Skechers U.S.A. (SKX) Competitors

Crocs (NASDAQ:CROX) and Skechers U.S.A. (NYSE:SKX) are both mid-cap consumer discretionary companies, but which is the superior stock? We will contrast the two businesses based on the strength of their risk, media sentiment, profitability, institutional ownership, valuation, earnings, analyst recommendations and dividends.

Is CROX or SKX more profitable?

Skechers U.S.A. has a net margin of 7.07% compared to Crocs' net margin of 5.72%. Crocs' return on equity of 44.15% beat Skechers U.S.A.'s return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Crocs	5.72%	44.15%	16.12%
Skechers U.S.A.	7.07%	13.44%	7.60%

Do analysts rate CROX or SKX?

Crocs presently has a consensus price target of $104.42, indicating a potential upside of 21.01%. Skechers U.S.A. has a consensus price target of $66.46, indicating a potential upside of 5.37%. Given Crocs' stronger consensus rating and higher probable upside, analysts plainly believe Crocs is more favorable than Skechers U.S.A..

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Crocs	1 Sell rating(s)	4 Hold rating(s)	8 Buy rating(s)	0 Strong Buy rating(s)	2.54
Skechers U.S.A.	0 Sell rating(s)	9 Hold rating(s)	5 Buy rating(s)	1 Strong Buy rating(s)	2.47

Do insiders and institutionals believe in CROX or SKX?

93.4% of Crocs shares are owned by institutional investors. Comparatively, 80.0% of Skechers U.S.A. shares are owned by institutional investors. 3.0% of Crocs shares are owned by insiders. Comparatively, 24.8% of Skechers U.S.A. shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Which has preferable valuation & earnings, CROX or SKX?

Crocs has higher earnings, but lower revenue than Skechers U.S.A.. Skechers U.S.A. is trading at a lower price-to-earnings ratio than Crocs, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Crocs	$4.14B	1.14	$950.07M	$3.73	23.13
Skechers U.S.A.	$8.97B	1.06	$639.47M	$4.38	14.40

Which has more risk and volatility, CROX or SKX?

Crocs has a beta of 1.41, meaning that its stock price is 41% more volatile than the S&P 500. Comparatively, Skechers U.S.A. has a beta of 1.16, meaning that its stock price is 16% more volatile than the S&P 500.

Does the media favor CROX or SKX?

In the previous week, Skechers U.S.A. had 6 more articles in the media than Crocs. MarketBeat recorded 21 mentions for Skechers U.S.A. and 15 mentions for Crocs. Crocs' average media sentiment score of 1.36 beat Skechers U.S.A.'s score of 0.99 indicating that Crocs is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Crocs	13 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Skechers U.S.A.	11 Very Positive mention(s)	2 Positive mention(s)	3 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

Crocs beats Skechers U.S.A. on 11 of the 17 factors compared between the two stocks.