China Mengniu Dairy Co., Ltd. is one of the leading dairy product manufacturers in the People’s Republic of China, offering a broad portfolio of liquid milk, yogurt, ice cream and cheese products. Established in 1999, the company has grown from a regional dairy processor into a national industry powerhouse, catering to consumers across urban and rural markets. Mengniu operates a vertically integrated supply chain that encompasses feed cultivation, cattle breeding, milk collection, processing, packaging and distribution, enabling stringent quality control and consistent product standards.
The company’s product lines span fresh milk, ultra-heat treated (UHT) milk, cultured dairy, children’s nutrition, frozen desserts and cheese. Signature brands such as “Mengniu Pure” fresh milk, “Satine” ultra-hygienic milk, “Mengniu Yoyi” yogurt and “Magic Star” ice cream have gained strong brand recognition among Chinese consumers. Mengniu’s research and development center focuses on new product innovation, extending into functional dairy beverages, probiotics and plant-based dairy alternatives in response to evolving dietary trends.
China Mengniu Dairy serves an extensive distribution network across mainland China, Hong Kong, Macau and select international markets in Southeast Asia, Europe and Oceania. The company partners with domestic and global retailers, convenience store chains, e-commerce platforms and foodservice operators to ensure widespread product availability. In addition to its domestic footprint, Mengniu has pursued strategic partnerships and joint ventures abroad to enhance its global supply chain resilience and gain further market insight.
Under the leadership of Chairman Lu Minfang and President Tong Jian, China Mengniu Dairy continues to pursue operational excellence, sustainability and digital transformation. The management team has prioritized investments in green manufacturing, cold chain logistics and precision agriculture, while leveraging big data analytics and e-commerce channels to drive consumer engagement. As Mengniu advances its long-term vision, it remains committed to delivering quality dairy nutrition, strengthening food safety standards and promoting industry innovation.
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