Pursuit Attractions and Hospitality (PRSU) Stock Price, News & Analysis

Company Overview

Pursuit Attractions and Hospitality, Inc. (NYSE: PRSU) operates a portfolio of destination-based attractions, hospitality properties and experiential travel businesses. The company focuses on connecting guests with natural and cultural landmarks through lodging, guided tours, sightseeing activities, restaurants, retail and other visitor services.

Pursuit serves travelers in prominent tourism markets across the United States and Canada, including Alaska, Montana, the Canadian Rockies and other gateway destinations. Its offerings include hotels and lodges, scenic transportation and excursions, national park experiences, adventure attractions and observation sites designed to complement visits to major outdoor destinations.

The company’s business is built around providing integrated travel experiences in locations known for national parks, wildlife, mountain scenery and other natural attractions. Pursuit Attractions and Hospitality was previously associated with Viad Corp’s travel and recreation operations before becoming a separate publicly traded company.

Key Stats

• Today's Range: $48.49 to $49.69
• 50-Day Range: $45.46 to $54.16
• 52-Week Range: $32.03 to $56.51
• Volume: 189,098 shs
• Average Volume: 231,434 shs
• Market Capitalization: $1.35 billion
• P/E Ratio: 37.16
• Dividend Yield: N/A
• Price Target: $54.75
• Consensus Rating: Moderate Buy

Pursuit Attractions and Hospitality Stock Analysis - MarketRank™

Pursuit Attractions and Hospitality scored higher than 62% of companies evaluated by MarketBeat, and ranked 272nd out of 484 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.2 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Pursuit Attractions and Hospitality has received a consensus rating of Moderate Buy. The company's average rating score is 2.71, and is based on no strong buy ratings, 5 buy ratings, 2 hold ratings, and no sell ratings.

Upside Potential

Pursuit Attractions and Hospitality has a consensus price target of $54.75, representing about 10.8% upside from its current price of $49.42.

Amount of Analyst Coverage

Pursuit Attractions and Hospitality has been the subject of 5 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 4.47%

Earnings Growth

Earnings for Pursuit Attractions and Hospitality are expected to grow by 4.47% in the coming year, from $1.79 to $1.87 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Pursuit Attractions and Hospitality is 37.16, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 44.64.

Price to Earnings Ratio vs. Sector

The P/E ratio of Pursuit Attractions and Hospitality is 37.16, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 44.33.

Price to Earnings Growth Ratio

Pursuit Attractions and Hospitality has a PEG Ratio of 1.84. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Pursuit Attractions and Hospitality has a P/B Ratio of 2.12. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

5.27% of the float of Pursuit Attractions and Hospitality has been sold short.

Short Interest Ratio / Days to Cover

Pursuit Attractions and Hospitality has a short interest ratio ("days to cover") of 6.6.

Change versus previous month

Short interest in Pursuit Attractions and Hospitality has recently increased by 3.35%, indicating that investor sentiment is decreasing.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Pursuit Attractions and Hospitality does not currently pay a dividend.

Dividend Growth

Pursuit Attractions and Hospitality does not have a long track record of dividend growth.

News and Social Media

• Score: 4.6 / 5
• News Sentiment: 1.29

News Sentiment

Pursuit Attractions and Hospitality has a news sentiment score of 1.29. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.54 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 4 news articles for Pursuit Attractions and Hospitality this week, compared to 1 article on an average week.

Search Interest

1 people have searched for PRSU on MarketBeat in the last 30 days.

MarketBeat Follows

1 people have added Pursuit Attractions and Hospitality to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 0.7 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Pursuit Attractions and Hospitality insiders have not sold or bought any company stock.

Percentage Held by Insiders

0.82% of the stock of Pursuit Attractions and Hospitality is held by insiders.

Percentage Held by Institutions

89.91% of the stock of Pursuit Attractions and Hospitality is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 8/05/2026
• Today: 9/27/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Consumer Discretionary
• Industry: Hotels, Restaurants & Leisure
• Sub-Industry: Hotels, Resorts & Cruise Lines
• Current Symbol: NYSE:PRSU
• Previous Symbol: NYSE:PRSU
• CIK: 884219
• Web: www.pursuitcollection.com
• Phone: (602) 207-1000
• Fax: 602-207-5834
• Employees: 2,100
• Year Founded: N/A

Price Target and Rating

• Average Price Target for Pursuit Attractions and Hospitality: $54.75
• High Price Target: $64.00
• Low Price Target: $44.00
• Potential Upside/Downside: +10.8%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.71
• Research Coverage: 7 Analysts

Profitability

• EPS (Trailing Twelve Months): $1.33
• Trailing P/E Ratio: 37.16
• Forward P/E Ratio: 27.61
• P/E Growth: 1.84
• Net Income: $22.67 million
• Net Margins: 7.94%
• Pretax Margin: 15.15%
• Return on Equity: 5.93%
• Return on Assets: 3.82%

Debt

• Debt-to-Equity Ratio: 0.38
• Current Ratio: 1.61
• Quick Ratio: 1.47

Sales & Book Value

• Annual Sales: $452.42 million
• Price / Sales: 2.98
• Cash Flow: $2.82 per share
• Price / Cash Flow: 17.51
• Book Value: $23.35 per share
• Price / Book: 2.12

Miscellaneous

• Outstanding Shares: 27,260,000
• Free Float: 27,040,000
• Market Cap: $1.35 billion
• Optionable: N/A
• Beta: 1.37