensus estimate of ($0.16) by $0.25. The company's revenue for the quarter was up 20.3% compared to the same quarter last year.
Read the conference call transcript.

Who are Douglas Dynamics' major shareholders?

Douglas Dynamics' top institutional shareholders include Wedge Capital Management L L P NC (0.33%), Kings Path Partners LLC (0.07%) and NorthCrest Asset Manangement LLC (0.03%). Insiders that own company stock include Robert L Mccormick, James L Janik, Sarah C Lauber and Genderen Mark Van.
View institutional ownership trends.

How do I buy shares of Douglas Dynamics?

Shares of PLOW stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Douglas Dynamics own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Douglas Dynamics investors own include Xtrackers California Municipal Bond ETF (CA), Meta Platforms (META), NVIDIA (NVDA), Advanced Micro Devices (AMD), Tesla (TSLA), Chipotle Mexican Grill (CMG) and Netflix (NFLX).

Company Calendar

• Last Earnings: 5/05/2025
• Record date for 6/30 Dividend: 6/17/2025
• Ex-Dividend for 6/30 Dividend: 6/17/2025
• Dividend Payable: 6/30/2025
• Today: 7/18/2025
• Next Earnings (Estimated): 8/04/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Auto/Tires/Trucks
• Industry: AUTO/TRUCK - REPL
• Sub-Industry: Construction & Farm Machinery & Heavy Trucks
• Current Symbol: NYSE:PLOW
• CIK: 1287213
• Web: www.douglasdynamics.com
• Phone: (414) 354-2310
• Fax: 414-354-2310
• Employees: 1,673
• Year Founded: N/A

Price Target and Rating

• Average Price Target for Douglas Dynamics: $29.00
• High Price Target: $32.00
• Low Price Target: $26.00
• Potential Upside/Downside: +0.8%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.50
• Research Coverage: 2 Analysts

Profitability

• EPS (Trailing Twelve Months): $2.72
• Trailing P/E Ratio: 10.58
• Forward P/E Ratio: 22.13
• P/E Growth: 1.09
• Net Income: $56.15 million
• Net Margins: 11.00%
• Pretax Margin: 14.34%
• Return on Equity: 15.17%
• Return on Assets: 6.21%

Debt

• Debt-to-Equity Ratio: 0.54
• Current Ratio: 2.37
• Quick Ratio: 0.70

Sales & Book Value

• Annual Sales: $568.50 million
• Price / Sales: 1.17
• Cash Flow: $2.10 per share
• Price / Cash Flow: 13.68
• Book Value: $11.44 per share
• Price / Book: 2.52

Miscellaneous

• Outstanding Shares: 23,210,000
• Free Float: 22,629,000
• Market Cap: $667.87 million
• Optionable: Optionable
• Beta: 1.30